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As a local salon owner there are a multitude of challenges you face on a daily basis — keeping clients happy, creating a fun company culture, ensuring inventory is fully-stocked — it seems like the list never ends. However, arguably one of the most challenging aspects to running a successful salon is coming up with fresh ways to attract new clients. 

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CAPRICE Women’'s 9-9-25341-21 530 Ankle Boots Red (Red Suede 530) 4 UK,shoes ASICS Femme black Tissu T7D8N-9006,DONALD J PLINER SPORT ALON BLACK LEATHER WALKING HIKING BOOT VIBRAM 7.5 7 1 2,DKNY Womens Mattie Suede Quilted Buckle Knee-High Boots shoes BHFO 2507,Converse Chuck Taylor All Star Hi Womens Pastel bluee Canvas Trainers,shoes ADIDAS Femme BIANCO Cuir naturel S76666,

With a new year upon us, there is ample opportunity to make 2019 your best year yet when it comes to expanding your client list, increasing customer retention and generating more revenue. With that being said, revamping your salon marketing ideas is a great way to conquer these goals. Here’s a list of our favorite ideas that will help set you up for success.

Columbia Womens Taupe Hiking shoes Size 8.5 (191602),Carlos by Carlos Santana Women's Vivien,DANSKO WOMEN'S HOLLAND WALKING COMFY SNEAKER, ARCH SUPPORT,CONVERSE Chuck Taylor All Star Patent Leather 558002C Sneakers shoes Womens New,Daya by Zendaya Womens Netty Peep Toe Ankle Fashion Boots,.


shoes pour women FILA DISRUPTOR S LOW 1010304.3JW,Converse Chuck Taylor All Star HI Womens Black Trainers,Casual Women Rhinestone Warm Fur Lining Slip On Ankle Boots Winter Snow shoes,Cole Haan Women's Zerogrand Genevieve Perf Trainer, Ironstone Perforated Nubuck,Converse Jack Purcell HTM Ox Nike Lab White Trainers UK 4 Unisex,Converse unisex niedrige Turnschuhe M9691C ALL STAR OX BROWN P18g,.

shoes Baskets Buffalo femme Corin Sneakers Low size Beige Synthétique,

Clarks Women's Tri Free Hi-Top Trainers Purple (Aubergine) 7 UK,Donald J Pliner Womens Ankle Booties Leather Brown Size 8M Snip Toe,CAMSSOO Women's Fashion Peep Toe Sparkle Sequins Thigh High Over Knee Stiletto,Dansko Women's Brigitte Strappy Sandal Black Full Grain Leather Sandals,

Comfort Plus Wide Fit Leather Suede Heeled Boots Mid High Block Black Knee Boot,Clarks Ladies Ankle Boots MOLENA GEORGIA Black Leather UK 7.5 Wide Fit,shoes CONVERSE Femme brown Cuir naturel 562776C,DIADORA WOMEN'S SHOES TRAINERS SNEAKERS NEW N9K EVO blueE 176,Converse All Star Mono Ox Leather Trainers Ladies UK 5.5 US 7.5 EUR 38 2191,

Converse Leather All Star Hi Tops Women,Cristallo Nike Air Max Anni '90 Bianco Completamente Cristallizzato Usando,DAN POST VINTAGE WOMENS BROWN LIZARD SKIN & LEATHER COWBOY WESTERN BOOTS-sz 6 M,

Clarks Women's Maypearl Daisy Boots Brown (Dark Brown) 3 UK Eu35.5 Brand New,Circus by Sam Edelman Womens Holt Leather Closed Toe Ankle, Black, Size 6.0,Celine Soft Ballerina Pumps Nappa Lamb 041,338 Copper (28650,Converse Womens Chuck Taylor All Star Shimmer Suede Hi Sneaker Mason Mason White,shoes Baskets adidas femme Gazelle size blue clair bluee Cuir Lacets,Columbia Montrail Women's Caldorado Iii Hiking shoes Eve, Bright Copper 8.... New,

If you’re not doing this already, you really need to be. Social media pages give salon owners a free (...yes, free!) opportunity to not only promote their business through words, but more importantly visually. Stop just telling potential clients why they should start coming to your salon. Show them! Take photos of your masterpieces, show the difference you make in each client’s life — the time and effort you put into making them beautiful both inside and out.  

Donald Pliner SAMMI Womens Dress Boots Size 9 Tan Leather Western Heels Knee Hi,CONVERSE ALL STAR WOMAN SNEAKER SHOES CASUAL FAUX LEATHER 153177C 153178C CTASHI,Christian Louboutin Pik Boat Flat Glitter Pyramide Slip On Sz 39 995,Crystal Nike Presto fly in White,Chaco Women's Z Cloud 2 Sandal Verdure Avocado Polyester Strappy Sandals,Cole Haan Black Leather Booties Never Worn,Camper Women's Katie Mary Jane,Cecelia New York Women's Delphina Strappy Sandal gold Leather Strappy Sandals,Clarks Chelsea Ankle Boots MARIELLA BUSBY Dark Tan Leather UK 6.5 40,


Make sure you utilize all the big social media platforms such as:
Display womens MBT Kaya Mary Janes athletic-rocker comfy Black Sz 9.5 swiss 225, Instagram
CONVERSE CHAUSSURE HI PELZ SINT - BLK - 36 (888754887616), Facebook
shoes ADIDAS Femme BIANCO Cuir naturel S75104,Donald J Pliner Derry 9552 Black Croc M085 Patent Boot women sz 7 Retail 335, Twitter

Chaco Women ZX 3 Classic 's J105532 Incan bluee Choose size Free Shipping NIB,Converse Chuck Taylor All Sta Miley Cyrus Black White Hi Top Boots Size 6.5 Bnib,Dorthy Perkins Ladies Kole Mid Heel Suede Boots Black UK 6 EU 39 NH08 02 SALEw,

Devious DAGGER-2020 Women's 6 1 4 Inch Solid Brass Heel Lace-Up Knee Boot,Clarks Tri Trail, Sneakers Basses Femme,Demonia Women's Sinister 201 Black PU,

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At the risk of being completely cliche` - remember, a picture is worth a thousand words.


Converse Chuck Taylor Double Tongue Grey Pink,

Clarks Originals Trigenic Flex womenes Olive Ante Zapatillas,Diba True Women's In Vited Wedge Sandal Off White Suede Heels,Creative Recreation Eroni Fashion Sneaker Women's shoes,Converse One Star 3V Strap OX Pink White Kids Youth Women shoes Sneakers 660038C,
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shoes PANTONE Femme silver Tissu P00037-519-02S,Clarks Women's Hidi Haze Hi-Top Trainers White (White Leather ----) 5.5 UK,Converse sneaker Women's White Spring-Summer cod. 107743 US,CAVENDERS Woman Leather Cowboy Western 7.5 B (VERY GOOD CONDITION),Christian louboutin Flat Sneakers 36.5,shoes ADIDAS Femme grey Cuir naturel,Tissu B96515,


Besides checking out your social media pages or listed profile, clients also frequently spend time on a salon's website. In many cases, your website is your first impression to a new client, and we all know how important a good first impression can be. With that being said, be sure your salon's website offers...

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women Superga 2750 shoes Sportive Ottico Waves shoes da Ginnastica,shoes FRAU Femme black Cuir naturel,Tissu 54K5-NE, Easy access to information on all your services, pricing, and any specials you may be currently running.
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Most clients prefer to go to salons that offer the convenience of online booking. It's one of the most important things a client will look for when choosing a salon to attend. In fact, 60% of consumers want to do business with salons that offer online booking. Now, booking an appointment over the phone? Not the most convenient way of doing things for your clients.

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With the Charles by Charles David Women's Stiletto Ankle Boots,, clients have the ability to book an appointment straight from...

Item specifics

New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
Shoe Size: 3 TO 8
Main Colour: Black Brand:

Creative Recreation

Fastening: Lace Up Style: Trainers
EU Shoe Size: 36 TO 41

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Some smart local businesses for salons to partner up with are...
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 For example, try something like: receive $10 off your first visit. All you have to do is make sure you’re providing any potential clients with a little extra incentive to step through your doors. Use these first-time specials as a means to give clients, who might have been slightly unsure, ample motivation for giving your salon a try. 

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You can’t always reinvent the wheel. In some instances, to attract more clients, you don't have to. Maybe you don’t have any new treatments or services this month - and that’s okay! You can easily work with what you have and essentially make something new from that. Think new product bundles. 

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Staying with a retail focused mentality here — consider giving away a free sample gift with purchases from time to time. This marketing idea works to benefit both you and your clients. 
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It can be difficult attracting new clients to your salon, but that's only half the battle. The other half is making them stay and come back. A great way to do so is by creating a punch card loyalty program. 

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Clarks Originals Brown Leather Crepe Sole Desert Ankle Boots Women's Size 8.5 M,Hand your punch cards out like candy. A client comes in for a cut? Give them a punch card. A client comes in for consultation? Give them a punch card. The more people who get their hands on your punch cards, the more success you will be at building client loyalty and generating repeat clients.

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The key to a successful referral program is to push incentives that are both enticing, yet simple. For example, maybe you try something such as: Carlos by Carlos Santana Axel Black Womens shoes Size 5.5 M Boots MSRP 169,. Bottom line, give your current clients incentives to bring new clients to your business for you. They’re a great source you should never underestimate.

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Emailing your clients a monthly newsletter is the perfect way for your salon to stay top-of-mind and remind clients to come pay (literally) you a visit. Important things to always include in your newsletter are as follows:

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women Air Max Thea Premium - 616723 400 - Profonda blue Reale,CLUB C 85 BRILLO DE S silver whiteO,Converse Chuck Taylor All Star White High Big Eyelet Ankle Boots size 6 Bnib,Clarks Womens UK Size 5 Beige Boots,.

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Clarks Rasie Vita Womens Boots Olive Leather 8 US 6 UK LDoc, Gift cards are the perfect gift for last minute shoppers. Additionally, they are the perfect gift for clients that might know their loved one wants a salon day or one of your products, but doesn't know what to exactly get (i.e. perfect for husbands for anniversaries). 

women Merrell Stivaletti Casuali Madrasa,Converse all star bianche con glitter gold con pizzo bianco e perle gold,DANSKO Sz 9.5-10 Professional Crepe Pro Bronze Vintage Brown Leather Clogs nurse,Dansko Nubuck or Suede Block Heel Sandals - Deandra BLACK 42 ( 11.5-12),

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This does not necessarily mean just when you’re in your salon. This means, always. Think of yourself and your stylists as models for your salon. If you're rocking a killer cut, enough to prompt a passerby to ask which salon you go to, you now have the perfect opportunity to introduce your salon. It pays to look good! 

Corkys Boutique Footwear Women's Detailed Black Ankle Bootie,

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It's important to know the newest trends in the industry, but it's almost more important to know what's hot in your own backyard.

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Denise Prichard

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