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As a local salon owner there are a multitude of challenges you face on a daily basis — keeping clients happy, creating a fun company culture, ensuring inventory is fully-stocked — it seems like the list never ends. However, arguably one of the most challenging aspects to running a successful salon is coming up with fresh ways to attract new clients.
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Womens Ruby Shoo Imogen pink High Heel Court shoes Shu Size,Womens Rhinestone Peep Toe Lace Up Black New High Heel Ankle Boots Sandals shoes,Worn Once BCBG Paris Stunning purplec Sexy Backless Stilettos SZ 10 shoes, heels,Via Spiga breathable women shoe 8,
Women’s Authentic Christian Louboutin Simple Pump 120mm Patent Leather,Womens Pumps shoes New Strappy Clubwear Toes Ankle Boots Sandals Gladiators A430,TOD'S DAMENSCHUHE LEDER PUMPS MIT ABSATZ HIGH HEELS NEU black 169,Van Eli Women's Black Wedges 9.5 W,Tory Burch Stella Oxfords Chunky Heels shoes Size 7 M Tan Beige 4 Square Toe,
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With a new year upon us, there is ample opportunity to make 2019 your best year yet when it comes to expanding your client list, increasing customer retention and generating more revenue. With that being said, revamping your salon marketing ideas is a great way to conquer these goals. Here’s a list of our favorite ideas that will help set you up for success.
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Women's Christian Louboutin Pigalle Flats Watersnake Multi Degrade Size 8.5,Women's Ladies Black Leather shoes Pump Size 6 Medium Heel 3 Caressa Brand,ZARA WOMENS HIGH HEEL SHOES WITH BOW BLACK SZ 10 NEW,TORY BURCH 250 Reva cheetah print gold metal logo detail ballet flats shoes 6,Vince Camuto Women's Torlissi Loafer Flat - Choose SZ color,Truth or Dare by Mawomen Women's Black and gold size 7.5 shoes,.
Tod's Black Leather Slingback Kitten Heel Pumps Size 37 or US 7,
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Womens Round Toe Formal Patent Leather Ankle Strap Chunky Heels Pumps Work shoes,Womens Lucky Brand Block Heel LK-MABAZ Strappy Brown Sugar Suede shoes Sz 8.5,TOD'S women shoes PLANOS INFORMALES CASUAL PINTURA ART. XXW0MU0B080SHAB802,
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If you’re not doing this already, you really need to be. Social media pages give salon owners a free (...yes, free!) opportunity to not only promote their business through words, but more importantly visually. Stop just telling potential clients why they should start coming to your salon. Show them! Take photos of your masterpieces, show the difference you make in each client’s life — the time and effort you put into making them beautiful both inside and out.
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Make sure you utilize all the big social media platforms such as:
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Women's AGL Loafers Flats shoes Size 39.5 EU 9.5 US Black Leather Made T6, Facebook
Women's shoes FINYA MILANO 3 (EU 36) courts black patent leather BT904,Womens Slip On Embroidery Suede shoes Fashion Square Toe Low Heels US4-10.5 202, Twitter
Vince Camuto gold strappy heels sz 8.5, Pinterest
Womens Steve Madden silver studded pointed Heel shoes size 6.5,Womens Shiny Buckles Snakeskin Back Zip Flat Low Heel Collegiate Ankle Boots,Women Sweet Bowtie Pointed Toe Dating Pumps Low Heel Ankle Strap shoes All US Sz,
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At the risk of being completely cliche` - remember, a picture is worth a thousand words.
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TORY BURCH Reese Burnt orange Leather Bow Tassel Ballet Flats,
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ZARA NEW 2015. COMBINATION blueE GREEN HIGH HEEL STRAPPY LACE UP SANDALS SHOES,
Besides checking out your social media pages or listed profile, clients also frequently spend time on a salon's website. In many cases, your website is your first impression to a new client, and we all know how important a good first impression can be. With that being said, be sure your salon's website offers...
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Womens Mary Janes Plus Size Pointy Toe Ankle Strap Party Dress Pointy Toe shoes,YSL Tribute Slingback black patent leather SZ 38.5, Easy access to information on all your services, pricing, and any specials you may be currently running.
TOPSHOP WOMENS HIGH HEEL SANDALS SIZE UK4 EUR37 US6.5, Womens brown dress shoes by Salvatore Ferragamo size 8.5 4A. Retail for 625.00,Zara Woman shoes 7,Valentino rockstud Black Chunky Heel Mule Slide Sandal 39.5 US 9.5 NIB 850.00,.
Tory Burch Women's Minnie Travel Ballet With Logo Flats Black Size 6.5, The ability to book an appointment easily and seamlessly straight from your website.
Womens Designer Platform Sandals shoes Pierre Cardin MICHELINE Black Suede Heel, TOD'S WOMEN'S SUEDE SLIP ON SNEAKERS NEW SPORTIVO YO PANTOFO BF1,Walking Cradles Women's Freedom Wedge Slip On,Vintage Womens Woodworks By Thom McAn Sz 8 B Brown Leather Wooden Heels shoes,Vintage Givenchy Pink Leather High Heel Sandal shoes Pumps Women's Size 36,.
Women's shoes Sandals HOGAN Valencia Sandal Ankle Strap Leather Silver Beige, Links to your social media pages to build your online following.
ZARA NEW SANDALS WITH CONTRAST ROUND HEEL SLIP ON STRAPPY BLACK SIZE UK 2-9,
Via Spiga Women's 'Brandy' Peep Toe Pump in Nude Sz 8.5,Women Fashion Hight Heels Pointed shoes Patent Leather Single shoes,Women’s Charles Jourdan CJBIS Black Leather Pumps 7.5,WOMENS T-BAR WEDGE PEEP TOE HIGH HEEL PLATFORM STRAP SHOE SANDALS UK 3-8,Unisa Falete loafers sale black suede,.
Most clients prefer to go to salons that offer the convenience of online booking. It's one of the most important things a client will look for when choosing a salon to attend. In fact, 60% of consumers want to do business with salons that offer online booking. Now, booking an appointment over the phone? Not the most convenient way of doing things for your clients.
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With the Valentino Red Ivory Navy Canvas Bow Espadrilles Flats Women's Size 40 39 M,, clients have the ability to book an appointment straight from...
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
Does not apply
|Heel Height:||High (3 in. to 4.5 in.)|
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Valentino Brown Suede Heels shoes Women Used Ladies Size 3.5 36.5 ( WILL FIT 4 ),
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Some smart local businesses for salons to partner up with are...
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For example, try something like: receive $10 off your first visit. All you have to do is make sure you’re providing any potential clients with a little extra incentive to step through your doors. Use these first-time specials as a means to give clients, who might have been slightly unsure, ample motivation for giving your salon a try.
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Vince Camuto Women's LESTA Oxford Flat - Choose SZ color,
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You can’t always reinvent the wheel. In some instances, to attract more clients, you don't have to. Maybe you don’t have any new treatments or services this month - and that’s okay! You can easily work with what you have and essentially make something new from that. Think new product bundles.
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Staying with a retail focused mentality here — consider giving away a free sample gift with purchases from time to time. This marketing idea works to benefit both you and your clients.
Tredters Womens Doris Leather Closed Toe Classic Pumps, Black, Size 7.0, Womens high heels pu leather bluee red pumps dress shoes size Gladiator 35-45 new,VANELi Women's Ullie 747091 Dress Pump, Platinum Nizza Fabric, 6.5 M US,TUK shoes Unisex Viva Creepers Leather Black White (Low Sole) Rockabilly Punk,
Women's Leather Oxfords Lace Up Square Toe Flats British Style Casual shoes SZ,Women Block Heel Rhinestone Decor Buckle Strap Latin Dance Multi-color Sandals,Theyskens' Theory Pump Canapa Woven Canvas Platform Wedge Black Size 37,Womens AQUATALIA quilted taupe leather cap toe kitten heels shoes sz. 6,ZARA SATIN HIGH HEEL SHOES WITH SWAROVSKI CRYSTAL Sz 39 8.5,Tory Burch Women's Miller, Natural Leopard, Size 5.0,
Via Spiga Monty Mary Jane Pointed Toe Heels 299, Granite, 6 US,
It can be difficult attracting new clients to your salon, but that's only half the battle. The other half is making them stay and come back. A great way to do so is by creating a punch card loyalty program.
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WALDLÄUFER Kimari Halbschuhe Santiago Boa Eclis brown Neuware,Hand your punch cards out like candy. A client comes in for a cut? Give them a punch card. A client comes in for consultation? Give them a punch card. The more people who get their hands on your punch cards, the more success you will be at building client loyalty and generating repeat clients.
Versace 19.69 7556 SOFTY AZZURRO Loafers Women's Light bluee US,
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The key to a successful referral program is to push incentives that are both enticing, yet simple. For example, maybe you try something such as: Valentino Brown Suede Leather pinktte peep toe pump,. Bottom line, give your current clients incentives to bring new clients to your business for you. They’re a great source you should never underestimate.
Top Shop red heels, brand new with box, size 6.5,
Women's White Lace Flower Wedding shoes Slip On Round Toe Bridal High Heel shoes,Vintage Trickers Black Heels Peep Toe shoes Unusual Circle Design UK 5.5 EU 38.5,WALDLÄUFER Kaina Halbschuhe Slipper Memphis West black Neuware,
Emailing your clients a monthly newsletter is the perfect way for your salon to stay top-of-mind and remind clients to come pay (literally) you a visit. Important things to always include in your newsletter are as follows:
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Womens 16cm Pointy Toe Pump Ankle Strap Stilettos Sexy Stilettos High Heel shoes,Current specials and promotions
Think Women's's Aida_484251 Ankle Strap Heels (Jute 43) 7 UK,Tory Burch CARISSA Size 11 Black Suede Rhinestone Bow Heels,,Womens High Heel Pump Rivet Stiletto Lace Up shoes Canvas Denim High Top Sneaker,VALENTINO Black black Leather Rockstud Cage Heels 38.5 US 8,
Women's shoes MOMA 7 (EU 37) loafers bluee suede BT156-37,Women's Klogs Syracuse Size 9.5 Medium Brown Comfortable, Supportive Casual Clog,Women's Rockport Gore Cap-Toe Black Shiny Flat US 8.5 Medium,Tredters Womens estee Closed Toe Slide Flats, bluee, Size 9.0 GgC3,UTERQUE Black Kid Suede Red Pom Pom Beaded Sling Back Kitten Heels EUR 37 UK 4,
Yeezy PVC Clear Open Toe Mule Pump bluee Size 6 8 Kanye Kim Kardeshian Season,Womens Donald J Pliner Couture shoes Made in the Mountains of M090,TOPSHOP LYRICAL WOODEN PLATFORM 7.5 White Leather Sandals Block Heels 70s shoes,
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Womens Irregular Choice Lazy River Pink White Glittered Mary Jane shoes Shu Size,
WOW Nine West Beautie Women US 12 M Black Leather Almond Toe Platform Pumps, Gift cards are the perfect gift for last minute shoppers. Additionally, they are the perfect gift for clients that might know their loved one wants a salon day or one of your products, but doesn't know what to exactly get (i.e. perfect for husbands for anniversaries).
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This does not necessarily mean just when you’re in your salon. This means, always. Think of yourself and your stylists as models for your salon. If you're rocking a killer cut, enough to prompt a passerby to ask which salon you go to, you now have the perfect opportunity to introduce your salon. It pays to look good!
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It's important to know the newest trends in the industry, but it's almost more important to know what's hot in your own backyard.
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