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As a local salon owner there are a multitude of challenges you face on a daily basis — keeping clients happy, creating a fun company culture, ensuring inventory is fully-stocked — it seems like the list never ends. However, arguably one of the most challenging aspects to running a successful salon is coming up with fresh ways to attract new clients. 

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Vionic Orthaheel BRISK PACE Maryjane Mesh Sneakers shoes GREY GREY GREY Size 5 M NIB 2c6a8aVionic Orthaheel BRISK PACE Maryjane Mesh Sneakers shoes GREY GREY GREY Size 5 M NIB 2c6a8aVionic Orthaheel BRISK PACE Maryjane Mesh Sneakers shoes GREY GREY GREY Size 5 M NIB 2c6a8aVionic Orthaheel BRISK PACE Maryjane Mesh Sneakers shoes GREY GREY GREY Size 5 M NIB 2c6a8a

Women's Hidden Wedge Lace up Canvas shoes High Top Fashion Sneakers Students SZ,Womens Asics Gel Sonoma 4 Women's Trail Running Runners Sneakers shoes - Black,⭐️DUO boots UK 7 40 Black Suede Knee High Boots Over The Knee Slim Calf Leg,Womens Mens Fashion Grey Yellow Leather Speed Flat Trainer shoes Sneakers Casual,Women Casual Round Toe Flats Fur Lined Snow Boot Occident Vogue Suede Ankle Boot,

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With a new year upon us, there is ample opportunity to make 2019 your best year yet when it comes to expanding your client list, increasing customer retention and generating more revenue. With that being said, revamping your salon marketing ideas is a great way to conquer these goals. Here’s a list of our favorite ideas that will help set you up for success.

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Women Shiny Leather Elastic Decor Pull On Block Heel Punk Chukka Over Knee Boots,

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Womens Winter Fur Creepers Slip On Casual Warm High Heels Platform shoes 4.5-9,Womens shoes Ankle Boots Suede Leather Chunky Heel Pointed Toe Outdoor Fashion,A.P.C. NWT NWB 590 Brown Ankle Boots Size 40,Women's 9CM Chunky Block Heel Side Zip Suede Leather Black Ankle Boots shoes mgi,Stylish Women Mid-Calf Boots Clubwear Chunky Heels Fashion Silver shoes Woman,

Women Stylish Denim Mid-calf Boots Sexy Stiletto High Heels Pointy Cowboy Boots,9.5M Women's shoes Jambu JBU NOVA SCOTIA Waterproof Boots Army Green Brown AS2,☼ELEN☼ - Bottines à talon - MOOW - Ref 0868,

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If you’re not doing this already, you really need to be. Social media pages give salon owners a free (...yes, free!) opportunity to not only promote their business through words, but more importantly visually. Stop just telling potential clients why they should start coming to your salon. Show them! Take photos of your masterpieces, show the difference you make in each client’s life — the time and effort you put into making them beautiful both inside and out.  

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Women Rivet Lace-Up Boots Hook & Hoop Buckle High Heel Round Toe Platform Chunk,Skechers Go Walk 4 Pursuit Black Slip On shoes Uk Size 9,Womens Mid Heel Pointed Toe Block Ankle Boot Side Zip Faux Suede Buckle, 195 JUICY COUTURE MARSHA Chocolate Waxy Suede Pompom Designer Winter Boots 7,

Make sure you utilize all the big social media platforms such as:
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Taryn pink Sz 10 Black Leather Ankle Boots Heels 3.5” Strap Buckle Snake Print, Pinterest

8 WOMENS Nike Zoom Pegasus All Out Flyknit Running 859622 400 casual bluee 6.5Y,Women's Nike Air Zoom Hyperace Volley Ball shoes Black White Sz 6 902367 001,Adidas A. R. Trainer W G27715 Zapatillas Deportivas women,

Womens Miliary Buckle Real Leather Knee High Boots Snow Winter Round Toe Oxfords,Stilettos High Heel Summer Roman Sandal Boot Womens Party Club shoes Luxury Sz,Womens Metal Pointed Toe Ankle Boots Lace Up Stilettos High Heels Fashion,

Vionic Orthaheel BRISK PACE Maryjane Mesh Sneakers shoes GREY GREY GREY Size 5 M NIB 2c6a8a

At the risk of being completely cliche` - remember, a picture is worth a thousand words.

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A.J.VALENCI COMFORT RIDING GREEN LEATHER LADIES BOOTS ADJUSTABLE ZIPPER SIZE 11,

Besides checking out your social media pages or listed profile, clients also frequently spend time on a salon's website. In many cases, your website is your first impression to a new client, and we all know how important a good first impression can be. With that being said, be sure your salon's website offers...

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Most clients prefer to go to salons that offer the convenience of online booking. It's one of the most important things a client will look for when choosing a salon to attend. In fact, 60% of consumers want to do business with salons that offer online booking. Now, booking an appointment over the phone? Not the most convenient way of doing things for your clients.

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With the Women Bernhard Willhelm Camper US 7 EU 37 Together Himalayan Sneakers 46839-001,, clients have the ability to book an appointment straight from...

Item specifics

Condition:
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
Product Line: Mary Jane
Width: Medium (B, M) Brand:

Vionic Orthaheel

US Shoe Size (Women's): US 5 Model:

Pace

EUR Shoe Size (Women's): EUR 36 Heel Height: Flat (0 to 1/2 in.)
Features: Removable Cushion footbed, Hook & Loop Fasteners Color:

Grey

Style: Fashion Sneakers Material: Mesh
UPC:

616542526245

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Some smart local businesses for salons to partner up with are...
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 For example, try something like: receive $10 off your first visit. All you have to do is make sure you’re providing any potential clients with a little extra incentive to step through your doors. Use these first-time specials as a means to give clients, who might have been slightly unsure, ample motivation for giving your salon a try. 

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You can’t always reinvent the wheel. In some instances, to attract more clients, you don't have to. Maybe you don’t have any new treatments or services this month - and that’s okay! You can easily work with what you have and essentially make something new from that. Think new product bundles. 

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Staying with a retail focused mentality here — consider giving away a free sample gift with purchases from time to time. This marketing idea works to benefit both you and your clients. 
 
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It can be difficult attracting new clients to your salon, but that's only half the battle. The other half is making them stay and come back. A great way to do so is by creating a punch card loyalty program. 

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The key to a successful referral program is to push incentives that are both enticing, yet simple. For example, maybe you try something such as: Acorn Women's Spa Wrap Powder bluee Vegan shoes,. Bottom line, give your current clients incentives to bring new clients to your business for you. They’re a great source you should never underestimate.

Womens British PU Leather Block Heel Knee High Boots Retro Oxfords Lace Up shoes,

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Emailing your clients a monthly newsletter is the perfect way for your salon to stay top-of-mind and remind clients to come pay (literally) you a visit. Important things to always include in your newsletter are as follows:

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This does not necessarily mean just when you’re in your salon. This means, always. Think of yourself and your stylists as models for your salon. If you're rocking a killer cut, enough to prompt a passerby to ask which salon you go to, you now have the perfect opportunity to introduce your salon. It pays to look good! 

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It's important to know the newest trends in the industry, but it's almost more important to know what's hot in your own backyard.

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Denise Prichard

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