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As a local salon owner there are a multitude of challenges you face on a daily basis — keeping clients happy, creating a fun company culture, ensuring inventory is fully-stocked — it seems like the list never ends. However, arguably one of the most challenging aspects to running a successful salon is coming up with fresh ways to attract new clients. 

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NIB 295 FREEBIRD BY STEVEN 'GEM' STRAPPY LEATHER ANKLE BOOTS TAUPE SZ6,Alexander Wang Tina Pointed Toe Ankle Boots 019, Black, 10 US 40 EU,Authentic MAISON MARGIELA Leather Ankle Boots,CORRAL Women's Distressed Aztec Studded Cowgirl Boot Round Toe C2882 size 8 M,

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Aquatalia Nancie Waterproof Suede Boot,Women's Los Altos Genuine Teju Lizard Western Boots Square Toe Handmade Medium,Tory Burch Suede Mid-Calf Boots Boots Brown, US 6,J Crew Moto Biker Boots EUC Size 7.5,Genuine Leather Gothic Steampunk Martin Boots,

MIU MIU shoes 807354 BeigexMulticolor 39,Aquatalia Pointy Toe Weatherproof Suede Ankle Boot Size 9.5,Camper Iman Womens Black Leather Boots - 38 EU,FRYE Women's Shirley Artisan Tall Riding Boot Dark Brown-77743 5.5 M US,Maison Margiela Cream Snakeprint Peep Toe Boots,Lucchese Handmade Carmen Lizard Triad Cowgirl Boots, Womens Size 7 Medium (B599),

With a new year upon us, there is ample opportunity to make 2019 your best year yet when it comes to expanding your client list, increasing customer retention and generating more revenue. With that being said, revamping your salon marketing ideas is a great way to conquer these goals. Here’s a list of our favorite ideas that will help set you up for success.

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Panama Jack Bambina, Boot for Women Bambina B84 Napa Gra,Donald J Pliner Womens Devi Suede Western Over-The-Knee Boots,New MARC JACOBS cognac brown suede ID logo biker riding FLAT BOOTS - great style,Modern vice boots Sz 37 Pink,.

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VIC MATIÉ FOOTWEAR WOMAN ANKLE BOOT LEATHER BLACK - A45A,LANVIN PARIS WOMEN HIGH HEEL PLATFORM TAUPE ANKLE BOOTS EU 40 US 9,Designer women Bottes Sofia Cuir de Serpent Suède brown Clair Mince 38,Camper Women’'s Helena Bajo Boots Black (Black) 8 UK,

GIOHEL PLATFORM OVERKNEE NEW BOOT STIEFEL STIVALI STRETCH PATENT LEATHER black 39,New Isabel Marant Boots FR 37 US 36 6,BX12 MOMA shoes bordeaux daim femme bottines EU 37,Boot Johnston & Murphy Lola Chocolate Suede,Tods Womens Ankle Boots Size 38,

Ariat Women's Fonda Cowgirl Boot Dark Tan Cactus Print Full Grain Leather Size,AQUATALIA Womens Black Suede Perforated Ankle Boots Sz 8 M NEW 229402,Ariat Performance Pro Lace-Up Boot - 10010881,

Loeffler Randall Women's Brett Winter Boot, Dark Camel, 8.5 M US,Free People Jeffrey Campbell Johnny Tall Suede Lace Up Boot Joe Brown Sz 8,Stetson 7107 Ladies Brown Vamp 16 Shaft Brown Vamp 16 Shaft,Old Gringo Rare Pink Floral Embroidery Brown Leather Boots Women’s Sz 7.5,Sexy BOTAS MUSLO talón 15 Strass Lentejuelas desde 35 a 41 de muelles silverforma,STUART WEITZMAN HIGHWAY 5050 OVER THE KNEE BOOTS BLACK LEATHER SZ 7 NARROW 685,

If you’re not doing this already, you really need to be. Social media pages give salon owners a free (...yes, free!) opportunity to not only promote their business through words, but more importantly visually. Stop just telling potential clients why they should start coming to your salon. Show them! Take photos of your masterpieces, show the difference you make in each client’s life — the time and effort you put into making them beautiful both inside and out.  

Magnifico Trampolieri in pelle Passante Cintura Vintage 1980 T 39 Stock Nuovo,Guiseppe Zanotti Alabama Fringe Ankle Boots - Chocolate Brown - Size 37,CALZATURA women STIVALETTO PASSION whiteHE CON ZEPPA VELLUTO BORDEAUX - 85B1,Womens Gianvito Rossi Vamp Peep Toe Black Leather Booties 39.5 9.5 Stiletto 900,JIMMY CHOO Beige Satin Floral Calf High Dress Boots size 39 or 9, 245 FREEBIRD BY STEVEN CROSBY MID-CALF LEATHER BOOT BLACK WOMENS 9M,FRYE Women's Natalie Engineer Short, Black, Size 8.5 US 6.5 UK,Think Women’s Niah_383155 Desert Boots 4.5 UK,PAUL SMITH stivaletto scamosciato, olea boots,

M9132 Macie Bean Ladies Distressed Bison 13 Pink Sinsation Wide Square Toe Boot,Women's tory burch boots sabe 65mm bootie split suede size 5 us,Aquatalia- Black Suede Faux Fur Boots Sz 9.5,FOOTLOOSE ASPEN CO Hippie Boho Knee High Buffalo Leather Boots Penny Buttons VTG,

Make sure you utilize all the big social media platforms such as:
Trippen Black Women shoes Boots Size 39, Instagram
Vince Camuto Women's Morra Riding Boot - Choose SZ color, Facebook
AQUATALIA Womens Brown Leather Mid Calf Boots Sz 6.5 M NEW 229940,CINZIA ARAIA Black Leather Platform Leather Statement Boots GoThic Fetish UK 6, Twitter
Marc O'Polo Women’'s 60813008201300 Stiefel Ankle Boots Brown (Light Taupe 706), Pinterest

Giuseppe Zanotti Designer Tall Brown Leather Ladies Boots, BNWB UK4,EU37,Ariat Women's Music Row Work Boot - Choose SZ color,WOMEN'S COGNAC MULITI-STRAPS & STUDS CORRAL WESTERN BOOTS C2966,

Frye booties Jillian Chukka with box Excellent Condition,MAGNIFIQUE CUISSARDES TOUT CUIR VINTAGE 1980 T 39 VIEUX STOCK NEUF,Italian black leather boots Womens EU 40 Frau,

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At the risk of being completely cliche` - remember, a picture is worth a thousand words.

Women’s Tin Haul Don't Be Scared Boots W Conquer The World Sole,ARIAT Circuit Dayworker Western Boot,

NEW Stuart Weitzman Mane 6.5 8.5 Fringe Over the Knee Suede Boot,

480 Victoria's Secret shoes Boot FRYE Leather BROWN Canvas size 9 Knee High NEW,John Fluevog Prepare Hi Venture Womens black leather Boots sz 7,Stivali rangers strategia pelle nera taglia 36,Alexander McQueen Faithful Black LTHR Bootie Size EU 37.5 D1826 ,
Rag & bone Moto Boot- Black- Size 5 US 35 EU - 598 (P12),ZARA ANIMAL PRINT LEATHER COWBOY BOOTS,GIOHEL PLATFORM OVERKNEE BOOTS STIEFEL STIVALI PYTHON STRETCH BROWN brown 40,
New 995 Maison Martin Margiela 22 taupe brown leather ANKLE BOOTS 36.5 6.5,

Kenneth Cole REACTION Women's Time Ahead Over The Knee Stretch High Heel...,Pajar Lara Goat Fur Shearling Shearling Winter Boots Women 40 8.5 9 Yeti ,New Prada Black suede Platform sandals with gems 39.5,50th Anniversary Dr. Martens Doc MIE 1460 Black Leather Boots UK9 US10,VALENTINO GARAVANI NUDE LEATHER SHORT ANKLE BOOTS, SIZE 39,SPEKTRA PARIS WOMEN'S LEATHER ANKLE BOOTS BOOTIES NEW ZIP HEEL BLACK C17,

Costume National Gasby, Square Toe Black Boot, 6.5 Shaft Ht, Size US6.5, 37,Max Studio Lambert-Over-The-Knee Stretch Leather Boots,La Canadienne Silvana Black Leather Waterproof Riding Boots - Size 8 M,No. 6 15 Pull On Shearling BOOT Ladies 42 11.5 Black Suede Wood Swedish shoes,TORY BURCH Corey Almond Leather & Suede gold LOGO RIDING BIKER BOOTS 10.5,AE235 MOMA shoes black cuir femme bottes EU 37,

Alexander Wang Distressed Grey Gabi Ankle Booties with Rhodium hardware, sz 36,

Besides checking out your social media pages or listed profile, clients also frequently spend time on a salon's website. In many cases, your website is your first impression to a new client, and we all know how important a good first impression can be. With that being said, be sure your salon's website offers...

VINTAGE VASQUE LACE UP DISTRESSED BROWN MOUNTAIN TRAIL BOSS BOOTS 7.5 M, Stuart Weitzman Basilico Pull On Ankle Boots 656, Camel, 9.5 US,Corral Ladies Orix Glittered Inlay and Stud Boot C3275,Women's Lucchese Brown Kangaroo Western Boots Sz 7c,
BY927 MOMA shoes grey gamuza women botas EU 37, Demonia Sinister-301 goth gothic cyber studs chrome platform knee boots 9, Easy access to information on all your services, pricing, and any specials you may be currently running.
Camilla Skovgaard Wedge Booties - Size 38, New Women's Brown Purple Bull Hide Cowboy Boots,ALBERTO GOZZI SCHUHWERK FRAU STIEFELETTE LEDER+STOFF GRUN +SCHWARTZ - 3539,Camper Iman Womens Chocolate Leather Boots - 39 EU,.
Think Women’'s Drunta_383090 Chelsea Boots Black (09 Sz Kombi) 6.5 UK, The ability to book an appointment easily and seamlessly straight from your website.
MORI ITALY HIGH HEELS OVERKNEE BOOTS STIEFEL BOTTES FERMETURE ÉCLAIR LEATHER, FRYE Women's Billy Harness Black Leather Western Boot 78157 Size US 7.5 B,MORI ITALY OVERKNEE PLATEFORME BOOTS STIEFEL BOTTES VÉRITABLE LEATHER BLACK black,MANOLO BLAHNIK BLACK QUILTED NAPA LEATHER KNEE HIGH FLAT Irie BOOTS SIZE 36,NEW IN BOX Old Gringo Women's Virginia Brass Boot Size 7.5 Retail 600,.
BS473 MOMA shoes brown gold cuero women botines Italia sin cordones otoño-inv, Links to your social media pages to build your online following.

Frye Brown Tall Boots 6 - New,

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Most clients prefer to go to salons that offer the convenience of online booking. It's one of the most important things a client will look for when choosing a salon to attend. In fact, 60% of consumers want to do business with salons that offer online booking. Now, booking an appointment over the phone? Not the most convenient way of doing things for your clients.

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With the El Naturalista Women’s N758 Soft Grain-Lux Suede Ocean Nido Slouch Boots 8 UK,, clients have the ability to book an appointment straight from...

Item specifics

Condition:
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
Brand:

Dan Post

Color:

Brown

Style: Cowboy, Western
Heel Height: Med (1 3/4 in. to 2 3/4 in.) Width: Medium (B, M)
Material: Snakeskin

GIOHEL PLATFORM OVERKNEE BOOTS STIEFEL BOOTS STRETCH PATENT LEATHER BLACK 34,Your website
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Some smart local businesses for salons to partner up with are...
FRYE Women's Jane Tall Cuff Boot Dark Brown-77595 Size 7(M) EUC,Christian louboutin 39 1 2 Booties,
W-1254997 New Valentino Garavani orange Ankle Strap Pump shoes Marked 39 US-9,Frye Malorie Womens Size 5.5 B Redwood Smooth Vintage Leather Tall Boots,CARLO ALBERTO ITALY BROWN LEATHER & TWEED KNEE HIGH BOOTS SZ 7 1 2,
Scarpa KAILASH GTX-W Womens Kailash GTX Hiking Boot- Choose SZ color., MaxMara Fumetto Brown Leather Booties are New in box. European size 36 US 6.5,
Via Spiga Women's Nadia Ankle Boot - Choose SZ color, Make-up Artists
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See by Chloe New Esquimese Brown Womens shoes Size 7 M Boots MSRP 495, Jewelry Shops
Balenciaga boots (authentic) retail price 1,575 Italian size 37,NEW FLORA Old Gringo boot. SIZE 6.5,

Stetson 12-021-6105-1095 BR 6105 Ladies Brown Calf Shaft Brown Vamp 13 Shaft 6,

Stuart Weitzman Womens Dallas Biker Boot Size 6.5 Beige Leather Belted 535,QUODDY WOMENS Hand Made Brown Bison GRIZZLY BOOTS, Crepe soles.Size 9 N W Bag,Panama Jack Bambina B83, Bota para women. B83 VELOUR,Brunello Cucinelli Light Brown Leather Peep Toe Ankle Boots Sz IT41 US11RTL 995,

New Prada Thigh High Boots Size 38.5,Stella McCartney canvas and vegan leather knee high boots Size 8,GIUSEPPE ZANOTTI Leather Leopard Flat Boots Made In Brand New NIB 38,Corral Ladies Bone Floral Embroidery Swarovski Crystals Wedding Boots C3178 SALE,PRADA shoes 908433 Black 35.5,EUC Nicholas Kirkwood Casati Pearl 35 US 5 Black Leather Ankle Boots 1195 A5,

 For example, try something like: receive $10 off your first visit. All you have to do is make sure you’re providing any potential clients with a little extra incentive to step through your doors. Use these first-time specials as a means to give clients, who might have been slightly unsure, ample motivation for giving your salon a try. 

 GIUSEPPE ZANOTTI Olive Green Suede Leather Zipper VE Lace Up Combat Boots 38 8,Stuart Weitzman Scout Wedge Boot Size 9.5M,Aquatalia by Marvin K. Deliver Boot Size 6,Panama Jack Belinda B3, Bota para women NOBUCK brown,New in Box FRYE Women's Kelly Over The Knee Motorcycle Boot Black Size 6 528,. 

BY935 MOMA shoes black leather women ankle boots EU 37,

NEW FRYE 278 WOMAN'S VERONICA METALLIC LEATHER COMBAT BOOTS SIZE 9,GIOHEL PLATFORM OVERKNEE NEW BOOT STIEFEL STIVALI STRETCH PATENT LEATHER black 47,VINCE Womens Black Leather Knee High Boots Sz 9.5 M,CHLOE Black Women's shoes 'MILES' HEELED Leather ANKLE BOOTS Size Euro 37 1115,

Chloe Brown Leather Boots Size 39(8.5 US) MADE IN ITALY,NIB ISABEL MARANT ETOILE BLACK SUEDE FLAVIE APARHO MOCCASIN ANKLE BOOTS 35 5,CHURCH’s Angelina Boots Size 40,.

Corral Bone Beige Angel Wings Embroidered Boots E1035,Camilla Skovgaard Tassel Heel Suede Ankle Boots Saw Sole SOLD OUT Eur 39, UK 6,L-O-V-E NIB 955 BRUNO MAGLI Jet Black Stretch Microfiber Ankle Boots US 7M,Mammut Magic High GTX Boot - Men's Inferno Black, 9.5,Sterling River Cowboy Boots Women's Size 8.5 Snip Toe Riding Heel Tan and Green,Think Women's Niah_181151 Chelsea Boots Multicolour (Sz Multi 03 Sz Multi 03),.

You can’t always reinvent the wheel. In some instances, to attract more clients, you don't have to. Maybe you don’t have any new treatments or services this month - and that’s okay! You can easily work with what you have and essentially make something new from that. Think new product bundles. 

Corral Boots Women 14 Off White Glitter 11 B M Inlay Crystals Cowboy shoes,STEVEN by Steve Madden Women's Acko Ankle Bootie,Women's RED WING Black Leather Lace-Up Logger Boots RW-2218 Size 7,Paul Green Black Suede Heeled Boots 10.5 UK 8,

Cowboy Women White Diamonds Leather Boot Chocolate Size 8.5,

PRADA Women’s Dark Chocolate Suede Bucklestrap Platform Booties - 38- NWOB 950,New Rock Stiefel Boot 373 Reactor Sohle mit Schnallen 5036,Thursday Boot Company Captain Women's 6 Lace-up Ankle Boot,Brown,7 M US,SUPER SEXY Stuart Weitzman 'CAGEY' STUDDED LACE UP GLADIATOR BLACK BOOTS 9,Alexander McQueen gold cracked leather ankle Boots, size 39.5, ,,Roper Women's Old Glory American Flag Cowgirl Boot Square Toe - 09-021-7001-1141,
Staying with a retail focused mentality here — consider giving away a free sample gift with purchases from time to time. This marketing idea works to benefit both you and your clients. 
 
Paul Green Black Leather Ankle Boots - Women’s 8.5, LAURENCE DACADE 39 Black Leather Open Toe Hope Cutout Booties US 8.5 NEW,Muztac Buckle Rivet Leather Ankle Boots,ANYI LU Womens Brown Leather Knee High Boots Sz 39,
 
NIB Stuart Weitzman 6.5 M Hilo Thigh High Over the Knee OTK Boots Black Suede,Prada black boots size 6,LK Bennett Leather Boots - Brand New size 38 - With dustbag,CELINE shoes 057568 Grey 37.5,CLAUDIA CIUTI NEW YORK SZ 9 FLAT ANKLE BOOTS CHAINS Rt 575 Christian,Western Cowboy Boots Justin Black Exotic Iguana Reptile Leather Woman 4.5 B,

ZARA BLACK GENUINE LEATHER HIGH LEG POINTED TOE BOOTS SHOES HEELS EUR 39,

It can be difficult attracting new clients to your salon, but that's only half the battle. The other half is making them stay and come back. A great way to do so is by creating a punch card loyalty program. 

Giorgio Armani Black Knee high Leather Boots 37.5 7.5 - worn twice- original,NEW Frye Melissa Button Back Wmns 5.5 B Equestrian Black Leather Boots MSRP 368,GIOHEL OVERKNEE STIEFEL 1CM silverFORMA BOTA STRETCH PATENTE LEATHER black 34,El Naturalista Women’'s N722 Soft Grain Ocean Nido Slouch Boots 6.5 UK,MIU MIU Black Leather Moto Boots 38.5 ,SALVATORE FERRAGAMO LEONHARDA PURPLE SUEDE RIDING BOOTS 12 1,500,.
 
Jeffrey Campbell x Free People Cocktail Hour Embellished Boot-8- 298 MSRP,Bed Stu Newark Boots size 8,Tory burch shoes Size 8 Womens Boots Colton Riding Boot Galleon Leather Black Ne,Alexandre Birman black pelle di Serpente Stivali con Piattaforma, Misura UK 4.5, Women's Los Altos Genuine Lizard Engraved Western Boots Square Toe Medium,Bacia New Women High Heels Ankle Boots Genuine Leather shoes Warm Short Plush In,Ferrini Women's Old West Chocolate Cowgirl Boot - Square Toe - 82993-09,Corral Women's Leather Western Snip Toe Cowboy Boots White Floral Embroidery A35,Corral Women's Glitter and Crystals Cowgirl Boot - Square Toe - A3435,black Giardini A18us women's ankle boots shoes with heel A806811DE 100,,Bed Stu Olivia Red Rustic Distressed Fringed Leather BOHO Booties (8)8.5-9M 255,. 
 
Authentic BLACK and Brown Women's Leather Boots Knee High 7.5-8,Hand your punch cards out like candy. A client comes in for a cut? Give them a punch card. A client comes in for consultation? Give them a punch card. The more people who get their hands on your punch cards, the more success you will be at building client loyalty and generating repeat clients.

NIB Isabel Marant Dicker Boots in Brown Suede Leather Size FR 39.5 US 8.5,

SPEKTRA PARIS DAMEN LEDER STIEFELETTEN STIEFEL ANKLE BOOTS NEU black 3B6, 367.95 FRYE VERONICA SLOUCH BOOT 77605 BLACK WOMENS 6.0 NEW FAST SHIPPING,Dansko Women's Francesca Knee High Boot,Bottega Veneta Intorechato short boots leather (K26291,Corral Ladies Snip Toe Vintage Tan Cowhide Comfort Western Boots C1928,Lezilla winter boots from sheepskin,.

Womens Distressed Turquoise Western Leather Cowboy Cowgirl Boots Rhinestones New,Ted Baker Women's Lykla in Black,HENRY BEGUELIN Brown Leather Equestrian Riding Boots VIBRAM Soles EU 41,GIOHEL PLATFORM OVERKNEE BOOTS STIEFEL BOOTS STRETCH CORSET BLACK RED BLACK 38,.

The key to a successful referral program is to push incentives that are both enticing, yet simple. For example, maybe you try something such as: LE SILLA HIGH HEEL BLACK SUEDE OVER THE KNEE BOOTS. Size EUROPE 39,. Bottom line, give your current clients incentives to bring new clients to your business for you. They’re a great source you should never underestimate.

695 Loeffler Randall Matilde Women's Knee High Boot Chestnut 6.5M New NIB,

PAJAR Alaska Boots Cow Hide Black Brand New in Box Shearling Sheepskin Fur Lined,NIB BOTTEGA VENETA Tan Suede With Buckle Boots shoes 7 37 630,Tory Burch Laila 45mm Over-the-knee boots size 9,

Emailing your clients a monthly newsletter is the perfect way for your salon to stay top-of-mind and remind clients to come pay (literally) you a visit. Important things to always include in your newsletter are as follows:

Red Wing Heritage Black Carol Boot Women's 9 Chelsea., JUICY COUTURE CANDID WEDGE BOOT BLACK BRUSHED SUEDE 6.5 298,New Bed Stu Burnley Womens Tall Riding Lace Up Campus Boots Cobbler Size 6,
CYDWOQ leather flat ankle Boots With Knitted Top Size 39,Current specials and promotions
Lucchese N4540 Size 10.5B 1883 Womens Leather Western Boots TAN BURNISHED NEW,Mr. Wolf boots Women's Black Autumn-Winter cod. 102210 UK,,Lane Women's Saratoga Western Boot - Snip Toe - LB0389D,Italian Women's Borbonese Boots -- Brand New,

BT59 MOMA shoes black cuir femme bottines EU 36,EU 38,Alexander McQueen Platform Boots Suede Purple Size 37 Retail Price,Designer LEATHER Fringe Over Knee BOOTS Black Sz 6.5M, SIGERSON MORRISON 795,Tory Burch Wembley Riding Boot,Gameday University of South Carolina Cowgirl Boot - Pointed Toe - USC-L086-2,

Hunter Women's Quilted Black Insulated Lace-Up Winter Waterproof Boot ( 7) 215,MORI ITALY LUXURY OVERKNEE PLATFORM SEXY BOOTS STIEFEL STIVALI GLITTER SILVER 44,NEW 695+ Stuart Weitzman TASS Black Suede Hidden Wedge Knee High Boot Sz 6.5 M,
 
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GIOHEL PLATFORM OVERKNEE BOOTS STIEFEL BOOTS STRETCH SUEDE GLITTER blueE blueE 45,

Dr. Martens Women's Vegan Flora Black Ankle Boot - Choose SZ color, Gift cards are the perfect gift for last minute shoppers. Additionally, they are the perfect gift for clients that might know their loved one wants a salon day or one of your products, but doesn't know what to exactly get (i.e. perfect for husbands for anniversaries). 

FRYE Women's Veronica Bootie Ankle Boot Black size 9.5M,FRYE dark brown leather Melissa Button knee high boots 76430 size 9 WORN TWICE,GIOHEL silverFORMA OVERKNEE BOOTS STIEFEL BOTAS STRETCH PATENTE LEATHER black 38,John Galliano Leather Ankle Boots size 40.5 made in ITALY,

NEW J.W. Anderson knee high suede ruffle brown boots,

Frye Melissa Button Leather Riding Boot Size 7,Pour La Victoire Serra Over the Knee Boots 7.5,Merrell Women's Moab 2 Mid Waterproof Hiking Boot Espresso 6 M US,New Womens Ash Black Xenon Leather Boots Ankle Buckle Zip,

This does not necessarily mean just when you’re in your salon. This means, always. Think of yourself and your stylists as models for your salon. If you're rocking a killer cut, enough to prompt a passerby to ask which salon you go to, you now have the perfect opportunity to introduce your salon. It pays to look good! 

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It's important to know the newest trends in the industry, but it's almost more important to know what's hot in your own backyard.

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Denise Prichard

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