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As a local salon owner there are a multitude of challenges you face on a daily basis — keeping clients happy, creating a fun company culture, ensuring inventory is fully-stocked — it seems like the list never ends. However, arguably one of the most challenging aspects to running a successful salon is coming up with fresh ways to attract new clients. 

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With a new year upon us, there is ample opportunity to make 2019 your best year yet when it comes to expanding your client list, increasing customer retention and generating more revenue. With that being said, revamping your salon marketing ideas is a great way to conquer these goals. Here’s a list of our favorite ideas that will help set you up for success.

Saucony Jazz Original Womens Castlerock Other Fabric Trainers UK Size 3 - 8,SAVE Asics Gel 800XTR Womens Running shoes (B) (9601),Skechers Cleo Bewitch Slip-On Women's shoes Size 11,Saucony Women's Zealot ISO 2 Running shoes Teal Walking Sneaker Size 5,Rocket Dog Womens Jolissa Aviator Canvas Fashion Sneaker, Black, 8.5 M US,.

Reebok Women's Cardio Motion Sneaker,Skechers GO Step Lite Delite Womens Slip On Sneakers Navy 9 W,Ryka Everest Winter Boots, Women's Ankle Snow Bootie Felt Upper Shearling Trim,SAS Womens Tour Mesh Silver Cycling Cleats Size 9.5 (3E) (206685),.

Salomon Kalalau women's hiking shoes purple yellow casual hikingboots NEW,Rockport Women's Cobb Hill Gratasha Oxford Black Leather Business shoes,Sarto by Franco Sarto Women's Candid D'Orsay Pump Cobalt Navy Kid Suede Leather,Reebok Royal Ultra Sl Classic Women's shoes Size,Rock & Republic Women’s Leather Boots Heels 6.5 Booties Designer Authentic Black,Reebok Womens Zpump Fusion 2.0 Runnin shoes Pink Size 8,.

Rockport womens LRIIL BUCKLE MID BOOT V74884 size 7M,

Rihanna Fenty by Puma Sneaker Boot White,SANTONI SCHUHWERK FRAU TURNSCHUHE GAMSE grey - 928C,shoes CAFéblack men Sneakers Trendy brown Scamosciato JQE601273,Saucony Guide 10 Womens Running shoes Silver Berry S10350-2 Size 7,

SAUCONY WOMEN'S SHOES SUEDE TRAINERS SNEAKERS NEW JAZZ ORIGINAL blueE 6EF,Skechers 12840 Sport Womens Ultra Flex Capsule Sneaker- Choose SZ color.,Reebok Womens Stylescape 3d Walking shoes- Pick SZ color.,Skechers Go Run 600 - Refine Women Running shoes Black White,Ryka Women's Aurora Quilted Sneaker Boot Bright White Size 9W WIDE,

Rieker Women's Boots Ankle Boots Lace Up Boots Boots Black 708b2 NEW,Skechers Air Infinity, Women’s Fitness shoes,shoes LOLA LOIS women Tronchetti black PIOMBO Similpelle 6317CAM.NP,

Salomon Womens Hiking shoes Size 9.5,Rohde Leather Ankle Boots 0876 Sympatex Ivory Side Zip 4 GERMANY,Saucony Ride 7 Viziglo Reflective Silver Pink Running shoes 5 Womens RARE,Reebok New Women's Zprint 3D Running shoes bluee Opal 5,Rieker L0913, Sneakers Basses Femme,SAUCONY WOMEN'S SHOES SUEDE TRAINERS SNEAKERS NEW JAZZ O SPARKLE GREY 608,

If you’re not doing this already, you really need to be. Social media pages give salon owners a free (...yes, free!) opportunity to not only promote their business through words, but more importantly visually. Stop just telling potential clients why they should start coming to your salon. Show them! Take photos of your masterpieces, show the difference you make in each client’s life — the time and effort you put into making them beautiful both inside and out.  

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shoes HOGAN Woman brown Leather inserts,Suede W00N020106WVR815,shoes VOILE whiteHE Woman BIANCO silver Fabric 12010007-9101,shoes OTTANT8,6 women Sneakers Trendy brown Pelle naturale MATT05PU1NE,Reebok WH7-Instapump_Fury_OB_134 sneaker Women's - colour Fuchsia IE,

Make sure you utilize all the big social media platforms such as:
Sam Edelman Women's Loraine Loafer,, Instagram
shoes CRIME Bambini Sneakers Trendy black gold Laminato,Pelle naturale 45384-22, Facebook
Skechers Cleo Razz Dazz Slip-On Women's shoes Size,Skechers 49481 Skech Knit Classic Fit Memory Foam Slip On Loafer Choose Sz color, Twitter
SKECHERS blueE MOON - 36386 BLK color BLACK, Pinterest

Skechers LA Street Hi-Lites Fastball 956 Fat Lace Fuzzy Sneakers shoes Women's 8,Robert Clergie Women's Brown Suede High Heeled Boots Size 6 1 2,Reebok Work Women's Jorie RB110 Sneaker,

Sam Edelman Women's Patti Dress Sandal,Skechers Go Walk 4 Ladies Trainers UK 4 US 7 EUR 37 CM 24 REF 2127,Sandro Paris Amandine White Crackle Leather High Top Sneakers shoes Chunky 40 10,

Skechers Dynamight 2.0 2.0 2.0 in a Flash Womens Slip On Sneakers 5d82da

At the risk of being completely cliche` - remember, a picture is worth a thousand words.

Size 8.5 Skechers Sneakers Shape Ups Womens Black White Leather Upper Fitness,REEBOK INSTAPUMP FURY African Pack BLCK WHT MERLOT HRVST GRE Women shoes AR1706,

Reebok Print Her 3.0 Women's Running,

Salomon Instinct Pro 370629 bluee,Ros Hommerson Women's Keisha Pewter Stretch Fabric Leather Comfort shoes,REQINS Boots heels Black Patent Leather Lined leather T 40 TOP CONDITION,SheSole Ladies Western Cowboy Cowgirls Boots Tan Size UK 3,
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Saucony Women's Ride 9 Running shoes Navy bluee Pink 6 C D US New,

Rockport Womens Carly Rouched Bootie Ankle Boot- Pick SZ color.,Ricardo B.H. Women's P32 Bootie Chestnut Suede Indoor Outdoor Slippers,Saucony Originals Shadow Green Sneakers shoes Size US 9 EUR 40.5 UK 7 NIB,Rieker 70829 Women's Lace-Up Boots Boots Ankle Boot Boots Beige Grey NEW,Rieker Boots y9792 Ankle Boots, Winter Boots Black NEW,Reebok V69636 Furylite Contemporary Women's Sneakers Running shoes,

shoes SAUCONY women SNEAKERS AZZURRO Scamosciato,Tessuto S1866-243,shoes SAUCONY JAZZ_2044_01_BLACK-SILVER black BLACK UNISEX ORIGINALI NUOVE,RYKA Women's Hydro Sport Water shoes Cross-Training shoes,shoes PUMA women Vikky_Platform_Ribbon-364979-01 PELLE SCAMOSCIATA ORIGINALI,Seastar Sport shoes With A Puller,shoes DIADORA HERITAGE women SNEAKERS TRENDY blue Pelle naturale,Tessuto 155765,

Salomon Womens Ellipse 2 CS Waterproof Asphalt Grey Jade Green Hiking shoes Sz 7,

Besides checking out your social media pages or listed profile, clients also frequently spend time on a salon's website. In many cases, your website is your first impression to a new client, and we all know how important a good first impression can be. With that being said, be sure your salon's website offers...

Reebok Women's Stealth 8 Boots w Side Zipper- Desert Tan Size 7M, SCARPA women ELLESSE SNEAKER PERUGIA PELLE CAMOSCIO BIANCO red DS19LS02,Skechers GOrun Ride 7 - Nite Owl - Grey - Womens,Saucony Womens Grid Caliber TR Trail Runner- Pick SZ color.,
shoes women CONVERSE CTAS BIG EYELET OX 560979C,Seychelles Womens Latest Fashion Sneaker- Pick SZ color., Easy access to information on all your services, pricing, and any specials you may be currently running.
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shoes SUPERGA women Sneakers TURCHESE Tessuto S000010-C56S, The ability to book an appointment easily and seamlessly straight from your website.
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Reebok Work Women's Tyak RB437 Tan, Links to your social media pages to build your online following.

Sam Edelman Womens Boots Size 7 M Black Leather Knee High,

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Most clients prefer to go to salons that offer the convenience of online booking. It's one of the most important things a client will look for when choosing a salon to attend. In fact, 60% of consumers want to do business with salons that offer online booking. Now, booking an appointment over the phone? Not the most convenient way of doing things for your clients.

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With the shoes DIADORA HERITAGE women SNEAKERS TRENDY BEIGE Scamosciato 171902-C6702,, clients have the ability to book an appointment straight from...

Item specifics

Condition:
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
Color:

Gris Claro

MPN:

12965

Size: 6 M US
US Shoe Size (Women's): 6 M US Brand:

Skechers

UPC:

Does not apply

shoes PUMA women SNEAKERS BIANCO Pelle naturale 367817-001,Your website
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Some smart local businesses for salons to partner up with are...
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 For example, try something like: receive $10 off your first visit. All you have to do is make sure you’re providing any potential clients with a little extra incentive to step through your doors. Use these first-time specials as a means to give clients, who might have been slightly unsure, ample motivation for giving your salon a try. 

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You can’t always reinvent the wheel. In some instances, to attract more clients, you don't have to. Maybe you don’t have any new treatments or services this month - and that’s okay! You can easily work with what you have and essentially make something new from that. Think new product bundles. 

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Staying with a retail focused mentality here — consider giving away a free sample gift with purchases from time to time. This marketing idea works to benefit both you and your clients. 
 
Sandali women Zeppa shoes Vernice red Comodi Eleganti Tacco 7,5 Kimberly-04, Saucony Triumph Iso 4 Womens Size 8.5,Salomon Womens Heika Waterproof Thinsulate Black Winter Snow Boots Sz 6.5,Report Signature Women's Gema Engineer Boot - NEW SOLD OUT,
 
Reef Frauen Stiefel gold Groesse 5 US 35.5 EU,Sam Edelman Women's Emory Sneaker,Saucony Women's Grid Mystic Black Aqua 6.5 B US,shoes men Gianfranco Lattanzi N 41 nappa black Pelliccia interna Lusso shoes,Saucony Women's Omni 16 Running shoes Grey bluee Size 11.5 A Narrow Sneaker,shoes ISHIKAWA Woman Sneakers Trendy BIANCO Natural leather 1537BB,

Skechers Empire TC Ladies Trainers UK 7 US 10 EUR 40 CM 27 REF 1041,

It can be difficult attracting new clients to your salon, but that's only half the battle. The other half is making them stay and come back. A great way to do so is by creating a punch card loyalty program. 

Rocket Dog Womens UK Size 3 Black Boots,SHOES WOMAN CONVERSE CT AS HI CANVAS METALLIC 155556C,SHOES WOMAN NIKE W AIR HUARACHE RUN SE 859429.101,shoes Adidas Originals -CQ2386_NMD-R1_STLT_BLACK-PINK sneakers unisex,Reebok Work N Cushion 3.0 shoes - Women's Walking - White - BS9525,Sanuk Women's Big Bootah Winter Boot,.
 
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Reebok Womens Ardara Walking shoes- Pick SZ color.,Hand your punch cards out like candy. A client comes in for a cut? Give them a punch card. A client comes in for consultation? Give them a punch card. The more people who get their hands on your punch cards, the more success you will be at building client loyalty and generating repeat clients.

Shellys London Frasier Black Leather Grommet Buckle Strap Angled Block Heel Boot,

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The key to a successful referral program is to push incentives that are both enticing, yet simple. For example, maybe you try something such as: Sam Edelman Black Victoria Slouch Boots - Size 6.5,. Bottom line, give your current clients incentives to bring new clients to your business for you. They’re a great source you should never underestimate.

Ryka Women's Eva NRG Scone Grey Yucca Mint 7 B US B M,

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Emailing your clients a monthly newsletter is the perfect way for your salon to stay top-of-mind and remind clients to come pay (literally) you a visit. Important things to always include in your newsletter are as follows:

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shoes New Balance Lazr Future Sport Pink Women,

shoes SKECHERS SPORT Woman Sneakers black Fabric 32504-BBK, Gift cards are the perfect gift for last minute shoppers. Additionally, they are the perfect gift for clients that might know their loved one wants a salon day or one of your products, but doesn't know what to exactly get (i.e. perfect for husbands for anniversaries). 

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This does not necessarily mean just when you’re in your salon. This means, always. Think of yourself and your stylists as models for your salon. If you're rocking a killer cut, enough to prompt a passerby to ask which salon you go to, you now have the perfect opportunity to introduce your salon. It pays to look good! 

shoes women TONY WILD SNEAKER COL. black STELLA GLITTER D18TW04,

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