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As a local salon owner there are a multitude of challenges you face on a daily basis — keeping clients happy, creating a fun company culture, ensuring inventory is fully-stocked — it seems like the list never ends. However, arguably one of the most challenging aspects to running a successful salon is coming up with fresh ways to attract new clients. 

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CALLISTO of CALIFORNIA  ALI ALI ALI  SILVER WEDGES  7 B  BEAUTIFUL SHOES  BRAND NEW 2c6650CALLISTO of CALIFORNIA  ALI ALI ALI  SILVER WEDGES  7 B  BEAUTIFUL SHOES  BRAND NEW 2c6650CALLISTO of CALIFORNIA  ALI ALI ALI  SILVER WEDGES  7 B  BEAUTIFUL SHOES  BRAND NEW 2c6650CALLISTO of CALIFORNIA  ALI ALI ALI  SILVER WEDGES  7 B  BEAUTIFUL SHOES  BRAND NEW 2c6650CALLISTO of CALIFORNIA  ALI ALI ALI  SILVER WEDGES  7 B  BEAUTIFUL SHOES  BRAND NEW 2c6650CALLISTO of CALIFORNIA  ALI ALI ALI  SILVER WEDGES  7 B  BEAUTIFUL SHOES  BRAND NEW 2c6650CALLISTO of CALIFORNIA  ALI ALI ALI  SILVER WEDGES  7 B  BEAUTIFUL SHOES  BRAND NEW 2c6650CALLISTO of CALIFORNIA  ALI ALI ALI  SILVER WEDGES  7 B  BEAUTIFUL SHOES  BRAND NEW 2c6650CALLISTO of CALIFORNIA  ALI ALI ALI  SILVER WEDGES  7 B  BEAUTIFUL SHOES  BRAND NEW 2c6650

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With a new year upon us, there is ample opportunity to make 2019 your best year yet when it comes to expanding your client list, increasing customer retention and generating more revenue. With that being said, revamping your salon marketing ideas is a great way to conquer these goals. Here’s a list of our favorite ideas that will help set you up for success.

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If you’re not doing this already, you really need to be. Social media pages give salon owners a free (...yes, free!) opportunity to not only promote their business through words, but more importantly visually. Stop just telling potential clients why they should start coming to your salon. Show them! Take photos of your masterpieces, show the difference you make in each client’s life — the time and effort you put into making them beautiful both inside and out.  

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Make sure you utilize all the big social media platforms such as:
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400 European Sexy Round Cap Toe Lace Up Super High Stiletto Pink Pumps Size 36, Facebook
130 PLENTY TRACY REESE POLLY Sand Leather Designer Wedges Sandals 8.5 EUR 39, 1450 GIUSEPPE ZANOTTI BLACK SUEDE RHINESTONE SANDALS HEELS SIZE 40, Twitter
Antonio Melani Mallana Crystal Embellished Heels Pumps Size 10M Prom Wedding, Pinterest

Baldan Women's Patent Leather Pumps With Metal Toe, Nude Size 7.5 US,Aldo woman tie around ankle heels,Black satin and lace evening, party, special occasion shoes NEW size 4,

Authentic Jimmy Choo Anouk Black Glitter & Patent Leather Heels Pumps shoes VGC,ANDREA PFISTER for NEIMAN MARCUS NUBUCK LEATHER SLINGBACK w nostalgic heel 6.5M,Buffalo Women's Aida Ankle Strap Sandals Red (Red 000) 3.5 UK,

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At the risk of being completely cliche` - remember, a picture is worth a thousand words.

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1940s Vintage Style Mary Jane Retro Kawaii Party Cosplay Bridal High Heel shoes,

Besides checking out your social media pages or listed profile, clients also frequently spend time on a salon's website. In many cases, your website is your first impression to a new client, and we all know how important a good first impression can be. With that being said, be sure your salon's website offers...

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Most clients prefer to go to salons that offer the convenience of online booking. It's one of the most important things a client will look for when choosing a salon to attend. In fact, 60% of consumers want to do business with salons that offer online booking. Now, booking an appointment over the phone? Not the most convenient way of doing things for your clients.

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With the AJ291 GIANNI MARRA schuhe beige wildleder lack damen pumps EU 35,5,EU 39,, clients have the ability to book an appointment straight from...

Item specifics

Condition:
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
Style: Platforms & Wedges
Color:

SILVER

US Shoe Size (Women's): 7
Brand:

CALLISTO of CALIFORNIA "ALI"

Heel Height: Med (1 3/4 in. to 2 3/4 in.)
Heel Type: Wedge Width: Medium (B, M)

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Some smart local businesses for salons to partner up with are...
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 For example, try something like: receive $10 off your first visit. All you have to do is make sure you’re providing any potential clients with a little extra incentive to step through your doors. Use these first-time specials as a means to give clients, who might have been slightly unsure, ample motivation for giving your salon a try. 

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Ann Taylor Black Leather Merritt Jeweled Flat Sandals Size 6 36.5,38408 auth CHRISTIAN LOUBOUTIN beige suede leather Peep-Toe Pumps shoes 38.5,Adrianna Papell jamie Womens Heels & Pumps Nude Saba Mesh 9 US 7 UK,Badgley Mischka Kiara Satin Platform Embellished Peep-Toe Pump bluesh Size 8,Ara Pumps Paris 12-33070-02 blue,BADGLEY MISCHKA 6 FLATS EVENING IVORY SATIN CRYSTALS BEADS LEATHER MALENA 225,.

You can’t always reinvent the wheel. In some instances, to attract more clients, you don't have to. Maybe you don’t have any new treatments or services this month - and that’s okay! You can easily work with what you have and essentially make something new from that. Think new product bundles. 

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Staying with a retail focused mentality here — consider giving away a free sample gift with purchases from time to time. This marketing idea works to benefit both you and your clients. 
 
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Aravon Elizabeth Black Leather Ladies Dress shoes AAEO2BK,

It can be difficult attracting new clients to your salon, but that's only half the battle. The other half is making them stay and come back. A great way to do so is by creating a punch card loyalty program. 

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100% AUTH NEW WOMEN LOUBOUTIN No PRIVE 100 gold GLITTER SLINGBACKS HEELS US 7,Hand your punch cards out like candy. A client comes in for a cut? Give them a punch card. A client comes in for consultation? Give them a punch card. The more people who get their hands on your punch cards, the more success you will be at building client loyalty and generating repeat clients.

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The key to a successful referral program is to push incentives that are both enticing, yet simple. For example, maybe you try something such as: AUTH LUXURY PRADA SAFFIANO PUMPS SHOES 1I221F ROYAL NEW 39,5 40 UK 6.5,. Bottom line, give your current clients incentives to bring new clients to your business for you. They’re a great source you should never underestimate.

Alexander McQueen Black Patent Leather Heels with skulls Size 37,

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Emailing your clients a monthly newsletter is the perfect way for your salon to stay top-of-mind and remind clients to come pay (literally) you a visit. Important things to always include in your newsletter are as follows:

38.5 Christian Louboutin Electropump Spiked Red Sole Pump Nude Platform shoes, 690+NEW Christian Dior Black Patent Leather Bow Ballet Flats IT40 US9.5,AUTHENTIC PRADA Black Leather Kitten Heel Slide Pump Heel SIZE 37.5,
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100% AUTH NEW WOMEN LOUBOUTIN PIGALLE PLATO 120 CHERRY PINK PUMPS HEELS US 8,ALDO Women's Nilia Dress Sandal,B BRIAN ATWOOD Silver 'Claudelle' Snakeskin Loafers Sz 5.5 298 New,AG715 CALPIERRE shoes blue charol women de salón EU 36,Aldo Corrubio-98 Women's Size 7 Retail 87.99 WORN ONCE ,

Aldo Women's Polesia Dress Sandal - Choose SZ color,ALDO Women's IBENAMA-U Dress Sandal,Black platform 1940s style leather,patent leather high heels, ankle straps, BCBG,
 
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Brunello Cucinelli Slip On Brown Mules,

Brian Atwood Hidden Platform Patent Animal Print Pump 36 Black Beige Tan, Gift cards are the perfect gift for last minute shoppers. Additionally, they are the perfect gift for clients that might know their loved one wants a salon day or one of your products, but doesn't know what to exactly get (i.e. perfect for husbands for anniversaries). 

ASH LIME GREEN CAPRICE SUEDE LEATHER PLATFORM PEEPTOE STACKED HEELS SZ 8.5,AQUAZZURA WILD THING 85 LACE-UP FRINGE PUMPS SHOES SCHUHE HIGH HEELS HOT NEW 38,Boots collector free lance black suede embroidered 38,5, 995 New Charlotte Olympia DOLLY Calf Hair Leopard Print Platform Pumps shoes 41,

Allegra K Women's Bow T-Strap Platform Pumps,

Authentic Hermes Irving Loafers shoes - new 1370,BURBERRY Beige Patent Leather Flats gr. EUR 39,BRAND NEW with box; black spikey studded tall wedges, heels platform-SIZE 8,53815 auth PRADA gradient green SEQUINS Flats Mules shoes 38.5,

This does not necessarily mean just when you’re in your salon. This means, always. Think of yourself and your stylists as models for your salon. If you're rocking a killer cut, enough to prompt a passerby to ask which salon you go to, you now have the perfect opportunity to introduce your salon. It pays to look good! 

Bourne London, Bright Yellow Rhinestone Sandals, Heels 5.5M, 3.75 Evening shoes,

Bruno Magli Womens Ballet Flats Brown Black Patent Leather Sz 37.5 US 7 349,AUTHENTIC SALVATORE FERRAGAMO GANCINI SUEDE LOAFERS BLACK GRADE AB USED -AT,Bally Womens Strappy Low Heels Point Toe Buckle Black Leather Size 6,Amazing Daffodile gold Strass 160 pump,

Anthropologie Embroidered Ouigal Phoebe Mule Slides Sandals Sz 37 US 6.5 ,bluee Denim Jewelled Mirrors Feather Platform Espadrilles Slide Sandals,Brian Atwood Chain Fringe Metallic T Strap Leather Heels 8 1 2,

Badgley Mischka Women's Witney Pump - Choose SZ color,

It's important to know the newest trends in the industry, but it's almost more important to know what's hot in your own backyard.

BADGLEY MISCHKA 9.5 black satin bow dressy open toed shoes pumps heels FAB,Authentic New Women’s Alaia Snakeskin Platform High Heels shoes,EU37 US7,BZees Womens Brisk Low Top Slip On Walking shoes,Authentic Pedro Garcia Suede Camo Heels Size 42,Brand New Cole Haan Magnolia Skimmer Women's Flat shoes,.

BALLY Eda Black Suede Heels shoes, UK 5 US 7.5 EU 38 HEEL 38 ,

150 MARTINEZ VALERO Anna Satin Pumps White Satin NEW Size 6,Aruba Open Toe Ankle Buckle Cuff Platform Stiletto Dress Heels,Bar III Gabby P Womens Boots White 10 US 8 UK hTlk,

188.88 Donald J. Pliner Lovage gold Vintage Metallic Leather Loafer Mule 6.5,

Denise Prichard

ARA WOMEN'S SALLY BALLET FLAT COMFY SLIP-ON SHOE STYLE 41305,BRAND NEW WITH BOX Aquazzura EU IT 39 UK 6 Purist Glittered Leather Sandal,BRAND NEW Roberto Cavalli shoes Alligator Size 38 Heels,⭐⭐Prada Black Patent Leather Peep Toe Flats EU 35.5 Womens shoes⭐⭐,.

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