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As a local salon owner there are a multitude of challenges you face on a daily basis — keeping clients happy, creating a fun company culture, ensuring inventory is fully-stocked — it seems like the list never ends. However, arguably one of the most challenging aspects to running a successful salon is coming up with fresh ways to attract new clients. 

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With a new year upon us, there is ample opportunity to make 2019 your best year yet when it comes to expanding your client list, increasing customer retention and generating more revenue. With that being said, revamping your salon marketing ideas is a great way to conquer these goals. Here’s a list of our favorite ideas that will help set you up for success.

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Cole Haan Women's G.Os Pinch Lobster Loafer Navy Peony Leather Loafers,shoes FEMME NIKE AIR MAX 1 319986.109 SNEAKERS AIR MAX 1,DKNY Womens Angie Low Top Slip On Fashion Sneakers, Black black, Size 7.0,CAPRICE Women’'s 9-9-26438-21 232 Snow Boots Grey (Dk Grey Nubuc 232) 7.5 UK,.

Clarks da women Jazlyn Bacca Tacco Alto Camoscio Casual Zip,Demonia Women's Creeper 202,Converse CTAS OX 562482C Black Womens Uk 3-8,Cougar waterproof Leather Pebble Beige Woman's Tennis shoes Size 6 Medium New,women Fornarina Super shoes da Ginnastica green shoes da Ginnastica,Dansko Women's Brandi Pink Madras Fashion Sneaker - Choose SZ color,.

Chooka Women's Tall Memory Foam Snow Winter Hiking Outdoor Rain Boot Size 5 - 11,

Converse All Star Ctas Ember Boot Hi Hazel Tan Brown Suede Size 4.5,Circus by Sam Edelman Womens Vikki Round Toe Ankle Fashion Boots,women Superga 2279 shoes Sportive Alexa Chung Oxblood Verniciata da Ginnastica,DIEMME Black Python Garda Slip-On Sneakers,

Cotswold Womens Ladies Appleton Touch Fastening Ballet Pump (FS3644),Converse WH2-161232C_TOTAL_ECLIPSE_EGRET_GARNET zapatilla de deporte women ES,CONVERSE PatBo SHROUD HIGH LINE OX FLORAL FLOWERS LOW TOP 554866C Sz 5.5 NEW,Cute Bordello B Red Vegan 2 Heel Retro Button Spats Ankle Boots Cosplay 6-12,Corso Como Womens Dwight Pointed Toe Ankle Boot - Charcoal Suede US Size 6 NWOT,

Dan Post Sidewinder Mad Cat Brown Leather Cowgirl Boots Women’s Size 9 M,Diadora sneaker Women's White Spring-Summer cod. 109411 US,Converse Star Classic W Ox 521816 black,

Celine Black bluee Python Slip on Sneakers shoes Size 37,Converse All Star Chuck Taylor Ct 2 Fild Hi shoes da men grey blue,women Superga 2287 shoes da Ginnastica Nere shoes da Ginnastica,DKNY Womens Analise Leather Low Top Slip On Fashion, Nappa Black, Size 7.5,women Fila Orbit Zeppa shoes Sportive Striscia white Nera F da Ginnastica,Converse 143900C LP Mid Sneakers eglantine 178325,

If you’re not doing this already, you really need to be. Social media pages give salon owners a free (...yes, free!) opportunity to not only promote their business through words, but more importantly visually. Stop just telling potential clients why they should start coming to your salon. Show them! Take photos of your masterpieces, show the difference you make in each client’s life — the time and effort you put into making them beautiful both inside and out.  

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shoes black GIARDINI Femme grey Cuir naturel,PU A806661D-109,Clarks Artisan Women's Sz 9.5M Leather Upper Mid Calf Boots 73672,CLARKS BLACK LEATHER FASHION DRESS ANKLE BOOTS SHOES HEELS ZIP US WOMENS SZ 8 M,Clarks black leather Valana Melpink ladies knee high riding boots 3.5 36 D,

Make sure you utilize all the big social media platforms such as:
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shoes VANS Femme BIANCO CELESTE Tissu V3B9IC6, Facebook
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Casadei Women's Leather Ankle shoes, Kitten Heels, Pointy Toe Booties 36 US 6, Pinterest

Chung Shi Women's Toning shoes Black Lace Up Walking SDH0910 9.5 US 7.5 UK 41 EU,Converse x Miley Cyrus sz 10.5 sparkle glitter velvet bluee sneaker low top NEW,shoes D'ACQUASPARTA Femme gold Cuir naturel,Tissu D680gold,

D2212 New Women's Puma Suede Classic Winetasting Athletic shoes 6 M,Clarks Boots Leather Calf Heels shoes Zipped Dusty Brown Size UK 6.5 EU 39.5,Coconuts Matisse Teal And Brown 6.5,

Columbia Womens Womens Womens Dakota Pebble, Dolphin Hiking shoes Size 11 2a4839

At the risk of being completely cliche` - remember, a picture is worth a thousand words.

women Fila Veleno shoes da Ginnastica Bianche Navy red,Diane Von Furstenberg Rikki Grommet-Strap Flat Bootie, Black,

Camper Peu Cami Tan White Womens Leather Trainers shoes,

Christian Dior Lace Up Sneakers Brown Beige Leather Canvas Vintage Auth R336 M,Christian Louboutin VIEIRA Spikes Studded Denim Leather Sneakers Flat shoes 895,shoes Baskets adidas femme Zx Flux size blue bluee Textile Lacets,Clarks Cheyn Meryl Knee High Boots 974, Black Leather, 6.5 US,
Denver Hayes Women's Brittany Fur Trim Lace-Up Winter Boot,Copper Fit Kacy Slip On shoes,shoes Baskets PATAUGAS femme JESTER N F2D Caramel size brown Cuir Lacets,
Converse Chuck Taylor All Star Hi Womens White Black Textile Classic Trainers,

Clarks Originals Women's Athie Terra Boot Rust Vintage Suede 26119960,Donald J Pliner Womens Connisp Leather Low Top Lace Up Fashion Sneakers,shoes Baskets adidas femme ZX FLUX SMOOTH W size black blacke Textile,Converse All Star HI Platform Canvas,Dansko Markie Taupe Bootie Size 42 Women‘s,shoes FEMME CONVERSE ALL STAR HI CANVAS LTD 1C14FA11,

shoes SAUCONY Femme blue ARANCIO en daim,Tissu S1866-198,DKNY Frauen Talie Spitzenschuhe Chelsea Stiefel blue Groesse 5.5 US 36 EU,Diadora TRIDENT W Warm Lined Trainers Leather Brown 180671,Carlos by Santana Women's Miranda Ankle Boot - Choose SZ color,Chung Shi Balance Step Toutes les Saisons women Trekking Trail shoes,shoes SUPERGA Femme blue Tissu S000010-933S,

shoes VANS Femme black FIORI Tissu VVO1FO6,

Besides checking out your social media pages or listed profile, clients also frequently spend time on a salon's website. In many cases, your website is your first impression to a new client, and we all know how important a good first impression can be. With that being said, be sure your salon's website offers...

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Columbia Montrail Frauen Sportschuhe purple Groesse 12 US 43 EU,shoes PRADA LUXUEUX 3E6026 black NOUVEAUX 38,5 39, Easy access to information on all your services, pricing, and any specials you may be currently running.
Capezio Dance Women's Freeform, Clark's Women's Haley Stork Slip On Sandal, MULTI SIZES, MULTI COLORS,CONVERSE UNISEX WOMEN WHITE LEATHER LACE UP TRAINERS SIZE UK 5 EU 37.5 US 7 VGC,Cole Haan Zandra bootie Calf hair Suede black sz 11,.
COLE HAAN COLLECTION Ankle BOOTS Ladies 6 B Black Leather Slim Heel , The ability to book an appointment easily and seamlessly straight from your website.
Carlos by Carlos Santana Women's Brie Ankle Bootie, Dr martens boots womens size 8,Converse Chucks CT AS SLIP 164300C black,Candice Cooper Womens Camoscio Trainers, bluee Navy 000, 6.5 UK,DIADORA HERITAGE WOMEN'S SHOES SUEDE TRAINERS SNEAKERS NEW B. ELITE BLACK FC3,.
Clarks Womens Plaza City Engineer Leather Almond Toe Ankle, Black, Size 7.5, Links to your social media pages to build your online following.

Dirt Boot® Neoprene Wellington Muck Boot Womens Mens Unisex Black,

Cole Haan Women's Laree Slide Navy Peony Suede Slip-Resistant (Non-Skid),Converse Women's PL LP OX Fashion Sneakers Silver White White Size 9 M,Craven New 9001SC182 Beige Womens shoes Size 8 M Fashion Sneakers MSRP 390,CESARE PACIOTTI SCARPA women MODELLO 639470 TAUPE NUOVO SCONTO 30%,Christian Louboutin Women's shoes Pumps - 3180016BK01 Black,.

Most clients prefer to go to salons that offer the convenience of online booking. It's one of the most important things a client will look for when choosing a salon to attend. In fact, 60% of consumers want to do business with salons that offer online booking. Now, booking an appointment over the phone? Not the most convenient way of doing things for your clients.

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Chung -Shi Women's Duxfree Savannah Walking shoes Black - Black 8 UK,Converse Chuck Taylor All Star Mono Glam Women Canvas bluee Trainer Size UK 3 - 8,Carlos by Carlos Santana Womens Vivien Suede Ankle Booties shoes BHFO 1129,Converse X JW Anderson (White , U.K. Size 8.5) (Limted edition),CONVERSE ALL STAR MAN WOMAN UNISEX SNEAKER SHOES CASUAL FREE TIME CODE 1C14SP,.

With the Cole Haan Callie Slip-On Waterproof Rain shoes 711, Black, 6.5 US,, clients have the ability to book an appointment straight from...

Item specifics

Pre-owned: An item that has been used or worn previously. See the seller’s listing for full details and ... Read moreabout the condition






US Shoe Size (Women's): 11 Width: Medium (B, M)
Style: Trail / Hiking Material: Synthetic


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Some smart local businesses for salons to partner up with are...
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 For example, try something like: receive $10 off your first visit. All you have to do is make sure you’re providing any potential clients with a little extra incentive to step through your doors. Use these first-time specials as a means to give clients, who might have been slightly unsure, ample motivation for giving your salon a try. 

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Diadora Heritage Scarpa Sneaker women CAMARO H ITA W grey,

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You can’t always reinvent the wheel. In some instances, to attract more clients, you don't have to. Maybe you don’t have any new treatments or services this month - and that’s okay! You can easily work with what you have and essentially make something new from that. Think new product bundles. 

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Staying with a retail focused mentality here — consider giving away a free sample gift with purchases from time to time. This marketing idea works to benefit both you and your clients. 
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It can be difficult attracting new clients to your salon, but that's only half the battle. The other half is making them stay and come back. A great way to do so is by creating a punch card loyalty program. 

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Clarks Ladies Warmed Ankle Boots Nelia Dora GTX Black Leather UK 6,Hand your punch cards out like candy. A client comes in for a cut? Give them a punch card. A client comes in for consultation? Give them a punch card. The more people who get their hands on your punch cards, the more success you will be at building client loyalty and generating repeat clients.

Cole Haan D28505 Womens Boots Tall Air US 8 B Brown Leather Heels 2574,

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The key to a successful referral program is to push incentives that are both enticing, yet simple. For example, maybe you try something such as: Demonia Women's Torment 600 Platform T-Strap Black Vegan Leather T Straps,. Bottom line, give your current clients incentives to bring new clients to your business for you. They’re a great source you should never underestimate.

Cole Haan 7.5 Womens Low Top Cheetah Fur,

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Emailing your clients a monthly newsletter is the perfect way for your salon to stay top-of-mind and remind clients to come pay (literally) you a visit. Important things to always include in your newsletter are as follows:

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Denim & Supply Ralph Lauren Darcie Fringe Wedge Boots 495, Tan, 7 US 38 EU,Current specials and promotions
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Converse sneaker pour femme multicoleur Printemps-Été cod. 102088 BE,

Cotswold pinkfest Waterproof Womens Wellington Boots Ladies Rubber Wellies UK3-8, Gift cards are the perfect gift for last minute shoppers. Additionally, they are the perfect gift for clients that might know their loved one wants a salon day or one of your products, but doesn't know what to exactly get (i.e. perfect for husbands for anniversaries). 

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shoes Baskets Puma femme Suede Classic Wn's size green greene Cuir Lacets,

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This does not necessarily mean just when you’re in your salon. This means, always. Think of yourself and your stylists as models for your salon. If you're rocking a killer cut, enough to prompt a passerby to ask which salon you go to, you now have the perfect opportunity to introduce your salon. It pays to look good! 

Clarks Ladies Casual Ankle Boots Medora Grace,

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It's important to know the newest trends in the industry, but it's almost more important to know what's hot in your own backyard.

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