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Bueno Women's Roberta Sandals in White,B By Brian Atwood Peep Toe Stiletto, 225 New Sz.8.5 Via Spiga Women's gold Leather Platform Sandal Heel Wedge shoes,7 C black ANDRE ASSOUS wedge espadrilles loafers shoes,

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As a local salon owner there are a multitude of challenges you face on a daily basis — keeping clients happy, creating a fun company culture, ensuring inventory is fully-stocked — it seems like the list never ends. However, arguably one of the most challenging aspects to running a successful salon is coming up with fresh ways to attract new clients. 

Black Glitter High Heel T-Strap Round Toe Pump Womens Platform shoes Pink Label,7120-23174 Tory Burch women Ballerina 31158535 BORSCHT 936 red Scuro 38 EUR -,Alegria Size US 8-8.5 Mary Jane's Black Clogs Mule shoes EU Size 38 Reg. 145,2018 new sexy word buckle strap sandals female summer with high heels wild,Black Leather Tory Burch Heels Size 10 M,

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2019 Women Bowknot Square Toe Kitten Heels Slip On Elegant Leisure Pumps shoes,Baretraps Womens Misty Faux Leather Dress Metallic Wedge Heels Flats BHFO 7536,Alexander Wang Daniella Calf Court shoes Size 40 7,Bordello TEEZE-27 Women's Black Patent-Red Concealed Platform Rhinestone Pumps,Black Real Leather Ladies Brief Spring Work Casual 5-inches Block Heels shoes SZ, 695 NEW Manolo Blahnik CHAFLA Flats GLOSSY Red Patent Sandals shoes 40 40.5,

With a new year upon us, there is ample opportunity to make 2019 your best year yet when it comes to expanding your client list, increasing customer retention and generating more revenue. With that being said, revamping your salon marketing ideas is a great way to conquer these goals. Here’s a list of our favorite ideas that will help set you up for success.

Bettye Muller Concept Women's Greta Pump,BORDELLO Teeze-39 Series 5 3 4 Heel Burlesque Stage Showgirl Platform Pump,Betsey Johnson shoesGown Peep-Toe PumpSz 9Ivory SatinRhinestone BowWedding,BT901 FINYA MILANO shoes platino cuero women de salón EU 35,EU 36, 195 KENNETH COLE New York THATFORD Sand Designer Booties Sandals Heel 7.5,.

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BALLY Vasano Maroon Leather Classic Bow Block Heel Pump Switzerland Sz3 5.5,

Alegria Womens Kourtney Walking Comfort Leather Clog Strap Slip On Sandal shoes,Brian Atwood pink gold High Heels 41,BETSEY JOHNSON Wisdom Black Satin Gladiator Zip Wedge High 5 Heels Size 8,Artemis x Anthropologie Womens Silk Loafers shoes Pink pink 36 Euro (Women US 5-,

Alegria Womens Marion Helen Black Leather Heeled Clogs Size 9 (C,D,W) (211477),ALICE + OLIVIA MULTICOLOR SNAKESKIN LEATHER PLATFORM WEDGE SANDAL SZ 7,AD576 CALPIERRE shoes brown cuero charol women elegantes EU 36,Aquatalia Women's Harlee Patent Dress Pump,7 Black Silver Rhinestones Fringe Platform Stripper Heels Pleaser Adore 8 9 10,

Aerosoles Women's Best Dressed Pump - Choose SZ color,BCBGmaxazria Adelina high heel suede sandal,Badgley Mischka Womens Dresses Satin Gown Origami- Pick SZ color.,

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If you’re not doing this already, you really need to be. Social media pages give salon owners a free (...yes, free!) opportunity to not only promote their business through words, but more importantly visually. Stop just telling potential clients why they should start coming to your salon. Show them! Take photos of your masterpieces, show the difference you make in each client’s life — the time and effort you put into making them beautiful both inside and out.  

Alexander McQueen Brown Leather High Heel Sandals Platform Party Pumps shoes 5.5,BCBGmaxazria Laurol Mushroom Cashew shoes,Bottega Veneta Tricolour Intrecciato Leather Bow Pumps Heels IT36.5 UK3.5,BRAND NEW IN THE BOX BEAUTIFUL SEXY FAHRENHEIT BLACK SPIKE SHOES SIZE 8.0,Badgley Mischka Karmen II Silver Womens shoes Size 6.5 M Sandals MSRP 245,Aquazurra Gigi Yellow Tie-up Leather Heeled Sandals Size 37 (Lemon) for Women,AUTHENTIC CHRISTIAN LOUBOUTIN MOULAMAX 85 VEAU VELOURS EUR 36.5,Black Fashion Womens Round Toe Work OL Lady Occupational Dress shoes Chunky Heel,BcbgMazAzria Roxy Black gold Wedges Size 6.5,

Betsey Johnson Womens SB-Adore Open Toe T-Strap Platform Pumps, 390 NEW PRADA Women US 9.5 Nude Patent Leather Ballet Flats Slip On shoes BOX,AK780 FABI shoes green suede strass women ballet flats EU 35,EU 36,Arche Drick Sandal safari animal print size 39 us 8 Brand NEW RARE,

Make sure you utilize all the big social media platforms such as:
AUTHENTIC CHRISTIAN LOUBOUTIN PUGLIA ESPADRILLE WEDGE SOLE PUMPS GRADE A USED-AT, Instagram
Authentic Valentino Rockstud Giada Gladiator Flat Sandal Green Patent 37, Facebook
BY30 BALLY shoes yellow leather women ballet flats EU 34,EU 36,Adrianna Papell Women's Aurora Pump, Black Black, Size 8.0, Twitter
AUTH LUXURY PRADA PUMPS SHOES 1IP286 BLACK PATENT NEW US 9.5 EU 39,5 40 UK 6.5, Pinterest

Brand new Carlos santana black stilettos,39319 auth CHLOE dark bluee leather & CHAIN Ballet Flats shoes 36.5,ROsE GoLD LeAtHeR NEW 8 Pointy Toe CARRIE Stiletto Heels PUMPs GuESS Metallic,

Bared footwear PELICAN nude beige Gladiator Sandal Heel Size 37 Comfortable shoe,Authentic Christian Louboutin BW1W Cacao Heels,17cm Sexy sky high heels patent red strap pumps gorgeous fetish high heels 44,

Ana Lublin shoes Women Wedges Wedges Wedges Black 87179 BDT TRENDY a93c31

At the risk of being completely cliche` - remember, a picture is worth a thousand words.

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Besides checking out your social media pages or listed profile, clients also frequently spend time on a salon's website. In many cases, your website is your first impression to a new client, and we all know how important a good first impression can be. With that being said, be sure your salon's website offers...

Alexander Wang Trista pumps, size 37.5, NEW WITH BOX, heels, BCBG Max Azria Sz 7.5 M Libby tan patent Slingbacks Heels platform Womens shoes,BNIB Ted Baker Charmesa shoes Size 5,AB420 MOMA shoes brown white leather women moccasins EU 42,
Aquazzura Powder Puff Lurex Mule,AUTH LUXURY PRADA SAFFIANO PUMPS SHOES 1I221F BLACK NEW US 10 EU 40 40,5 UK 7, Easy access to information on all your services, pricing, and any specials you may be currently running.
Acne Studios Designer Brogue shoes, Authentic Brand New Valentino Slides Size 4 Khaki Studs,BNIB redhy's 8.5 Maritime Gradient Sneakers,BORDELLO Sexy High Heel 5 3 4 Inch Pumps Concealed Platform TEEZE-06 Black,.
AE744 FABI shoes green charol women de salón EU 36, The ability to book an appointment easily and seamlessly straight from your website.
BETSEY JOHNSON MIXXY bluee Suede Leather Round Toe Wedge Pumps Heels Size 7B, Black Leather Stitched Low Heel Pointed Toe Court shoes Winkle Picker Sz 6.5 40,Belstaff New Macy Lady Womens, Womens heels, smart shoes UK 8, EU size 41,BORDELLO Stiletto High Heels Concealed Platform Plaid shoes TEEZE-26 Cream, pink Petals Presley Dress Sandal - Women's Size 9M Beige,.
Bruno Frisoni black patent leather pump With gold Trim Suze 38.5, Links to your social media pages to build your online following.

Bordello Women's Teeze 31G,

Brand new beautiful black leather Carvela lace ups,Brian Atwood DEBRA DUE Peep Toe Platform Slingback Patent Pumps shoes Size 39,1. STATE Women's Shannen Ankle Strap Sandal Stone Rio Nubuck Size 8.5 M,Ballerine RIEKER chaussure femme à talon babies sport sandale CUIR 39 NEUF,AGL Platform Sneaker ATTILIO GIUSTI LEOMBRUNI Patent Leather Oversize Bow sz 36,.

Most clients prefer to go to salons that offer the convenience of online booking. It's one of the most important things a client will look for when choosing a salon to attend. In fact, 60% of consumers want to do business with salons that offer online booking. Now, booking an appointment over the phone? Not the most convenient way of doing things for your clients.

Auth NIB 1295 Giuseppe Zanotti Laser-Cut Suede Lace-Up Sandal Taupe 38 38.5 40,Brand New Christian Louboutin Size 39, 100 mm, Nude Patent Leather Heels,Brogue UK Black New 6.5 Dream Leather) Womens (Black Clarks Funny,Bordello TEEZE-13, 5 3 4 Inch Heel Pump With Two Tone Ribbon Lace-up Front,.

150 BOUTIQUE 9 NICKEYA Black Multi Glitter Designer Platform EVENING Pumps 8.5,Bertie Heels, Suede Sandals, bluee Heel, Black Straps, Size 3,Bruno Magli Women's shoes Size 37.5, 200 JOAN&DAVID JOLEIGH Black Studded Leather Designer T-strap Pumps 8.5,Balenciaga 'Bernie Sanders' Logo Knife Pump Heels shoes Size 7.5,.

With the Ash Nox Leather Oxford, 36,, clients have the ability to book an appointment straight from...

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Condition:
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
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Ana Lublin

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Does not apply

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Some smart local businesses for salons to partner up with are...
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 For example, try something like: receive $10 off your first visit. All you have to do is make sure you’re providing any potential clients with a little extra incentive to step through your doors. Use these first-time specials as a means to give clients, who might have been slightly unsure, ample motivation for giving your salon a try. 

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You can’t always reinvent the wheel. In some instances, to attract more clients, you don't have to. Maybe you don’t have any new treatments or services this month - and that’s okay! You can easily work with what you have and essentially make something new from that. Think new product bundles. 

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Staying with a retail focused mentality here — consider giving away a free sample gift with purchases from time to time. This marketing idea works to benefit both you and your clients. 
 
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198 VIA SPIGA MYSTIQUE Deep Red Multi Snake Leather Designer Sandals 8.5,

It can be difficult attracting new clients to your salon, but that's only half the battle. The other half is making them stay and come back. A great way to do so is by creating a punch card loyalty program. 

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Buffalo Womens 315267 IMI Suede Bhwmd A16 Wedge Heels Sandals, Beige 4 UK,BRAND NEW Ted Baker leather tennis trainers sz 41eu 8uk 10us,Betsey Johnson Sequined “Avril” platform Heels (black white gold-copper) SZ 9,100% authentic Christian Louboutin Pigalle Spikes 120 in size 38, 200 BOUTIQUE 9 DIEDRE Light Grey Leather Designer Strappy Back Zipper Pumps 10,9331-30418 Ballerine women V 1969 Italia 302999 NAPPA METAL BEIGE Beige 37 IT -,Badgley Mischka Bonanza Ivory Satin wedges Women's size 9 m,Burberry Jeans Navy Ballerina Peep Toe Flat shoes 9,Biondini Women’s Platform Sandals High Heels. Fucsia orange Leather Size US 38,Domina 460 Black Patent Oxford Lace-up Pumps,,Andre Assous Women's Olenna Dress Pump,. 
 
Brand New Casadei shoes Heels Size 10,Hand your punch cards out like candy. A client comes in for a cut? Give them a punch card. A client comes in for consultation? Give them a punch card. The more people who get their hands on your punch cards, the more success you will be at building client loyalty and generating repeat clients.

Authentic Tory Burch Brown Sz 37M Leather Wedge Heel,

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4color Women's Sweet Floral High Heels Sexy Open Toe Sandals Party Wedding shoes,AJ378 CALPIERRE shoes brown cuero women de salón EU 37,5,EU 38,5,EU 40,EU 41, 625 NIB Salvatore Ferragamo Flats – Varina Black Embroidered 7B GORGEOUS,nuDe LeATheR EUC SZ 10 Beige Pointy Toe CARRIE Stilettos Heels PUMPs GuESS,.

The key to a successful referral program is to push incentives that are both enticing, yet simple. For example, maybe you try something such as: Anthropologie Miss Albright Darra Pump Brown Croc Red Bow Sz 9 MSRP 168 Classy,. Bottom line, give your current clients incentives to bring new clients to your business for you. They’re a great source you should never underestimate.

Alfani Joan Womens Size 10 Black Open Toe Textile Dress Sandals shoes,

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Emailing your clients a monthly newsletter is the perfect way for your salon to stay top-of-mind and remind clients to come pay (literally) you a visit. Important things to always include in your newsletter are as follows:

Born Women's Cognac Burnished Leather Sansa Loafer Pump Size 7, Ava & Aiden Hazel Point Toe Pump, 8, Purple,BY976 MBT schuhe black leder lack damen slip on EU 37,
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Andres Machado AM5319 Soft red High Heels in Übergrößen red AM5319 SOFT red gr, 228 Johnston & Murphy Women’s TRICIA Tortoise Ankle Strap Caramel Wedge Sz 8 M,4 pair of Women's CLARKS shoes - Excellent Condition With no wear - Size 8M,
 
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385 BE&D CHRISTIE Grey Leather gold Chain Designer COMFORT Flats 5.5 EUR 36.5, Gift cards are the perfect gift for last minute shoppers. Additionally, they are the perfect gift for clients that might know their loved one wants a salon day or one of your products, but doesn't know what to exactly get (i.e. perfect for husbands for anniversaries). 

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This does not necessarily mean just when you’re in your salon. This means, always. Think of yourself and your stylists as models for your salon. If you're rocking a killer cut, enough to prompt a passerby to ask which salon you go to, you now have the perfect opportunity to introduce your salon. It pays to look good! 

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It's important to know the newest trends in the industry, but it's almost more important to know what's hot in your own backyard.

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Denise Prichard

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