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Rieker N3220, Zapatillas Bajos women,SALOMON Waterproof Brown Suede Womens Mid-Calf Winter Boots Size 4 UK 37 EU,shoes SUPERGA Woman blue Fabric S000010-933S,Rockport Women's Ankle Boots US 9.5M Hydro Shield Waterproof Olive taupe Nubuck,Rieker Women's Y0723 Ankle Boots Black (black black black Black grey 01),

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As a local salon owner there are a multitude of challenges you face on a daily basis — keeping clients happy, creating a fun company culture, ensuring inventory is fully-stocked — it seems like the list never ends. However, arguably one of the most challenging aspects to running a successful salon is coming up with fresh ways to attract new clients. 

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Skechers Go Walk 4 Ladies Trainers UK 7 US US US 10 EUR 40 CM 27 REF 4783 73712eSkechers Go Walk 4 Ladies Trainers UK 7 US US US 10 EUR 40 CM 27 REF 4783 73712e

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With a new year upon us, there is ample opportunity to make 2019 your best year yet when it comes to expanding your client list, increasing customer retention and generating more revenue. With that being said, revamping your salon marketing ideas is a great way to conquer these goals. Here’s a list of our favorite ideas that will help set you up for success.

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If you’re not doing this already, you really need to be. Social media pages give salon owners a free (...yes, free!) opportunity to not only promote their business through words, but more importantly visually. Stop just telling potential clients why they should start coming to your salon. Show them! Take photos of your masterpieces, show the difference you make in each client’s life — the time and effort you put into making them beautiful both inside and out.  

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Make sure you utilize all the big social media platforms such as:
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Skechers GoRun 600 Trainers Ladies shoes Womens Footwear, Pinterest

Skechers 15206 CCPK Go Run Forza 3 Charcoal Pink Women's Running shoes,Report Women's Quade Ballet Flat - Choose SZ color,SAVE Asics Gel Netburner Academy 7 Womens Netball shoes (B) (0149),

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At the risk of being completely cliche` - remember, a picture is worth a thousand words.

Reebok Women's OSR Sweet RD SE Track shoes, - Choose SZ color,Report Icon Boots Lace Up Zipper Mid Calf Berry Red Suede Faux Fur Womens Sz 6 M,


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Seychelles Women's Vocal Ankle Boot, Taupe, 6 M US,

Besides checking out your social media pages or listed profile, clients also frequently spend time on a salon's website. In many cases, your website is your first impression to a new client, and we all know how important a good first impression can be. With that being said, be sure your salon's website offers...

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Rockport Women's Hollywood 2 Piece Sandal Black Leather Hook and Loop,Ros Hommerson Women's Teddi Pump Silver Glitter Pumps, Easy access to information on all your services, pricing, and any specials you may be currently running.
Reef Women’s Voyage Desert Wt Ankle Boots Beige (Wheat Whe) 3 UK, Salming Miles Women's Running shoes - SS16 - 7.5 - Pink,Skechers D Lite Ultra Illusions, Reverie & Meditative Women Running Trainers,shoes HIDE&JACK Woman Sneakers Trendy blue Natural leather NBKHblueRED,.
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SKECHERS GOWALK 4 - SUPER SOCK 4 Grey Black Size UK 4 EU 37 NH181 DD 04, Links to your social media pages to build your online following.

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Most clients prefer to go to salons that offer the convenience of online booking. It's one of the most important things a client will look for when choosing a salon to attend. In fact, 60% of consumers want to do business with salons that offer online booking. Now, booking an appointment over the phone? Not the most convenient way of doing things for your clients.

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With the Skechers Fashion Fit Art Rage Womens Sneakers Black Multi 8,, clients have the ability to book an appointment straight from...

Item specifics

New without box: A brand-new, unused, and unworn item (including handmade items) that is not in original packaging or ... Read moreabout the condition
UK Shoe Size (Women's): UK 7



Does not apply

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Some smart local businesses for salons to partner up with are...
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 For example, try something like: receive $10 off your first visit. All you have to do is make sure you’re providing any potential clients with a little extra incentive to step through your doors. Use these first-time specials as a means to give clients, who might have been slightly unsure, ample motivation for giving your salon a try. 

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You can’t always reinvent the wheel. In some instances, to attract more clients, you don't have to. Maybe you don’t have any new treatments or services this month - and that’s okay! You can easily work with what you have and essentially make something new from that. Think new product bundles. 

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Staying with a retail focused mentality here — consider giving away a free sample gift with purchases from time to time. This marketing idea works to benefit both you and your clients. 
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It can be difficult attracting new clients to your salon, but that's only half the battle. The other half is making them stay and come back. A great way to do so is by creating a punch card loyalty program. 

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shoes LAURA BIAGIOTTI women Tronchetti black Tessuto 5034MIC-NE,Hand your punch cards out like candy. A client comes in for a cut? Give them a punch card. A client comes in for consultation? Give them a punch card. The more people who get their hands on your punch cards, the more success you will be at building client loyalty and generating repeat clients.

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The key to a successful referral program is to push incentives that are both enticing, yet simple. For example, maybe you try something such as: Skechers Fashion Fit Up A Level Grey Light Pink Women Running shoes 12716-GYLP,. Bottom line, give your current clients incentives to bring new clients to your business for you. They’re a great source you should never underestimate.

Reebok Women's Sole Fury SE shoes,

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Emailing your clients a monthly newsletter is the perfect way for your salon to stay top-of-mind and remind clients to come pay (literally) you a visit. Important things to always include in your newsletter are as follows:

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REEBOK WOMEN RUNNING EXPRESS RUNNER BD5780 US5.5-8.5 12', Gift cards are the perfect gift for last minute shoppers. Additionally, they are the perfect gift for clients that might know their loved one wants a salon day or one of your products, but doesn't know what to exactly get (i.e. perfect for husbands for anniversaries). 

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This does not necessarily mean just when you’re in your salon. This means, always. Think of yourself and your stylists as models for your salon. If you're rocking a killer cut, enough to prompt a passerby to ask which salon you go to, you now have the perfect opportunity to introduce your salon. It pays to look good! 

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It's important to know the newest trends in the industry, but it's almost more important to know what's hot in your own backyard.

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Denise Prichard

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