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As a local salon owner there are a multitude of challenges you face on a daily basis — keeping clients happy, creating a fun company culture, ensuring inventory is fully-stocked — it seems like the list never ends. However, arguably one of the most challenging aspects to running a successful salon is coming up with fresh ways to attract new clients. 

Clarks Women's Sillian Stork Slip-On Sand Synthetic,CONVERSE CHAUSSURE PLATFORM LOW CVS - WHT - 36 (888755249468),Columbia Women Athletic shoes Megavent Fly Hiking shoes White Size 8,Crevo Women's Eden Heeled Sandal Tan Leather Sandals,Clarks Ladies Boots Size UK 7 40,

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Clarks BNIB Ladies Bikers Mid Calf Boots VOLARA MELODY Black Leather UK 5 38,Denim bluee Stretch Fabric Ankle Boots,Clarks Original Aerial Desert Women's Ankle Boots - Size US 9.5,Columbia Montrail Men's Molokai Slip Trail Running shoes Graphite, Zour 15... New,shoes Femme Baskets Disney Gallery Mickey Mouse Avec Clous Moa SS 2019,Converse Chunk Taylor Ox Sneakers Light Surplus Size UK 6 EU 39 NH180 ZZ 10,

With a new year upon us, there is ample opportunity to make 2019 your best year yet when it comes to expanding your client list, increasing customer retention and generating more revenue. With that being said, revamping your salon marketing ideas is a great way to conquer these goals. Here’s a list of our favorite ideas that will help set you up for success.

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Converse 140355C Womens Flower Canvas Trainer Size UK 3 - 8,Circus By Sam Edelman Shimmer Pink Booties 9WW,Clarks Wave Wheel Walking Sneakers Athletic shoes Womens White Lace Up 8.5 Box,DIADORA GAME WN SNEAKERS BLACK BRONZE 173994-C7697,.

Corso Como Leather Cross-Strap Sandals - Brunna gold SNAKE Med 7.5,CONVERSE CHUCK TAYLOR ALL STAR MONO LEATHER LOW TOP SIZE 8 WOMEN OR 6 MEN,Camper Peu Cami 20848 Brown Pink Womens Leather shoes,shoes REPLAY Femme black Cuir naturel RZ320012L-562S,Clarks Bendables Brown Suede Genuine Leather Sz 10 M Zip Up Ankle Boots,Converse Chuck Taylor Rare Wonder Woman DC edition Hi-top (5 men 7 women),.

Converse CTAS Hiker Boot Hi 162477C Pink Womens UK 3-8,

Converse All Star Lo Top Cyan Space Black White,shoes de volleyball Asics Upcourt 3 W 1072A012-101,Dare 2b Womens Karellis Waterproof Faux Fur Trim Snow Boots,shoes VANS Femme black Cuir naturel VD5IBKA-D,

Camper Dessa K200474-005 Platforms Women,Diba True Women's Jump Back Logger Boot Tan Leather Zipper,women Office Aspire Metallo Tacco a Punta Stivali Tigre Mucche Capelli Stivali,Carlos by Carlos Santana Alexia Womens Boots Light Doe 6 US 4 UK,Dansko Leather Wedge Slip-ons with Ruched Detail - Aimee Black 37 (6.5-7),

Clark Berry Patent Leather shoes US 8.5,Converse Chuck Taylor All Star Hi women Pastel bluee shoes - 7.5 UK,Converse CTAS Sloane Monochrome Leather Deep Bordeaux Womens 7 Fit 5.5Y NEW NIB,

shoes APEPAZZA Femme blue LTZ04-STRETCH-BLS,Cat In Storm-Men And Women's Running shoes-Free Shipping,Converse All Star leather fur Chuck Taylor Fleece Lined size 6,Carmela Suede Leather Patent Ankle Lace Up Flat Boots Brogue Desert Tan,Converse all star con jeans piu' glitter fino silver e swaroski piu' sporcatur,DIADORA LOW FOOTWEAR WOMAN SNEAKERS CLOTH purple - E172,

If you’re not doing this already, you really need to be. Social media pages give salon owners a free (...yes, free!) opportunity to not only promote their business through words, but more importantly visually. Stop just telling potential clients why they should start coming to your salon. Show them! Take photos of your masterpieces, show the difference you make in each client’s life — the time and effort you put into making them beautiful both inside and out.  

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Claudio Merazzi Burgundy Deep Red Leather Point Toe Ankle Boots 35.5 5.5 ,Converse 540246F Womens All Star CT Ox Low Top Purple Size 7 US CV6,Clarks Frauen Camryn pink Geschlossener Zeh Fashion Stiefel black Groesse 5 US,Converse Chuck Taylor All-Star Hi-Top Navy Fresh Yellow White (WS)(555976F),

Make sure you utilize all the big social media platforms such as:
Clarks Ladies Pull-on Boots TRI ASPEN GTX Desert Textile UK 7.5 41.5, Instagram
CONVERSE All Star Black & Neon Hi Top TRAINERS My Little Pony Skulls UK 5 EU 37, Facebook
CUTE WOMEN'S VIONIC NAVY MILLIE BOOTIES SIZE 6.5M - NEW W O BOX,Converse Ctas Big Eyelets Hi Womens Black gold Leather Trainers - 5 UK, Twitter
Donald J. Pliner Tamy Black Ankle Strap Booties Size 7.5M F2894 , Pinterest

Circus by Sam Edelman Women's Collins-2 Sneaker,Converse Chuck Taylor All Star Ox Women's Sneaker Gym shoes Metallic gold Chucks,Carlos by Carlos Santana Sawyer Womens Boots Black 7.5 US 5.5 UK tw4l,

shoes black GIARDINI Femme blue A806691D-139,Daya by Zendaya Womens Najah Black Dressy Booties shoes 6 Medium (B,M) BHFO 1650,Converse Women's 540265c Gymnastics shoes Off White (Bianco) 10 UK,

Clarks Women's     Un sizera Ivy Mary Jane cb8699

At the risk of being completely cliche` - remember, a picture is worth a thousand words.

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Carlos by Carlos Santana Frauen Sterling Spitzenschuhe Leder Fashion Stiefel Bra,

CLARKS Womens Tri Fern GTX Hiking shoes,Clarks Grey Leather Boots Size 9,Casadei Women's Leather Ankle shoes, Kitten Heels, Pointy Toe Booties 36 US 6,Converse Chuck Taylor Ct As Dainty Ox Canvas, Women's Slip On Trainers 5.5 UK,
Crocs Women's CitiLane Low Canvas Slip-On - Choose SZ color,Converse A18u shoes woman low platform sneakers 561680C CTAS LIFT CLEAN OX,Crocs Women's Classic Botanical Butterfly Clog - Choose SZ color,
Converse all star white con tessuto effetto ghiaccio numero 39,

shoes EASY PEASY Femme BIANCO yellow Cuir naturel 101STARBG,Cole Haan Women's Grandpro Paisley Perforated Fashion Sneaker - Choose SZ color,Double H 3005 Black Leather Zip Up Ankle Motorcycle Biker Boots Womens Size 9,Converse sneaker Women's bluee Spring-Summer cod. 107739 IE,CONVERSE CHUCK TAYLOR ALL STAR 70 GORE-TEX WOMENS SIZE 8.5 BLACK 162350C,Charles Jourdan Platform Size 8 US,

Cole Haan Women's Nathalie Lace Up Sneakers shoes bluee Ivory 10 NEW IN BOX,women Merrell shoes da ginnastica con lacci j16700,Chaussure Zapatillas Saucony Jazz Original women S1044 S1108 SOMBRA,Delman Women's Eager Boot,Black,10 M US,Converse All Star Mandrin Taylor Ox shoes Cyan Space blue Chucks Sneaker,Circus by Sam Edelman Womens Lisette Low Top Slip On, LtGrey Silver, Size 7.0,

Cole Haan Keaton Brown Womens shoes Size 9.5 M Boots MSRP 240,

Besides checking out your social media pages or listed profile, clients also frequently spend time on a salon's website. In many cases, your website is your first impression to a new client, and we all know how important a good first impression can be. With that being said, be sure your salon's website offers...

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D.A.T.E. sneaker Women's Silver Spring-Summer cod. 109410 UK,Divine 1020 3 Heel Plus Size Wide Width Ankle Boots Black Leatherette 9-16, Easy access to information on all your services, pricing, and any specials you may be currently running.
Diadora Women's Hawk 6 W running shoes - Choose SZ color, David Tate Women's Kelly Pump Black Suede Pumps,shoes Baskets Puma femme Basket Heart NS Wn's size Beige Suède Lacets,DC Comics Wonder Woman Converse All Star Athletic Walk Fashion shoes Women Sz 6,.
Converse blue Chuck Taylor All Star Racer blue Racer blue, The ability to book an appointment easily and seamlessly straight from your website.
Chase & Chloe Black Pike Velvet Bootie Back Zip Closure Pointed Toe Block Heel 7, shoes de sport femme ADIDAS EQT SUPPORT RF W BA7594,Diba True Women's Idaho City Open Toe Bootie Taupe Leather Ankle Boots,DIADORA CHAUSSURE B-ELITE LOW LTH - WHTSIL - 37 (8030631512674),Creative Recreation Women's w Savona Sneaker, Silver, 9 B US,.
Clarks Daina Rae Over The Knee Leather Boot Standard Fit Black Suede Size 6, Links to your social media pages to build your online following.


Dockers von Gerli 35ne217-686550, Turnschuhe niedrig Frau,shoes PRADA LUXUEUX 3E6026 ACCIAIO yellow NOUVEAUX 38,5 39,Disney x New Balance GC574M2 Minnie Mouse Red Black Running 7Y = 8.5 Women New,CARVELA Ladies Black Suede & Leather High Heel Lace Up shoes Boots UK7 EU40,Circus by Sam Edelman Peyton Womens Boots Black 7 US 5 UK DRWS,.

Most clients prefer to go to salons that offer the convenience of online booking. It's one of the most important things a client will look for when choosing a salon to attend. In fact, 60% of consumers want to do business with salons that offer online booking. Now, booking an appointment over the phone? Not the most convenient way of doing things for your clients.

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With the shoes Baskets Victoria femme Basket Lona silverforma size Bordeaux Textile,, clients have the ability to book an appointment straight from...

Item specifics

New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition


Style: Low Top

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Some smart local businesses for salons to partner up with are...
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CLARKS Women's Manilla Lift Leather Sandal,

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 For example, try something like: receive $10 off your first visit. All you have to do is make sure you’re providing any potential clients with a little extra incentive to step through your doors. Use these first-time specials as a means to give clients, who might have been slightly unsure, ample motivation for giving your salon a try. 

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You can’t always reinvent the wheel. In some instances, to attract more clients, you don't have to. Maybe you don’t have any new treatments or services this month - and that’s okay! You can easily work with what you have and essentially make something new from that. Think new product bundles. 

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Converse All Court Ox 562611c,

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Staying with a retail focused mentality here — consider giving away a free sample gift with purchases from time to time. This marketing idea works to benefit both you and your clients. 
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It can be difficult attracting new clients to your salon, but that's only half the battle. The other half is making them stay and come back. A great way to do so is by creating a punch card loyalty program. 

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Converse Suede & Leather Oxfords Lo Ox Sneakers Size 10.5,Hand your punch cards out like candy. A client comes in for a cut? Give them a punch card. A client comes in for consultation? Give them a punch card. The more people who get their hands on your punch cards, the more success you will be at building client loyalty and generating repeat clients.

Cobb Hill Womens Rashel Buckle Suede Almond Toe Ankle Fashion Boots,

Candice Cooper Women’s Vienna Trainers Black (Empire 000) 6.5 UK,CATERPILLAR WOMENS RANDI CASUAL BOOT PEAT P309096,Converse Chuck Taylor All Star Lux Mid Hidden Wedge Black Jewel 558975C Size,Divaz Womens Jett Zip Up Two Strap Studded Ankle Biker Boots,Converse - All Star 553278C CTAS Abbey Neoprene OX Black Pink Chuck Taylor Chuck,shoes PUMA Femme blue en daim 356568-52D,.

Chaco Women's Outcross Evo MJ Hiking shoes Black US 7 B(M),Deer Stags Men's Argos Tan\bluee Smooth Vega Dress Cap Toe Chelsea Boot,Diesel Savah 1643079 Mayo Leather Casual Women shoes,Clarks Tamro Marina Black Leather Ladies riding boots size 3 35.5 D New,.

The key to a successful referral program is to push incentives that are both enticing, yet simple. For example, maybe you try something such as: Diesel LAIKA PERSIS W metà Leopardo Stampa Sneaker women shoes da ginnastica,. Bottom line, give your current clients incentives to bring new clients to your business for you. They’re a great source you should never underestimate.

Chaco Kanarra 's -,

Diesel Black Leather Boots With Removable Tops Size 36 (U.K. 3),DAMEN SCHUHE SNEAKERS PUMA PLATFORM VEG TAN NATUREL,Donald J Pliner Prinze Sz 8.5 Athleisure Platform Slip On Athleisure Sneakers,

Emailing your clients a monthly newsletter is the perfect way for your salon to stay top-of-mind and remind clients to come pay (literally) you a visit. Important things to always include in your newsletter are as follows:

Converse Floral Sneaker Women's Size 7 US (24 CM) NWOB, Castaluna Womens Wide Fit Trainers With Velvet-Look Laces,women SKECHERS 12004 Scene Stealer sportive, Slip On,
Carlos by Carlos Santana Women's Vanna Ankle Booti - Choose SZ color,Current specials and promotions
Converse Chuck Taylor All Star II HI 154019C red,COLE HAAN BLACK TALL LEATHER BOOTS SIDE ZIPPERS SIZE 8,,Converse all star blue navy con ai lati tessuto con caramelle numero 35,Caprito CPT101 Sneakers Glitzer gold 179124,

Cougar Vivid Black Suede Pull-On Winter Mid-Calf Boots - Size 6W - NICE,Clarks UK 3.5 Wide Fit Plus Beige Ankle Boots Leather Block Festival Snake Skin,shoes ETONIC Femme MILITARE en daim,Tissu ET823178-01,CRIME WOMAN SNEAKER SHOES CASUAL FREE TIME CODE 65326KS1.10 FAITH LO EXPLOSION,women Adidas Puro Spinta x Tr 3.0 Turbo shoes da Ginnastica,

Carmela 66416 Media Bota de womenes,CLARKS Women's Caddell Hop Ankle Boot Lace Up Booties Casual Comfort Walking,Crystal Nike Air Max Thea PRM Gr. 38,5 Glitzer mit Swarovski Elements black,
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Demonia Women's Bear 120 Ankle Bootie, Gift cards are the perfect gift for last minute shoppers. Additionally, they are the perfect gift for clients that might know their loved one wants a salon day or one of your products, but doesn't know what to exactly get (i.e. perfect for husbands for anniversaries). 

Charles David Womens Rugby Leather Closed Toe Ankle Motorcycle Boots,Clarks Ladies Valana Melpink Brown Leather Knee High Long Boots Size 5 38,Converse Chuck Taylor Lux Velvet Hidden Wedge Sangria Size 7 559133C NEW,Camper Women's Right Nina Mary Jane,

Cole Haan Traftan Vintage Trainer Marine bluee Walking shoes Size 9 NIB,

DKNY Talie Black Womens shoes Size 10 M Boots MSRP 140,Catherine Catherine Malandrino Sorcha Over-The-Knee Boot Size 7.5 M,shoes JANET SPORT Femme BIANCO Cuir naturel 42700BA,Converse all star ladies size 11 elastic back tan stretchy tie navy all star fau,

This does not necessarily mean just when you’re in your salon. This means, always. Think of yourself and your stylists as models for your salon. If you're rocking a killer cut, enough to prompt a passerby to ask which salon you go to, you now have the perfect opportunity to introduce your salon. It pays to look good! 

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It's important to know the newest trends in the industry, but it's almost more important to know what's hot in your own backyard.

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Denise Prichard

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