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As a local salon owner there are a multitude of challenges you face on a daily basis — keeping clients happy, creating a fun company culture, ensuring inventory is fully-stocked — it seems like the list never ends. However, arguably one of the most challenging aspects to running a successful salon is coming up with fresh ways to attract new clients.
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With a new year upon us, there is ample opportunity to make 2019 your best year yet when it comes to expanding your client list, increasing customer retention and generating more revenue. With that being said, revamping your salon marketing ideas is a great way to conquer these goals. Here’s a list of our favorite ideas that will help set you up for success.
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Nike Purple Dualtone Racer Running shoes,NIKE WOMENS ROSHERUN KNIT JACQUARD Olive-Black roshe one fly running sneakers,Nike Women Nike Flex 2017 RN shoes Sneaker Black BRAND NEW 898476-001 O32219,Nike Women Air Max Sequent 3 Black Running shoes Sneakers Size 8.5 Athletic,
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NIKE ROSHE TWO HI FLYKNIT WOMEN BOOTS 861708 001 UK4 4.5 5 5.5 6,Nike Free RN Distance Women’s Running shoes 827116-006 size 6.5,Nike City Loop Medium Olive Summit White Neutral Fleece Womens,
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If you’re not doing this already, you really need to be. Social media pages give salon owners a free (...yes, free!) opportunity to not only promote their business through words, but more importantly visually. Stop just telling potential clients why they should start coming to your salon. Show them! Take photos of your masterpieces, show the difference you make in each client’s life — the time and effort you put into making them beautiful both inside and out.
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NIKE ROSHE TWO CASUAL WOMEN's BLACK - SAIL - ANTHRACITE - VOLT - WHITE SIZE 6,NIKE WOMENS AIR RIFT ARTISAN TEAL LT RETRO 315766 301 SZ 5,NIKE METCON 3 WOMEN'S TRAINING SHOE BLACK RACER PINK HYPER purple SIZE US 7.5,Nike Wmns Air Max Command Prm Black Sail Leather Women's Trainers shoes uk 7.5.,
Make sure you utilize all the big social media platforms such as:
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Nike Womens Air Zoom Pegasus 34 Wide Running shoes, Facebook
Nike Run Swift Womens Size 7, Nike Running shoes, Nike Run Swift,Nike Women’s Premium Dunk Black Polka Dot Classic Sneaker Size 8.5 318714-001, Twitter
Nike Women's in-Season TR 7 Cross Trainer, Black Anthracite-Black, Size 9 M, Pinterest
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At the risk of being completely cliche` - remember, a picture is worth a thousand words.
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NIKE HOODLAND SUEDE - WMNS - EUR 40 UK 6 US 8.5 CM 25.5,
NIKE Womens Hyperdunk 2017 Low Tb 897812-001 BLACK METALLIC SILVER-WHITE Size 9,Nike classic cortez nylon premium XLV women's UK 5.5 EUR 39 (882258 101),Nike Internationalist Women Ladies Casual shoes Trainers pink gold 828407-615,Nike Wmns Dunk Low 396612 100 Elite Sneakers (Sail Sunset Tint) UK 6 EU 40 US8.5,
Nike Epic React Flyknit GS Kids Youth Running shoes bluee Glow 943311-401,Nike Wmns Air VaporMax Flyknit 2 942843-203 US 5.5 - 10.5,Nike Metcon 3 Women 9.5,
Nike Metcon DSX Flyknit UK 5 EUR38.5 Black Dark Grey Women's Trainers 849809 005,
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Nike WMNS Air Max 90 Ultra 2.0 SI shoes (Style 881108),
Besides checking out your social media pages or listed profile, clients also frequently spend time on a salon's website. In many cases, your website is your first impression to a new client, and we all know how important a good first impression can be. With that being said, be sure your salon's website offers...
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Nike Women's Kaishi 2.0 Running shoes size 8- Port wine deadly pink New in box,NIKE AIR MAX THEA ULTRA FLYKNIT WOMENS TRAINERS BLACK WHITE 881175 006 BNWB, Easy access to information on all your services, pricing, and any specials you may be currently running.
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Nike Womens Air Revolution Sky Hi Liberty QS Brand New Paisley Pattern UK 5, The ability to book an appointment easily and seamlessly straight from your website.
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Nike Women's Free TR 8 NEO Training shoes,Nike Wmns Dunk Hi Premium 881232-700 Size 8.5 UK,Nike Air Zoom Pegasus 34 Women's Running shoes Size 6.5 Style 880560 010,Nike Air Zoom Pegasus 34 Women's Running shoes, Size 11, 880560 403,NIKE Women’s Legend React Running shoes (Summit White Wolf Grey Light S 101),...,.
Most clients prefer to go to salons that offer the convenience of online booking. It's one of the most important things a client will look for when choosing a salon to attend. In fact, 60% of consumers want to do business with salons that offer online booking. Now, booking an appointment over the phone? Not the most convenient way of doing things for your clients.
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With the Nike free RN womens trainers sneakers 831509 403 uk 6 eu 40 us 8.5 NEW+BOX,, clients have the ability to book an appointment straight from...
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
Athletic & Sneakers
|Feature:||Comfort||Width:||Medium (B, M)|
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Some smart local businesses for salons to partner up with are...
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For example, try something like: receive $10 off your first visit. All you have to do is make sure you’re providing any potential clients with a little extra incentive to step through your doors. Use these first-time specials as a means to give clients, who might have been slightly unsure, ample motivation for giving your salon a try.
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You can’t always reinvent the wheel. In some instances, to attract more clients, you don't have to. Maybe you don’t have any new treatments or services this month - and that’s okay! You can easily work with what you have and essentially make something new from that. Think new product bundles.
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Nike Women's Running Air Max 2017 White Black 849560 100,
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Staying with a retail focused mentality here — consider giving away a free sample gift with purchases from time to time. This marketing idea works to benefit both you and your clients.
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Nike Terminator High Top Sneaker Women's 7M White Yellow 336617-181 2008 Rare,Nike Air Max Zero QS Silver Bullet 863700 002 Uk Size 7 Euro 41,NIKE W Roshe Two Flyknit V2 917688-002 PALE GREY Size 6,NIKE Womens Nike Lunarsolo AA4080-001 BLACK WHITE-ANTHRACITE Womens Size 10,Nike Dualtone Racer Womens Style 917682 Black White Dark Grey Womens Size 9,Nike Flare Tennis shoes Women’s Sz 11 Grey Red Black Serena Williams 810964 003,
Nike Wmns Roshe One 511882818 orange halfshoes,
It can be difficult attracting new clients to your salon, but that's only half the battle. The other half is making them stay and come back. A great way to do so is by creating a punch card loyalty program.
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Nike Lunarepic Flyknit Running shoes Grey Black 818677-013 Womens Size 7.5,Nike Nikerevolution 4 Running Women's shoes Size 9.5,Nike rosherun hi sneakerboot Women's print boots 616724 001 sneakers shoes,Nike Air VaporMax Flyknit 2 Women's sz 7 Pure Platinum Arctic Pink 942843-011, NIKE KD VII EXT FLORAL QS Size 40 (7US),NIKE WOMEN'S AIR Max 1 vintage TRAINERS UK 3 US 5.5 EU 36,Nike Flex Supreme TR5 Training shoes 852467-001 BlackWhite Womens Sizes New,Nike Womens Air Max Thea Premium 'Desert Camo' Beige Tan Sz US 7,Nike Womens Air Max Command PRM UK 7.5 Black Sail Gum Med Brown 718896-004,NIKE JUVENATE PRINT BLACK COOL GREY RUNNING SHOES 749552-006 Sz 6.5 Free Run,,NIKE CONVERSE X MILEY CYRUS CHUCK TAYLOR ALL STAR POLKA DOT SZ 5,.
Nike sneaker pour femme blue Printemps-Été cod. 100721 BE,Hand your punch cards out like candy. A client comes in for a cut? Give them a punch card. A client comes in for consultation? Give them a punch card. The more people who get their hands on your punch cards, the more success you will be at building client loyalty and generating repeat clients.
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The key to a successful referral program is to push incentives that are both enticing, yet simple. For example, maybe you try something such as: Nike Huarache Run GS shoes Sneaker Trainers black white bluee 654275 016 110 107,. Bottom line, give your current clients incentives to bring new clients to your business for you. They’re a great source you should never underestimate.
Nike Womens Free TR 6 PRT Running Trainers Sneakers shoes US 8 pink,
Nike Women City Knife 3 sz 9 white rainbow flyknit racer pink Lab,Nike Shox Black Metallic Silver Leather Woman's Running shoes QD Size 8,NIKE WOMEN'S AIR ZOOM STRUCTURE 20 SHOES SIZE 6.5 anthracite grey 849577 006,
Emailing your clients a monthly newsletter is the perfect way for your salon to stay top-of-mind and remind clients to come pay (literally) you a visit. Important things to always include in your newsletter are as follows:
Nike Air Max Thea Wmns 599409-801 Size 37, 5 38 39 40, Nike Free RN Flyknit 2017 UK 6 Eur 40,Nike Womens Air Vapormax Flyknit Dark Grey Reflect Silver 849557 019 Size 6.5,
Nike Roshe Run Tech Fleece Tumbled Green bluee Rosherun SZ 11 WMNS NikeiD ID,Current specials and promotions
Nike Women’s Air Max 90 Silver White Black Running shoes Size 7,Nike Women's Flex Experience RN 7 Running shoes Black White (908996 001),,Nike Air Max Thea Ultra Flyknit Womens Size 9 Ice bluee And White,Nike Lunarsolo UK 3.5 EUR 36.5,
Nike Free TR Focus Flyknit Trainers UK 8 EU42.5 Black White,Nike Max Air Moto 7 Bowerman Series Size 11 1 2 Mens Silver White Running shoes,Nike Air Zoom Mariah Flyknit Racer Triple Black Women's shoes,Nike 'Free TR 8 Print' Training shoes in Black White Women's Size 8.5,NIKE LUNARCHARGE PREMIUM WOMAN SIZE 7.0 COMFORT NEW SILT RED STYLISH,
NIKE Womens Nike Tanjun Racer 921668-003 COOL GREY SAIL-BLACK Womens Size 8.5,Nike Womens Luanrconverge Running Trainers 852469 Sneakers shoes 001,Nike Lunarepic Flyknit Hot Punch Black-Aluminum 818677-604 W SZ 9.5 7 UK 41E,
Nike AirMax Athletic shoes White orange 621078-102 Women's Size 8,Nike Women's Air Zoom Vomero 11 Green Glow Black Menta White Running shoes 6,Nike Womens Air Max 1 Ultra 2.0 LE Womens Running Trainers, White, Size 5.5,Nike Wmns Air Max Sequent 2 Running Womens shoes NWOB 852465-401,.
Nike Free Inneva Sail Cream Pink yeezy qs ds 598153 107 WOMEN 11, MEN 9.5,
NIKE WOMEN'S NEW HYPERDIAMOND KEYSTONE SOFTBALL CLEATS, Gift cards are the perfect gift for last minute shoppers. Additionally, they are the perfect gift for clients that might know their loved one wants a salon day or one of your products, but doesn't know what to exactly get (i.e. perfect for husbands for anniversaries).
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Nike WMNS Roshe One Run Black White 511882 094 Womens Nike shoes NEW,
Nike Roshe une Gs women shoes Baskets de Course Rosheone Exécutez le Brise,Nike AirMax Deluxe Black Midnight Navy Women's Size 9.5 AQ1272-001,Nike Women's Core Motion Tr 2 Cross Trainer,Nike Women's Blazer Low LE av9370-001,
This does not necessarily mean just when you’re in your salon. This means, always. Think of yourself and your stylists as models for your salon. If you're rocking a killer cut, enough to prompt a passerby to ask which salon you go to, you now have the perfect opportunity to introduce your salon. It pays to look good!
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