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As a local salon owner there are a multitude of challenges you face on a daily basis — keeping clients happy, creating a fun company culture, ensuring inventory is fully-stocked — it seems like the list never ends. However, arguably one of the most challenging aspects to running a successful salon is coming up with fresh ways to attract new clients. 

Women's Nike Air Vapormax Plus Reverse Sunset Barely Grey AO4550-003 Sz 6.5,Stylish Womens Suede Lace Up Knee High Boots Blok Med Heel Motrocycle Biker shoes,Women Block Heels Pointy Toe Shiny Synthetic Leather Pull On Mid Calf Boots shoes,ThirtyTwo Women Groomer Ft Snowboard Boots (7) Grey White, 298 FRYE VERONICA WOMENS BROWN SOFT LEATHER HARNESS BIKER BOOTS SZ 6.5 B,

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Women's Ariat Ankle Boots Hiking Work Lt. Brown Leather 17720 US 7.5B EU 38.5M,Womens pointy Toe over the knee high boots slim high heels studded pull on shoes,ACNE STUDIOS LEATHER SHOE BOOTS SIZE IT40, UK7.,Womens Elastic Ankle Boots Floral Printed Pull On shoes Pumps High Stiletto Club,Womens Punk High Top Motocycle Mid Calf Boots Buckle Strap Leather Gothic shoes,

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With a new year upon us, there is ample opportunity to make 2019 your best year yet when it comes to expanding your client list, increasing customer retention and generating more revenue. With that being said, revamping your salon marketing ideas is a great way to conquer these goals. Here’s a list of our favorite ideas that will help set you up for success.

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Women High Heel Platform Wedge Fashion Sneaker Fleece Fur Winter Ankle Boots DD,Womens Fashion Retro Fur Trim Side Zipper Wedge High Heels Oxford Ankle Boots,Adidas Alphabounce Instinct W Black Silver BOUNCE Womens Running shoes CG5592,Womens Fashion Creeper Mesh Net Front Zip Platform Leather Ankle Boots Sneakers,.

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Women Pointy Toe Warm Fur Loafers Buckle Strap Block Heels Ankle Boots shoes sz,

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Women's NAVYBOOT Leather Brown Tall Riding Boots Size 38 7 1 2 Swiss,Women Chelsea Sock Boots Sweater Top Kitten Heels Pointy Toe Leather Pull On Hot,TARYN pink KURI black suede patent wedge ankle boots shoes 9.5 40,

Women Ankle Stripe Buckle Boots Pointed Toe High Stiletto Heel Party Sexy shoes,Womens Mid calf boots Round Toe Metal Tassels Pull on Platform Occident shoes new,SPERRY 'Seacoast' Linen Natural Lace-To-Toe Sneaker Ladies Sz. 9.5 M NIB,TESORI WOMEN'S SUEDE BLACK ANKLE BOOTS SIZE 6 M,Women LL BEAN WICKED GOOD Shearling Sheepskin TALL 13 1 2 Hickory Boots Sz 7,WOMENS ADIDAS CRAZY ADV SZ 10 GREY OFF WHITE PINK CQ2846,

If you’re not doing this already, you really need to be. Social media pages give salon owners a free (...yes, free!) opportunity to not only promote their business through words, but more importantly visually. Stop just telling potential clients why they should start coming to your salon. Show them! Take photos of your masterpieces, show the difference you make in each client’s life — the time and effort you put into making them beautiful both inside and out.  

Womens Lace Up Sequins Mix color Casual Running Athletic shoes Round Toe Sneaker,ADIDAS ADIZERO ADIOS BOOST M22914 WOMEN'S RUNNING SHOES 100% AUTHENTIC,Womens S5 Genuine Leather Ankle Boots Flats Round Toe Oxfords Punk shoes Boots,Womens Rhinestone Furry Fur Warm Winter Kneeboot Snow Boots shoes Warm Casual New,Women's Casual Pointed Toe Fur Trim High Wedge Heels Multicolor Ankle Boots Size,Women Real Leather Chunky Mid-high Heel Tassels Pointed Toe Ankle Boots Hot B48,Womens Genuine Leather Knee High Heels Hollow Open Toe Stilettos shoes Jd_uk,AD449 2 STAR schuhe beige shwarz kalb haar wildleder damen sneakers EU 36,EU 38,Saucony Zealot 2 Womens Running shoes Mint Green Sneakers S10314-4 NEW,

Women's Roma Breathability Mesh Boots Lace Up Square Toe Sandals Zip Solid shoes,Women's Not Rated Brown Leather Tall Boots Size 8.5 M NEW,Women's Dexter Lindsey B4470-9 Black and White Leather Bowling shoes Size 9M,ThirtyTwo Women Lashed B4BC Snowboard Boots (10) White Pink,

Make sure you utilize all the big social media platforms such as:
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Women's Over The Knee High Boots Pleated Lace Up Platform Riding Equestrian, Facebook
Women's Stiletto High Heel Ankle Boots Ponty Toe Sequins Back Zip Leather shoes,Vogue Womens Faux Suede Platform Wedge High Zipper Round toe Ankle Boot shoes US, Twitter
225 VIA SPIGA JOVI Granite Grey Suede Designer Fashion Ankle Boots Booties 10, Pinterest

190 Adidas Ultra Boost ST Running Women's 10 Purple orange White shoes CQ2133,Women's Lace Platform shoes court Breathable carved wingtips shoes flats size,Women Suede Camouflage Lace Up Boots Round Toe Casual Suede Low Heel Block Vogue,

ACO shoes FEMME BOTTINES FEMME 4470 hiver avec Doubluere Bottines,Womens Faux Suede Over Knee Thigh High Heels X1 Stretch Boots shoes Sexy,Women's Brooks Transcend 3 orange Multicolor Lace-up Running shoes Size 5 M,

WOMENS ADIDAS CRAZY ADV SZ 10 METALLIC METALLIC METALLIC CORE BLACK WHITE CQ2842 64db9f

At the risk of being completely cliche` - remember, a picture is worth a thousand words.

Womens Ankle Boots Lace up Leather Warm Sneaker Fur Lined Snow shoes Sports Boot,Sold Out TOPSHOP KRUNCH Black Patent Chunky Boots DMs UK 5 6 7 EU 38 39 40,

Womens Thicken Fur Rhinestones Mixed colors Ankle Snow Boots Warm Winter shoes G3,

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Saucony Freedom ISO Women's Running shoes Size US 8 M (B) EU 39 Pink S10355-8,

Besides checking out your social media pages or listed profile, clients also frequently spend time on a salon's website. In many cases, your website is your first impression to a new client, and we all know how important a good first impression can be. With that being said, be sure your salon's website offers...

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AD448 2 STAR schuhe black leder damen sneakers EU 40,@BIKKEMBERGS@ shoes Leather Purple Size 37 UK 4 US 6, Easy access to information on all your services, pricing, and any specials you may be currently running.
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Most clients prefer to go to salons that offer the convenience of online booking. It's one of the most important things a client will look for when choosing a salon to attend. In fact, 60% of consumers want to do business with salons that offer online booking. Now, booking an appointment over the phone? Not the most convenient way of doing things for your clients.

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With the Womens pointy toe high wedge heel pump shoes buckle strap tassels decor platform,, clients have the ability to book an appointment straight from...

Item specifics

Condition:
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
US Shoe Size (Women's): US 10
Color:

Black

Brand:

adidas

UPC:

Does not apply

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Some smart local businesses for salons to partner up with are...
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 For example, try something like: receive $10 off your first visit. All you have to do is make sure you’re providing any potential clients with a little extra incentive to step through your doors. Use these first-time specials as a means to give clients, who might have been slightly unsure, ample motivation for giving your salon a try. 

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You can’t always reinvent the wheel. In some instances, to attract more clients, you don't have to. Maybe you don’t have any new treatments or services this month - and that’s okay! You can easily work with what you have and essentially make something new from that. Think new product bundles. 

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Splendid Women's Bettie Booties faux-fur,

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Staying with a retail focused mentality here — consider giving away a free sample gift with purchases from time to time. This marketing idea works to benefit both you and your clients. 
 
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Women Thicken Fur Rhinestones Mixed colors Ankle Snow Boots Warm Winter shoes dd,

It can be difficult attracting new clients to your salon, but that's only half the battle. The other half is making them stay and come back. A great way to do so is by creating a punch card loyalty program. 

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2017 Nike Air Max Thea Silver Running shoes Premium Leather 904500-004 Wmn Sz 8,Hand your punch cards out like candy. A client comes in for a cut? Give them a punch card. A client comes in for consultation? Give them a punch card. The more people who get their hands on your punch cards, the more success you will be at building client loyalty and generating repeat clients.

VINCE CAMUTO Camey Black Suede Leather Boots Open Toe Ankle Booties SZ 8.5 NEW,

Women's Nike Dunk Sky Hi Armory Navy Camouflage Print Sz 9 5 43258-401 Wedge,Womens shoes Genuine Leather Stilettos High Heels Zip Up Knee Boots US Size b060,Women's Adidas Original Stan Smith Bold Athletic shoes White Green S32266,2013 Nike Air Jordan 1 I Shadow OG BG 575441-014 EU 37,5 US 5Y Guter Zustand rar,Womens Lace up Thigh Knee High Boots Stiletto High Heel Stretch Pointy Toe shoes,Adidas Alphabounce Aramis Black Women's Running Trainers training shoes Size 5.5,.

1990's Black Leather Western Boots Women's Size 7 B By Justin USA Made (used),2Star gold IT shoes Women's 41 Low-Top Black,A35 Berniee Wide Calf Riding Boots 893, Cold Brew, 7.5 US,Womens ADIDAS ALPHABOUNCE EM RUNNING SHOES bluee Sneakers BW1120 NEW,.

The key to a successful referral program is to push incentives that are both enticing, yet simple. For example, maybe you try something such as: Tony Lama Tall Black Leather Western Boots SIZE Women's Size 6 M,. Bottom line, give your current clients incentives to bring new clients to your business for you. They’re a great source you should never underestimate.

Studio B Aqua Predect Boots - Women's Size 6.5M, Black,

Womens Harley Davidson Boots 6.5 Black Leather Motorcycle Zip Up 81994,A NICE AND STYLISH JEFFREY CAMPBELL BOOTIE ANKLE BOOT.,50% OFF Clarks Ladies Ankle Lace-up Boots Olso Cove Black Leather UK 4,

Emailing your clients a monthly newsletter is the perfect way for your salon to stay top-of-mind and remind clients to come pay (literally) you a visit. Important things to always include in your newsletter are as follows:

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200 NIKE LAB WOMENS DUNK LUX SACAI (776446-440) QS SZ 6.5,Current specials and promotions
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Womens ADIDAS ALPHABOUNCE EM RUNNING SHOES Womens Sneakers NEW, Gift cards are the perfect gift for last minute shoppers. Additionally, they are the perfect gift for clients that might know their loved one wants a salon day or one of your products, but doesn't know what to exactly get (i.e. perfect for husbands for anniversaries). 

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This does not necessarily mean just when you’re in your salon. This means, always. Think of yourself and your stylists as models for your salon. If you're rocking a killer cut, enough to prompt a passerby to ask which salon you go to, you now have the perfect opportunity to introduce your salon. It pays to look good! 

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It's important to know the newest trends in the industry, but it's almost more important to know what's hot in your own backyard.

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Denise Prichard

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