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As a local salon owner there are a multitude of challenges you face on a daily basis — keeping clients happy, creating a fun company culture, ensuring inventory is fully-stocked — it seems like the list never ends. However, arguably one of the most challenging aspects to running a successful salon is coming up with fresh ways to attract new clients. 

Walking Cradles Womens Abbott Leather Closed Toe Clogs, Black, Size 8.0 cMIC,Vince Bartley 2 Suede Mule Slide 5.5B Black,Womens COLE HAAN brown dotted real fur classic pumps sz. 5.5 B NEW 240,VICINI , Womens bluee Suede shoes Comfy Heel Vintage Old Elegant Size 37,Women Platform Mary Jane Ankle Strap Plus Size shoes Round Toe Fashion Pump Sexy,

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With a new year upon us, there is ample opportunity to make 2019 your best year yet when it comes to expanding your client list, increasing customer retention and generating more revenue. With that being said, revamping your salon marketing ideas is a great way to conquer these goals. Here’s a list of our favorite ideas that will help set you up for success.

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Women's Purple Label Ralph Lauren MIMI Black & White Open Toe shoes Size 8.5B,Womens Pointed Toe Block Chunky Heel Lace Up Leather Business OL shoes Zip Boots,Vince Camuto Women's Kaysen Black M,Women Super High Heels Platform Party shoes Wedding Stilettos Slip On Pumps New,Vintage Martinez Valero shoes Pumps Leather Zebra Pattern and Fur,Very Volatile Leonie Heeled Mules - Women's Size 8 - Timber,.

Women's Block High Heel Lace Up Retro British Oxfords Ankle Boots Platform shoes,

Tredters Women's Arianna Wedge Pump, Navy, Size 6.0,Womens Mary Janes Plus Size Pointy Toe Ankle Strap Party Dress Pointy Toe shoes,Women Punk Rhinestone Wedge Sandals Platform Super High Heel Peep Toe shoes,Via Spiga Women's Morgan Slip ON Sneaker, Black Leather Heather Grey Jersey, 9.5,

Womens Black Salvatore Ferragamo Pumps 8.5,Ted Baker Women's Livliap Pump,White Black Kitten Heel Mary Jane Spectator Women Pump Pleaser Rockabilly Buckle,Vintage Carven Paris Black Pumps Size 37,Womens Salvatore Ferragamo Slip On Heels Sz 7.5 M Pumps Black,

TOD'S gommini mocassini doppia T women shoes damenshuhe shoes women,Tory Burch flats size 7 gold color NEW WITH BOX,Womens High Heel Stiletto Ankle Strap Pointed Toe Party color Block Dress shoes,

Women‘s Running Sneakers Comfort Trainer Free Runner shoes Ladies Athletic New,ULTRAELEGANT PRADA CHOCOLATE BROWN AMERICAN ALLIGATOR STILETTO HIGH HEEL MULES,Vero Cuoio Vintage Women's leather shoes Size 6 M 36 Heel flat. Tan, brown.,Vince Camuto Womens Cherin Black Sandals Size 7 (216393),Tory Burch womens flats shoes - NUDE,Women Mary Jane Faux Leather Ankle BucklesT-straps Cute Low Chunky Heel shoes B2,

If you’re not doing this already, you really need to be. Social media pages give salon owners a free (...yes, free!) opportunity to not only promote their business through words, but more importantly visually. Stop just telling potential clients why they should start coming to your salon. Show them! Take photos of your masterpieces, show the difference you make in each client’s life — the time and effort you put into making them beautiful both inside and out.  

VALENTINO NUDE BEIGE LEATHER PEEP TOE BOW HEELS SIZE 36.5,Womens RL Collection Python shoes,Vince camuto shoes US 5.5 - 6,Tory Burch Espadrille, Size 7,Womens Pointed toe Pumps Sexy Nightclub Stilettos High Heels Wedding shoes,Women Shallow Deep V Pointed Toe Slip-on PU Pumps Office shoes Evening Party,Womens Alaia shoes Size 38 Navy bluee Suede 100% authentic,Women's Sandals Leather Hollow Out Platform shoes Creepers Square Toe Pumps New,ZINDA shoes 923920 Green 37,

Zara Absatz Slipper Größe 36 EUR 37 Ref 7207 101,TOD'S shoes femme shoes gold tie gommini driving loafer XXW0FW05030SPGG210,Vince Camuto Womens Size 9 Tannon Espadrille Wedge Summer Sandal Cream And gold,Women Lace Up Clear Block Heels Peep Toe Back Zipper Sandals Boots Fashion shoes,

Make sure you utilize all the big social media platforms such as:
Vintage SONIA RYKIEL Beige Satin Monogram Embroidery Pumps Heels 38,5 UK 5,5, Instagram
TORY BURCH Perry Reva bluee denim red trim logo detail ballet flats size 9.5, Facebook
VALENTINO Black black Leather Rockstud Cage Heels 38.5 US 8,TORY BURCH DAMEN LEATHER BALLET FLATS BALLERINAS NEU black B0A, Twitter
WOMEN'S MATISSE MULTI ZIPPER, DISTRESSED LEATHER BOOTIE WITH HEEL SIZE 7M, Pinterest

Via Spiga Size 8.5 M Black Patent Leather 4 Inch Heel Sandals shoes For Women,Vogue Women's Snakeskin High Wedge Heels Pumps Ankle Strap Nightclub shoes Size,Womens Prada Patent Leather Peep Toe Heels Size EU 35 1 2,

Tredters Liz Tumbled Women's Casual Loafer - All colors - All Sizes,Tory Burch Women shoes Sonoma Embroidered Ghillie Flats TORY NAVY 7.5,VINCE CAMUTO bluee Sparkle Rhinestone Strappy Sandal High Sexy Heels Sz 10 40,

Womens Fashion Summer Hollow Out Out Out Peep Toe Denim Sandals Pumps High Heels Size 47104c

At the risk of being completely cliche` - remember, a picture is worth a thousand words.

Vionic Gem Posey Ballet Flat,Tory Burch Shaw Denim Fringe Logo Espadrilles shoes flats Size 6.5,

Women's High Heels Sandals Size 7 M Black Leather - Via Spiga Valena,

Women's TOD'S White Leather with water sports graphic ballet shoes sz 8.5,UNICORN-708MG 7 MINI GLITTER OMBRE UNICORN HEEL ANKLE STRAP POLE DANCE SANDAL,Womens Ankle Strap Open Toe Rhinestones Chunky Thick Heels Party Casual Sandals,Tory Burch Jessa Loafer Land Snake Size 6 Horse Hardware Black White Roccia 348,
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shoes tacon alto tacón de aguja 12CM punta puntiaguda del 34 al 46 GUOAR S,

Women Peep Toe Platform Wedge Super High Heels Ankle Buckle Casual Sandals shoes,Womens Fly London Siko Rug bluee Leather Mary Jane shoes UK Size,Valentino Garavani Rockstud Ankle Strap Pumps Black And Tan Sz 38.5 US 8.5,Vintage Stuart Weitzman shoes size 6 NEVER WORN flats,Te Casan Black & gold Suede shoes, Vegan. New with Dust bag,Womens Pointed Toe Block Chunky Heel Lace Up Leather Business OL shoes Pumps Sz,

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Ted Baker Size UK7 EU40 Leopard Print Court High Heels Stiletto shoes NEW,

Besides checking out your social media pages or listed profile, clients also frequently spend time on a salon's website. In many cases, your website is your first impression to a new client, and we all know how important a good first impression can be. With that being said, be sure your salon's website offers...

Tory Burch Abbey Reva Leather Toe Ballet Flats Black Anthracite Size 6, Tory Burch Kendrick Loafers size 7.5 New Plum,Womens Block Heels Back Zip Strap Square Toes Synthetic Buckle Fashion shoes New,Women Pointed Toe Footwear Slides shoes Pu Leather Rubber Solid color,
Tory Burch Blossom Ballet Flat shoes NIB Port sz 9,VERY ELEGANT GLORIA VANDERBILT LEATHER AND SUEDE SHOES GREEN SIZE 7-1 2 M, Easy access to information on all your services, pricing, and any specials you may be currently running.
WALLY WALKER FOOTWEAR WOMAN SLIP-ON LEATHER LIGHT BROWN - 5FA8, Taryn Taryn pink Yellow Patent Open Toe Slingback Sandals 8,TOLL SCHUHE PUMPS SILVY VOLLLEDER black VINTAGE 1980 LAGER NEU T.38,Tory Burch Abbey 2 Mid Heal Pump Mestico Patent CALF Size 7 - Sand color,.
Women's Floral Slip On Very High Wedge Heel Pumps Prom Party Club shoes Plus Size, The ability to book an appointment easily and seamlessly straight from your website.
Women's Demonia SHAKER-52ST Wedge Platform Ankle Boot Black Floral Spikes, Women's Bakers Heels Size 7.5,TORY BURCH Black Nappa Leather Sawtooth Slides Logo shoes 9 US 39 EU,TOD'S MOCASINES EN ANTE women NUEVO GOMMINI blue 978,Unisex Men's Women's Classic Ankle Strap Stiletto High Heel Sandals,.
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Most clients prefer to go to salons that offer the convenience of online booking. It's one of the most important things a client will look for when choosing a salon to attend. In fact, 60% of consumers want to do business with salons that offer online booking. Now, booking an appointment over the phone? Not the most convenient way of doing things for your clients.

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With the Womens Lace Up Mary Jane Rivet Lolita Pumps Mid Heel Platform T-Strap shoes,, clients have the ability to book an appointment straight from...

Item specifics

Condition:
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
Brand:

Unbranded

Material: Synthetic Style: Pumps, Classics
Occasion: Casual Heel Height: High (3 in. to 4.5 in.)
Width: Medium (B, M) Heel Type: Block

Tod’s Womens Tan Leather Gommini Driving shoes Moccasin Size 37.5,Your website
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Some smart local businesses for salons to partner up with are...
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 For example, try something like: receive $10 off your first visit. All you have to do is make sure you’re providing any potential clients with a little extra incentive to step through your doors. Use these first-time specials as a means to give clients, who might have been slightly unsure, ample motivation for giving your salon a try. 

 Women's shoes FINYA MILANO 6 (EU 39) courts bluee patent leather BT907-39,Womens Studded Mesh High Heel Platform Peep Toe Sandal Stiletto Breathable shoes,Tibi Women's Tanzania Sexy Leather Open Toe Heel Bootie Sandals, Putty, 10 M US,Vaneli Womens Size 10.5 Formal Dress shoes Heel Crystals Silver Satin Marietta,VERSACE GREEK PLATFORM RED SUEDE SANDALS 41 - 11,. 

Women's Gianna MONDO Dot Flat Crocs Limited Design W8 Size From Japan,

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You can’t always reinvent the wheel. In some instances, to attract more clients, you don't have to. Maybe you don’t have any new treatments or services this month - and that’s okay! You can easily work with what you have and essentially make something new from that. Think new product bundles. 

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Staying with a retail focused mentality here — consider giving away a free sample gift with purchases from time to time. This marketing idea works to benefit both you and your clients. 
 
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TIEKS by Gavrieli New NWOB Matte Black Leather Ballet Flats Slip On Womens Sz 8,ZARA BLACK FAUX LEATHER POINTED FLAT SHOES WITH STRAPS UK 6 EUR 39 NEW,Womens Cole Haan Dark Brown Leather Wedge shoes Size 7,VINTAGE Jimmy Choo 900 gold Metallic Nappa Leather Sandals Stilettos JEWEL 38,UNITED NUDE Women's Fold Mid Pump, Black Python, Size 5.0,Women’s Tory Burch Ballet Flat Leather shoes Size UK 4.5,

Womens DELMAN black leather ballet flats cap toe shoes sz. 5.5 M NEW,

It can be difficult attracting new clients to your salon, but that's only half the battle. The other half is making them stay and come back. A great way to do so is by creating a punch card loyalty program. 

Women Christian Dior Wooden Mule Beige Patent Leather 3in Heels Size 35 1 2,Tory Burch shoes 8 Red Calf Hair Jess gold Hardware Flats Loafers Slipon Ballet,Women Cross Strappy Platform Block High Heel Beads Bowknot Sweet Pumps shoes Hot,Women's Designer shoes, Heels, Manolo Blahnik size 39.5 US 9,Womens silver sparkling party Heels UK 5,Ted Baker Women's Mikali Pump - Choose SZ color,.
 
Womens Irregular Choice Trinkletina shoes Size 5, Floral Vintage Heels,Tod's Gommini Driving Moccasin Black Leather Loafer,NIB,Size 39 9 Retail 695.00,TUK US SIZE 7 DOD Skull shoes Womens HIGH HEEL PUMPS Day of the Dead 2013,Womens Rhinestone Emboridery Fashion Peep Toe NEW size Black High Heel Stilettos, Women's Vintage CEFALU Spanish Kitten Pointed Black Crock 100% Leather shoes UK8,Womens Open Toe Sandal Wild pink 5 1 2 Heel Party shoes Jeweled PURPLE SZ 7,5,Womens Ruby Shoo Imogen pink High Heel Court shoes Shu Size,Tory Burch Chelsea Patent Ballet Flats - size 8 - color Umber,VINCE CAMUTO Women’s Peach Coral Cream Metallic Sandal Wedges Size 7.5,Womens VINCE. beige leather ankle strap heels shoes sz. 9.5 M NEW,,Waldläufer Henni 496301-172-216 Pigalle Mgold,. 
 
WALDLÄUFER Habea Slipper Halbschuhe Eclis lightgold Neuware,Hand your punch cards out like candy. A client comes in for a cut? Give them a punch card. A client comes in for consultation? Give them a punch card. The more people who get their hands on your punch cards, the more success you will be at building client loyalty and generating repeat clients.

Tod's XXW0HI04070H10179K zapatillas de ballet para women brown ES,

Vince Camuto Black Belted Leather Ankle Boots Sz 6.5M 36.5 ( 150),Women's shoes Etienne Aigner Size 9 M- color Dark BrownNew 60.00 + SHIPPING,Women Stiletto Gladiator Open Toe Strap Sandals High Heel Tassel shoes Sz us,Tory Burch Natural Linen Castaway Flat Loafer Espadrille Tropical shoes 10.5,Womens Office Hoot Two Part Slim Wedge Heels Natural Snake Heels,Womens Patent Leather Formal Pointy Toe Stilettos High Heels Party Wedding shoes,.

Women Flat shoes Slip On Pumps Square Heels Pointed Toe Fashion Ladies Foot Wear,TOD'S MOCASSINS FEMME EN DAIM NEUF purple 957,Womens shoes GIANNI MARRA 4 (EU 37) courts pink velvet BX87-37,WALTER STEIGER Black Mid Heel shoes, UK 4.5 US 7.5 EU 37.5,.

The key to a successful referral program is to push incentives that are both enticing, yet simple. For example, maybe you try something such as: Women's genuine leather loafers bowknot pointy toe slip on low block heels size,. Bottom line, give your current clients incentives to bring new clients to your business for you. They’re a great source you should never underestimate.

TRIVER FLIGHT FOOTWEAR WOMAN LOAFER PYTHON BROWN - 3072,

Wild Diva heels from  black heels with diamond strap in the the front,Unisex Demonia SNEEKER-255 High Top Creeper Sneaker Black Goth Punk Studs Buckle,Women's shoes Sandals HOGAN Valencia Sandal Ankle Strap Leather Silver Beige,

Emailing your clients a monthly newsletter is the perfect way for your salon to stay top-of-mind and remind clients to come pay (literally) you a visit. Important things to always include in your newsletter are as follows:

Valentino Microstud Mary Jane Strass Embellished Pump, Tory Burch Women's 'Minnie' Travel Logo Ballet Flat Size 8.5 Black Leather,VINCE CAMUTO ACELYN SANDALS IN DUSTY pink - SIZE 8M,
Tory Burch Ciara Flat Velvet Grosgrain, Bordeaux Black Size 10.5,Current specials and promotions
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Used Giuseppe Zanotti White Wedding Bridal Diamonte shoes - Size 38.5,TOD'S WOMEN'S LEATHER LOAFERS MOCCASINS NEW blueE E50,Womens christian louboutin Black white platform heels, size 39 1 2,ZIGI SOHO Women's Candace Slide Pump,Waldläufer Hegli, Slipper 549001-143-001 Taipei black,

The Touch Of Nina Women's Dress shoes Formal Size 7 Medium Silver Metallic,Worn once RARE Ted Baker EU 40 UK 7 Red Bow Heels Wedding Party Races,Women's Dansko Clogs Slip On 39 Brown Oiled Leather,
 
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Tory Burch Miller Thong Sandal Pink Red Patent Flip Flop 5 Slide, Gift cards are the perfect gift for last minute shoppers. Additionally, they are the perfect gift for clients that might know their loved one wants a salon day or one of your products, but doesn't know what to exactly get (i.e. perfect for husbands for anniversaries). 

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This does not necessarily mean just when you’re in your salon. This means, always. Think of yourself and your stylists as models for your salon. If you're rocking a killer cut, enough to prompt a passerby to ask which salon you go to, you now have the perfect opportunity to introduce your salon. It pays to look good! 

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It's important to know the newest trends in the industry, but it's almost more important to know what's hot in your own backyard.

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Denise Prichard

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