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As a local salon owner there are a multitude of challenges you face on a daily basis — keeping clients happy, creating a fun company culture, ensuring inventory is fully-stocked — it seems like the list never ends. However, arguably one of the most challenging aspects to running a successful salon is coming up with fresh ways to attract new clients.
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Over Knee Warm Women Black Boots Fur Snow Boots slouch zipper thigh heel Boots,Womens shoes Isaac Mizrahi BENTLEY Peeptoe Flats Nappa Leather Black White Bow,Tory Burch shoes Womens 8 M Leather Ballet Camel Weaved Flats Logo MSRP 225,Karen Millen FY116 Nude Cuff Leather Sandals Stiletto Pumps shoes Boots 6 39 New,
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With a new year upon us, there is ample opportunity to make 2019 your best year yet when it comes to expanding your client list, increasing customer retention and generating more revenue. With that being said, revamping your salon marketing ideas is a great way to conquer these goals. Here’s a list of our favorite ideas that will help set you up for success.
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Marc Fisher Kevins Mid Calf Heel Boots Brown New with Box,Fashion Women's Collegiate Block Heels Pull on Round Toe Lace up Knee high Boots,New Women's Lacoste Brown Suede Loafer Moccasin 8 Casual Slip On Flat,VIA SPIGA Brown Leather Side Zip Knee High Platform Stiletto Boot Size 9M,.
STUART WEITZMAN WOMEN BROWN SUEDE LEATHER LACE ZIP ANKLE BOOT SIZE UK 5.5 US 8.5,MARC JACOB WOMEN'S BLACK SUEDE LEATHER MID ANKLE BOOT SIZE UK 4 EU 37 VGC,Bar III Womens georgia Fabric Almond Toe Knee High Fashion Boots,Khrio Sylvia RODEO Diamante Studded Ankle Boots rrp UK 7 EU41 LG04 30 SALEw,Vionic Upton Leather Ankle Bootie Boots Camel Women's 10M,shoes blackFUMO Femme black Cuir naturel 17459NAP-NE,.
Women Leather Chunky heel Spring Slip on Loafer Beads Casual Pointy toe shoes SZ,
NEW KHOMBU JILLY BLACK BOOT WOMENS SIZE 11,Stuart Weitzman Ranch Dressing Brown Womens shoes Size 8 M Boots MSRP 498,☼ELEN☼ Bottines - ERYNN- Ref 0859,Harley-Davidson BLACK JULIA 6 DRESS HARNESS BOOT STYLE D84091 Womens Size 6.5,
Jessica Simpson Women's PELINA3 Boot PEWTER MULTI,LifeStride Women's Sims Slip-on Loafer - Choose SZ color,Alfani Frauen Novaa Weite Wadenoeffnung Geschlossener Zeh Fashion Stiefel,MARCO TOZZI Women's 25137-31 Ankle Boots Black (Black Metallic 033) 4 UK,Barneys New York Womens Black Suede Tall Boots Size 40 Casual Slip On Block Heel,
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If you’re not doing this already, you really need to be. Social media pages give salon owners a free (...yes, free!) opportunity to not only promote their business through words, but more importantly visually. Stop just telling potential clients why they should start coming to your salon. Show them! Take photos of your masterpieces, show the difference you make in each client’s life — the time and effort you put into making them beautiful both inside and out.
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Make sure you utilize all the big social media platforms such as:
Lace Up Women Boots Outdoor Winter Platform shoes High Heels Ankle High Footwear, Instagram
FIND Women’s Vinyl Chunky Chelsea Boot Black 5 UK, Facebook
Jessica Simpson Women's WOVELLA Fashion Boot, Black Velvet,12Medium US BRAND NEW,Converse Chuck Taylor All Star Collegiate color Low Top Women Canvas Burgundy Wh, Twitter
Women's Pointed shoes Patent Leather Pumps High Heels Side Zip Ankle Boots 2018, Pinterest
Fashion Womem's Leather Pointed Toe Lace up Boot Flat Punk Zipper Chelsea R540,Ecco Women's Black Suede Knee-length Boots, Size 41, New--Worn Outside Once,BNWOB 7 7.5 8 41 BACK ZIP WHITE THIGH OVER THE KNEE OTK PU STUDDED BOOTS,
Marc Fisher Boots Kacee Dark Brown Leather Riding Boots 6M EUC,Women's 7 M Smoky Mountain Wisteria Brown Suede Leather Fringe Western Boots,Wanderlust Boston Womens Boots Winter White Suede 10 US 8 UK,
At the risk of being completely cliche` - remember, a picture is worth a thousand words.
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DKNY Womens Corrie Leather Closed Toe Ankle Fashion, Black Leather, Size 10.0 Nq,
NEW Frye Jenna Studded Short Boot size 5.5M RED,Womens Leather Fur Lined Winter Snow shoes Wedge Heels Over Knee Boots Zsell,Via Spiga Galea 5 Sneaker, Women's Size 5.5 M, Black,NEW JEFFREY CAMPBELL 175 BLACK VERITE VEGAN LEATHER BOOTS HEELS SHOES SZ 6,
150 Sezane Paris 36 5.5M brown beige womens ladies pointy flats loafers shoes,Plus-Size Womens Round Toe Lace-up Zip Thigh High Boots Hidden Wedges Heel shoes,Ecco Size EUR 41 US 10 10.5 bluee Leather Loafers New Womens shoes,
Frye Carson Wedge Booties-ANTL 8.5 (US),
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Clarks Boys’ Streetchelseak Chelsea Boots Brown (Oak Suede -) 2.5 UK,Stuart Weitzman Brown Fronton Slingback Peep Toe Booties Sz 7.5 - Read Descrip,Tory Burch Women’s Black Leather Riding Tall Boots Knee Size D12 9.5 M,NEW Ariat Fatbaby Heritage Western Boots 10014076 Women's 6.5 B,Dr. Martens Viviana Size 9 M Black Leather Heels Ankle Boots shoes For Women,BX79 GIANNI MARRA shoes grey leather textile women ankle boots EU 37,5,EU 39,
Boot colors Of California Woman . Discount -75 % RB Art. 290 - mud brown,
Besides checking out your social media pages or listed profile, clients also frequently spend time on a salon's website. In many cases, your website is your first impression to a new client, and we all know how important a good first impression can be. With that being said, be sure your salon's website offers...
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Clarks Kearns Legacy Women's shoes BOOTS Black 13400,PUMA Women's Match Lo Reset WN's Fashion Sneaker - Choose SZ color, Easy access to information on all your services, pricing, and any specials you may be currently running.
Gabor Women's Rollingsoft High Boots Grey (Dark-grey (Mel.) 39) 5.5 UK, Marco Tozzi Womens 2-2-25040-31 337 Chelsea Boots Brown (Pepper Ant 337),Born - Brown Leather Side Zip Navi Knee-High Fashion Dress Boots - Womens US 7,Ecco Size EUR 41 US 10 10.5 Black Slip On Loafer New Womens shoes,.
Circus by Sam Edelman Black Studded Boots Size 6, The ability to book an appointment easily and seamlessly straight from your website.
Zara Trafaluc Women's Ankle shoes High Heel Open Round Toe Pumps Black Size 37, Women's Leather shoes Wing Tip Lace Up Pointy Toe Stiletto High Heel Ankle Boots,Anthropologie Wrapped Tapestry Boots By Designer MEHER KAKALIA Sz 38 EU 398,Santana Women's Cassie Black - Cassie 7.5 M,Vince. Blair 5 Loafer, Women's Size 10 M, bluee,.
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NEW Vince Brown Suede Fitted Ankle Boot, Size Women 5.5, 395,
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Most clients prefer to go to salons that offer the convenience of online booking. It's one of the most important things a client will look for when choosing a salon to attend. In fact, 60% of consumers want to do business with salons that offer online booking. Now, booking an appointment over the phone? Not the most convenient way of doing things for your clients.
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With the 210 MUNRO KIERA BLACK LEATHER WITH LIZARD PRINT LOAFER US 7.5N,, clients have the ability to book an appointment straight from...
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
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Donald J Pliner New Edyn Beige Womens shoes Size 7.5 M Boots MSRP 298,Pleaser ASPIRE-1020 Womens Black Faux Leather Matte Platform Ankle Mid-Calf Boot,
LL Bean Gumshoe Rubber Ankle Boots Winter Rainboots Lace Up Leather Womens Sz 8,
Skechers Performance Women's Go Walk 4 Euphoric - Choose SZ color,GEOX AMPHIBIOX RESPIRA WALKING BOOTS WAXED BROWN LEATHER WATERPROOF,Johnscliffe CANYON M027 Unisex Leather Jontex Hiking Boots,Phillip Lim 3.1 Vero Cuoio Leather Black Boots UK 6 EUR 39,
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Some smart local businesses for salons to partner up with are...
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New Kickers Womens Metallic pink gold Kick Hi Core Leather Boots shoes Size UK3, Sam Edelman Kit moss green suede Bootie Size 6.5,
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CLARKS Women's Chryssa Ella Fashion Boot, Black Leather, 075 M US, Jewelry Shops
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La Canadienne US 7 M Black Suede Leather Mid Calf Ankle Boots Style17241 A9,
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For example, try something like: receive $10 off your first visit. All you have to do is make sure you’re providing any potential clients with a little extra incentive to step through your doors. Use these first-time specials as a means to give clients, who might have been slightly unsure, ample motivation for giving your salon a try.
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Women Mid-Calf Genuine Leather Western Lace-up Boots,
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You can’t always reinvent the wheel. In some instances, to attract more clients, you don't have to. Maybe you don’t have any new treatments or services this month - and that’s okay! You can easily work with what you have and essentially make something new from that. Think new product bundles.
Aigle Women's Chante Pop Hunting Boots Brun 3.5 UK,Zara AW17 Black Leather High Heel Ankle Boots Size 6.5 EUR 37 NWT,Ellie shoes Women's 777-prince Platform Sandal - Choose SZ color,Katy Perry The Bliss Silver Combat Boots With Flowers Inset Sz 5M,
Old Western Boots - Chuck Boots,
JCrew 188 Charlie Mules in colorblock Leather Sz 6 Pampered Pink G0947 AVL,Nine West Women's Haywood Fabric Ankle Boot - Choose SZ color,Boot Nine West Jerone Black Synthetic,TEVA EMBER LACE WOMEN BOOTS BLACK US 7 UK 5 EU 38 JP 24,Isabelle Élégant Ankleboot Escarpins à Semelles Compensées Mocassins à Dentelle,Stiefel, Unisa, aus Veloursleder und Lackleder, Gr.38,39,40, neu,
Staying with a retail focused mentality here — consider giving away a free sample gift with purchases from time to time. This marketing idea works to benefit both you and your clients.
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DELMAN Brown suede boots high heel cut out design size 9,
It can be difficult attracting new clients to your salon, but that's only half the battle. The other half is making them stay and come back. A great way to do so is by creating a punch card loyalty program.
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Soho Nyc Cobbler Ankle Boot Cognac 10,Hand your punch cards out like candy. A client comes in for a cut? Give them a punch card. A client comes in for consultation? Give them a punch card. The more people who get their hands on your punch cards, the more success you will be at building client loyalty and generating repeat clients.
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The key to a successful referral program is to push incentives that are both enticing, yet simple. For example, maybe you try something such as: Blondo Brown Cafe Nubuck Leather Wool Lined Womens Boots Tida Bootie Size 9,. Bottom line, give your current clients incentives to bring new clients to your business for you. They’re a great source you should never underestimate.
CHACO QUINN J105450 MOSS WOMENS SIZE 7 NEW IN BOX FREE SHIPPING,
Sexy Black Platform D-Ring Lace Up 5 Heel Knee High Boots DEVIOUS IND2024 B,Cole Haan Brown Pebbled Leather Womens Boots size 5B,THINK schöne Ankleboots black leicht metallic Gr. 40 TOP HMI1018,
Emailing your clients a monthly newsletter is the perfect way for your salon to stay top-of-mind and remind clients to come pay (literally) you a visit. Important things to always include in your newsletter are as follows:
Womens stylish ankle High Top Boots Block High Heels patent Leather shoes UK SZ, New 495 Rag & Bone Kenton Black Lace Up Oxford shoes Sz. EUR 36 US 6,Womens Torrid Boots 48 Bwn Suede Boho Bukle Slouch Sz10,
Womens Lacoste shoes Lancelle 6 Eye Sneakers Lancelle shoes NEW,Current specials and promotions
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Women's Patagonia ADDIE Rider Brown Tall Boots waxed canvas leather Women's 7,DKNY Jami Platform Ankle Boots, Black, 5 US 35 EU,NAOT 37 BLACK NUBUCK AND PATENT LEATHER MARY JANES US WOMEN SIZE 6,Hunter Chelsea boots Size 8 Genuine BNIB,Dark Brown Leather Boots Brand New Size 9,
Steve Madden Women's Black Leather Koma Over Knee Leather Boots 189,Vince Camuto Womens Damefaris Suede Closed Toe Mid-Calf Fashion, Black, Size 6.5,NWOB CARVELA KURT GEIGER SHERILYN BLACK LEATHER MOTO ANKLE BOOT BOOTS. 38,
shoes REBECCA VAN DIK women Tronchetti black Pelle naturale TFAB132-T90.NE.01,Luxury Cole Haan Air N Black Suede Leather Over the Knee OTK Boots 9.5 498,women 'Clarté' Caterpilla ANACARDIER coloré BOTTINES CUIR CHEVILLE,Ecco Black Leather Side Zip Tall Heeled Riding Boots Womens 38 US 7-7.5 Casual,.
Rieker Z6784 14 Womens Synthetic Leather Navy Multi Ankle Boots UK Size 3 - 8,
Harley-Davidson Womens Skull 8-Inch Lace-Up Motorcycle Black Leather Boots Sz 10, Gift cards are the perfect gift for last minute shoppers. Additionally, they are the perfect gift for clients that might know their loved one wants a salon day or one of your products, but doesn't know what to exactly get (i.e. perfect for husbands for anniversaries).
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This does not necessarily mean just when you’re in your salon. This means, always. Think of yourself and your stylists as models for your salon. If you're rocking a killer cut, enough to prompt a passerby to ask which salon you go to, you now have the perfect opportunity to introduce your salon. It pays to look good!
Women's Cherry Red Leather DR MARTENS Air Wair 3-Eye Casual Oxfords shoes Size-9,
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BRACCIALINI ankle boot n. 35 woman BRAW51 black leather,Avec Les Filles Remi bluee Womens shoes Size 9.5 M Boots MSRP 248,Womens 8 B M Ariat Dixie Boots Black Deertan Leather Cowboy Western D-Toe 21285,
PETER KAISER Ladies Adelyta Multi Jilly Floral Zipper Ankle Boot UK5.5 EU39 BNIB,
It's important to know the newest trends in the industry, but it's almost more important to know what's hot in your own backyard.
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