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As a local salon owner there are a multitude of challenges you face on a daily basis — keeping clients happy, creating a fun company culture, ensuring inventory is fully-stocked — it seems like the list never ends. However, arguably one of the most challenging aspects to running a successful salon is coming up with fresh ways to attract new clients.
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shoes CONVERSE Woman MILITARE Fabric 156739C,shoes PREMIATA Woman Sneakers Trendy blue Natural leather CONNY-1491B,shoes D'ACQUASPARTA Woman brown Natural leather CATERINA-D1100BR,Reef Women's Rover Low Fashion Sneaker - Choose SZ color,Skechers FLEX APPEAL 2.0 BRIGHT EYED Ladies Womens Slip On Sports Trainers Navy,
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With a new year upon us, there is ample opportunity to make 2019 your best year yet when it comes to expanding your client list, increasing customer retention and generating more revenue. With that being said, revamping your salon marketing ideas is a great way to conquer these goals. Here’s a list of our favorite ideas that will help set you up for success.
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Reef Women's Girls Walled Low TX Sneaker - Choose SZ color,Ryka Frauen Devo Plus 2 Low & Mid Tops Schnuersenkel Laufschuhe purple Groesse 8 U,shoes LACOSTE women SNEAKERS TRENDY BIANCO PU,Tessuto 731SPW0076-001S,Schoolmates Women's SM512 Casual shoes Black Leather Oxfords,.
Reebok Women's Elle Hthr Ankle-High Running shoes,Sam Edelman Women's Yumi Heeled Sandal,Skechers Flex Appeal 2.0 Insights Walking Women's shoes Size,Rieker Ladies Ankle Boots 58359,Saucony Zealot ISO 3 Running shoes - Women's Size 10.5 - Navy Purple,shoes EASY PEASY Woman Sneakers Trendy SUPER-IV-3,.
Saucony Women's Omni ISO Running shoes Silver bluee Navy,
Saucony Men's Kineta Relay Reflex Running shoes - Choose SZ color,Shellys London Rogue Leopard Cheetah Pony Hair Chunky heel Retro Platform Bootie,Rieker L3860 Dora Women's Graphite Antistress Zip Up Warm Lined Ankle Boots SALE,shoes NIKE AR1000 023 AIR JORDAN COURTSIDE 23 BLACK GYM RED-PARTICLE GREY men,
Replay Emma, Sneakers High Woman,SCHOENEN VROUW ADIDAS STAN SMITH W B41750,shoes 2 STAR women Sneakers Trendy BIANCO black 2SD1853,Sanuk Women's Yoga Sling 2 Thong Sandal pink gold Metallic Synthetic Sandals,Remonte Sneaker R7010-32 pink pink,
Rocket Dog Alarm Ankle Boots Womens PU Synthetic Leather Fashion shoes,SHOES WOMAN VANS CLASSIC SLIP-ON V3DVHXW,Retro British Womens Punk Bow Tie Combat Pointed Toe Block Heel Knee High Boots,
S.Oliver Men’s 5-5-16230-21 001 Combat Boots Black (Black 1) 7.5 UK,Rieker shoes Anti-stress Women Ladies Ankel Boots Slip on shoes Boots L4691,Sam Edelman 9 M Wide Calf Black Riding Leather Boots,Skechers 15635 Womens Go Walk Joy Rejoice Sneaker- Choose SZ color.,SHOES WOMAN PUMA BASKET HEART PATENT WN'S 363073,Ryka Womens Devotion Plus 2 Low Top Lace Up Running Sneaker, BLKPNKWHT, Size 7.0,
If you’re not doing this already, you really need to be. Social media pages give salon owners a free (...yes, free!) opportunity to not only promote their business through words, but more importantly visually. Stop just telling potential clients why they should start coming to your salon. Show them! Take photos of your masterpieces, show the difference you make in each client’s life — the time and effort you put into making them beautiful both inside and out.
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Size 6.5 36.5 Burberry Black Suede Red Snakeskin High Top Sneaker 775,shoes HOGAN women Sneakers Trendy BEIGE Pelle naturale,Tessuto HXW00N02582JE90,Saucony Women's Size 5 Hurricane ISO Running shoes S10259-1, Gry blue Grn,Report Women's Melvin Western Boot,
Make sure you utilize all the big social media platforms such as:
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Rockport Truflex Lace Up Dark Olive Nubuck EU 44 US 11, Facebook
Sixtyseven womans 36 6 beige calfhair western ankle booties Spain Anthropologie,Skechers Dynamight 2.0-Eye To Eye Black White Women Running shoes 12964-BKW, Twitter
ROYAL ELASTICS FLORIN TERROR SKIES WOMEN SHOES WHITE DENIM 9594107 SIZE 9 NEW, Pinterest
Size 10 40 Giuseppe Zanotti Birel White Leather Lace Up Wedge Sneaker 795,Skechers Go Walk 3 Riviera Womens UK 3.5 EU 36.5 Khaki Goga Mat Slip On Trainers,shoes HOGAN women Sneakers Trendy black gold W2540W760ENY2934,
shoes MARCO TOZZI women Tronchetti black PU,Scamosciato 25107-001N,Saucony P19s shoes women sneaker bajo S60450-4 JAZZ ORIGINAL TRIPLE,Skechers Flex Appeal 2.0-Warm Wishes shoes Brown Women,
At the risk of being completely cliche` - remember, a picture is worth a thousand words.
Skechers 11975 WSL Women's Synergy Lady Luck Casual shoes Size 8 -,Saucony S10419-3 Womens Breakthru 4 Running shoes- Choose SZ color.,
Saucony Guide ISO Women 6.5,
shoes PHILIPPE MODEL Woman BIANCO TRLD5001,shoes - Cecile ALEXANDER WANG sz.39 R.p.640euro,Seduce 3010 Single Sole 5 High Heel Thigh High Boots 6-16 Red Black White Pink,Ryka Precision Black Pink Women's Training shoes Size 11 Medium B,M New in Box,
shoes CAFéblack Woman Sneakers Trendy yellow Fabric,Pailettes JDD912201,Rocket Dog Women's Joanel 8a Canvas Cotton Rainbow Zip Fashion Sneaker,shoes women Creeper Tacco Plateau 13 black Pleaser CREEPER-302H,
Saucony Liberty ISO Women 7.5 bluee,
Reebok Zig Evolution Running shoes Wide - Womens,shoes DIADORA HERITAGE Woman Sneakers Trendy blue Natural leather 156552-C6345-D,Reebok Women's Yourflex Trainette 7.0 L MT, Solar Charged Pink White Black Avon,,shoes black GIARDINI Woman shoes BIANCO Fabric,Natural leather P907574D-707,shoes SUN68 men SNEAKERS TRENDY AZZURRO Scamosciato,Tessuto Z18101-05S,Roma Boots Women's Emma Classic Rain, Red, Size 7.0,
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Ryka Women's Hydrosphere Cross Trainer,
Besides checking out your social media pages or listed profile, clients also frequently spend time on a salon's website. In many cases, your website is your first impression to a new client, and we all know how important a good first impression can be. With that being said, be sure your salon's website offers...
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SKECHERS D LITE ULTRA MÉDITATIVE 12294 GRY shoes pour women sportif,Replay Womens Portland Trainers, Black Black 003, 3.5 UK, Easy access to information on all your services, pricing, and any specials you may be currently running.
shoes D.A.T.E. women Sneakers Trendy AZZURRO Pelle naturale,PU W261-NW-GL-SYS, Skechers Fashion Fit Art Rage Womens Sneakers Black Multi 8,shoes OTTANT8,6 Woman brown Natural leather MATT05PU1NE,Ryka Women's Valee Ankle Boot,,.
Skechers GO WALK LITE DAISY Ladies Womens Slip On Walking Fitness Trainers Grey, The ability to book an appointment easily and seamlessly straight from your website.
Rieker L59L8-62 Ladies Womens Lace Up Low Top Casual Retro Trainers gold, Rockport Women's Cobb Hill Willa High Top Grey Leather Zipper,Reebok Women's Print HER 2.0 CAMO Track shoes - Choose SZ color,REPLAY Boot - Drinks - tan, brown RC080003L,shoes GUESS Woman black FLJOI3ELE12-BLA,.
Rieker L9404, Sneakers Hautes Femme, Links to your social media pages to build your online following.
Skechers D'LITES Biggest Fan Memory Foam Wide Sneakers Navy White Size 11W,
SKECHERS FLIGHTY EZ FLEX PUMPS BLACK,Rieker 93655-35 Women's Red Rieker Tex Water Resistant Heeled Knee High Zip ...,Skechers Girls' Go Walk 4-Sporty Starz Trainers Pink (Hot Pink Purple) 2 UK,REEBOK ICE CREAM LOW SNEAKER WOMEN SHOES WHITE blueE PRINT 10-117088 SIZE 7.5 NEW,shoes women Creeper Tacco Plateau 7 B. Pink Vegan Leather Pleaser CREEPER-206,.
Most clients prefer to go to salons that offer the convenience of online booking. It's one of the most important things a client will look for when choosing a salon to attend. In fact, 60% of consumers want to do business with salons that offer online booking. Now, booking an appointment over the phone? Not the most convenient way of doing things for your clients.
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With the shoes 06 women Anfibi black PU 06ST0185.NE.01,, clients have the ability to book an appointment straight from...
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
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Saucony Women's Zealot ISO 2 Running shoes, Tea Cotton,SAVE Brooks Revel Womens Running shoes (B) (598),
Sienna 501339 Ankle Boots Leather Black 168781,
Size 6 Nike Air Zoom HyperAce Women Volleyball shoes 902367-106 Red White Black,shoes LAURA BELLARIVA Woman BIANCO gold 1042B,Skechers 23333 Sport Womens Microburst Dearest Sneaker- Choose SZ color.,Rieker M3706, Sneakers Bass Woman,
shoes Skechers Go Walk 3 13980 nvw Womens Navy Casual Fashion Comfort,shoes PRADA LUSSO 3E5964 ACCIAIO FUXIA NUOVE 37 37,5,Saucony Jazz Original Pink S60295-3 Women's SZ 7.5,
Saucony Women's Triumph Iso 3 Running shoes, Grey Purple, 6.5 B(M) US,
Skechers BOBS Women's Clique Sneaker, - Choose SZ color,
Reebok Princess de Punto Emb Zapatilla Deportiva women Beige,Ros Hommerson Women's Natasha Antique Wine Leather Comfort shoes,Rieker Z1552-24 Ladies Womens Leather Zip Heel Warm Wool Lined Ankle Boots Brown,Reebok Women Furylite Contemporary Sage Mist White Tin Grey V69636 Sneakers,Reebok Print Smooth Ultraknit Women's Premium Running shoes Fitness Gym Trainers,Reebok Women's Princess Gymnastics shoes Black (Black 0) 6 UK,.
Some smart local businesses for salons to partner up with are...
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S.Oliver Women’s 24602 Loafers Silver (Silv.crack.met 948) 5 UK,Skechers Gratis What A Sight Womens Slip On Sneakers pink 10,Skechers 15612 Performance Womens Go Walk Joy- Sneaker- Choose SZ color.,
Reebok ZPump Fusion 2.5 LE shoes - Womens, SALVATORE FERRAGAMO Zip Knee BOOTS Ladies 7 B Brown Leather Heels shoes Vintage,
Ryka Women's Continuum Walking Grey B(M) US, Make-up Artists
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RIHANNA PUMA OLIVE GREEN BOW SLIDES - FENTY UK SIZE 3, Jewelry Shops
Saucony Women's Showdown 4 Track shoes, Silver Teal bluee Black 10 M US New,Saucony Jazz Original Vintage women Grey bluee shoes da Ginnastica - 7 UK,
shoes women Tacco 9 Plateau 2 black Pleaser GOTHIKA-09,
Ryka Women's Tenacity Training Sneaker Silver Fitness shoes,Ros Hommerson Flynn Womens Athletic shoes Navy 10 US 8 UK,Salvatore Ferragamo Women's shoes Sneakers - CIMBRASN0707749 Made in ,Remonte Women’'s D6871 Ankle Boots Black (black 02) 5 UK,
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For example, try something like: receive $10 off your first visit. All you have to do is make sure you’re providing any potential clients with a little extra incentive to step through your doors. Use these first-time specials as a means to give clients, who might have been slightly unsure, ample motivation for giving your salon a try.
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Skechers Go Walk 4 Slip On Trainers Ladies UK 6 US 9 EUR 39 CM 26 REF 2090,
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You can’t always reinvent the wheel. In some instances, to attract more clients, you don't have to. Maybe you don’t have any new treatments or services this month - and that’s okay! You can easily work with what you have and essentially make something new from that. Think new product bundles.
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RYKA Women's Charisma Walking shoes - Choose SZ color,
SHOES SKECHERS 13310-NVY PERFECT MATE NAVY FASHION WOMAN MEMORY FOAM,SAUCONY DAMENSCHUHE TURNSCHUHE DAMEN WILDLEDER SCHUHE SNEAKERS NEU JAZZ O BL AA9,Restricted Women's Halfmoon Combat Boot,Black,5.5,shoes CONVERSE Woman LILLA Fabric 556784C,Rockport Women's Cobb Hill Verona Lace Up Cage Sandal Black Nubuck Sandals,shoes LAURA BIAGIOTTI Woman BIANCO 675-BI,
Staying with a retail focused mentality here — consider giving away a free sample gift with purchases from time to time. This marketing idea works to benefit both you and your clients.
Reebok Womens Classic Nylon Leather Low Top Lace Up Fashion Sneakers, Sandwich Women's Leather Boots Ankle Boots Platform Black Size 37 - 40 New,Reebok Womens Athletic shoes Black Coal Ash Grey White 5.5 US 3.5 UK,Salomon Ellipse 2 LTR Womens Hiking Leather shoes Outdoor Trainers Sneakers New,
Reebok Womens Classic Leather Silver shoes BS5115 Size 8.5,shoes Ez Flex 3.0 Quick Escapade Skechers women,shoes APEPAZZA Woman black gold DLW18-NE,Report Signature Women's Poe Boot,Rieker Antistress 70550 Ladies Womens Casual Leather Zip Warm-Lined Comfort Boot,Saucony Jazz Original Vintage S60368-32 Sage Olive Women Athletic Sport Trainers,
Reebok Work Women's Sublite RB434 Work shoes,
It can be difficult attracting new clients to your salon, but that's only half the battle. The other half is making them stay and come back. A great way to do so is by creating a punch card loyalty program.
Ryka Women's Glance-W, Cool Mist Grey English Lavender, 9 M US,Running shoes Asics GT-1000 7 SP W 1012A120-400,Sebago Women's Laney Ankle Boot Bootie - Choose SZ color,shoes LIU JO women Sneakers Trendy black Pelle naturale,PU B68025PX00522222,SANCHO SPAIN western cowboy cowgirl riding equestrian womens boots sz40 ( 10 ),shoes Hogan Interactive da women Sportive Ginnastica in Pelle Sneakers Zeppa,.
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Scarpa shoes Sportive Ginnastica women Tessuto Lacci Leggera. NIKE TANJUN 81838,Hand your punch cards out like candy. A client comes in for a cut? Give them a punch card. A client comes in for consultation? Give them a punch card. The more people who get their hands on your punch cards, the more success you will be at building client loyalty and generating repeat clients.
Salomon X Ultra GTX Womens Walking shoes - Black,
Reebok Women's Express Runner-Sl Running shoes 7 UK,shoes DIADORA 2.0 women Sneakers BIANCO Pelle naturale,PU 160821-C7709D,Skechers 13960 Performance Womens Go Walk 2 Flash Walking shoes,Skechers Breathe Easy Good Life Slip-On Women's shoes Size,shoes WINDSOR SMITH women Sneakers Trendy BEIGE Tessuto RACERR-NOUGAT-STRET,Sam Edelman Yalene suede ankle boots, size 7.,.
SAUCONY WOMEN'S SHOES SUEDE TRAINERS SNEAKERS NEW JAZZ O GREY 5B6,SIZE 7 Women's Nike Air Force 1 High White Black Neon 334031 107 SNEAKERS CASUAL,SKECHERS FASHION FIT NOT STATEMENT PIECE SNEAKERS GREY 12704-TPE,Refresh Footwear Women's Over The Knee Thigh High Lace Up Back Stacked Chunky...,.
The key to a successful referral program is to push incentives that are both enticing, yet simple. For example, maybe you try something such as: shoes ADIDAS Woman Sneakers blue PU,Suede CQ2187,. Bottom line, give your current clients incentives to bring new clients to your business for you. They’re a great source you should never underestimate.
S.Oliver Womens 25201 Low-Top Sneakers, Pink pink Metallic, 6.5 UK,
Saucony Women's Freedom ISO Running shoes, Grey Denim, 11 Medium US,Rockport Womens Danii Chelsea Leather Closed Toe Ankle, Stone Suede, Size 6.5 sQ,Saucony Womens Triumph Iso 3 Grey Purple Running shoes Size 7.5 (208252),
Emailing your clients a monthly newsletter is the perfect way for your salon to stay top-of-mind and remind clients to come pay (literally) you a visit. Important things to always include in your newsletter are as follows:
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SCHUTZ Women's Salma Pump - Choose SZ color,Current specials and promotions
SKECHERS CHAUSSURE VOUS SPIRIT - BKW BLKWHT - 36 (191665414230),Salomon Speedcross 4 Trail Running shoes Quarry Acai Fair Aq Women Size 7.5,,Sigerson Morrison Open Peep Toe Black Leather Tie Front Booties Boot Size 8.5M,shoes HOGAN Woman BEIGE W00N03242I8ZM024,
Ros Hommerson Women's Calypso Sneaker,SKECHERS CHAUSSURE INSPIRE YOU MEMORY FOAM - NAT NATURAL - 36 (190872091296),Skechers EZ Flex 3.0 Be You Womens Slip On Skimmer Sneakers White 9,Skechers Flex Appeal 2.0 Step Forward Trainers Womens Memory Foam Fashion shoes,Skechers Impero Forma Thinking shoes Sportive women Memory Foam Sport Maglia,
shoes HOGAN Woman black Leather inserts,Suede W057016877VOB999,SHOES WOMAN VANS ERA VY6XF6W,Sexy Womens Block High Heel Zip shoes Knee High Boots Suede British OL Buckle N,
SAUCONY WOMEN'S SHOES SUEDE TRAINERS SNEAKERS NEW JAZZ O GREEN 406,Skechers Conversaciones Explotación ACES, Zapatillas Bajas women,Skechers High Top Sneakers sequin leopard sz 6 pink,shoes Hogan H222 Da women Sneakers Running Sportive in Pelle Nuove Ginnastica,.
Reebok SUBLITE FITNISRUSH shoes dmx STUDIO FITNESS Dance Yoga gym skyWomens 8.5,
Roamers M675 Unisexe 2 Œillet Classique Cuir Vieilli Bottes Désert, Gift cards are the perfect gift for last minute shoppers. Additionally, they are the perfect gift for clients that might know their loved one wants a salon day or one of your products, but doesn't know what to exactly get (i.e. perfect for husbands for anniversaries).
shoes SKECHERS SPORT women Sneakers grey Pelle rivestita,Tessuto 12713-CCCL,Rocket Dog Women's Jazzin Trainers Black (Black A00) 8 (41 EU),shoes ATLANTIC STARS Woman yellow Fabric,Suede VEGA-GG-82F,Rox Brown X Nike Air Jordan 1 Retro High OG Black gold BV1576-001 WMNS SZ 7,
Rieker 55292-00 Ladies Heeled Black Leather Ankle Boots,
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This does not necessarily mean just when you’re in your salon. This means, always. Think of yourself and your stylists as models for your salon. If you're rocking a killer cut, enough to prompt a passerby to ask which salon you go to, you now have the perfect opportunity to introduce your salon. It pays to look good!
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Reebok Womens Print Smooth Ultk Running shoes, 7.5 M BS5277,Skechers Flex Appeal 3.0 - Insiders Grey Light Pink Ladies Trainer,Skechers Bobs Cloudy Glitter Chaser Womens Sneakers,
Shire Horse Christmas Running shoes For Women- Free Shipping,
It's important to know the newest trends in the industry, but it's almost more important to know what's hot in your own backyard.
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shoes FRAU Woman SABBIA 42L4-SA,Follow on Twitter Follow on Linkedin More Content by Denise Prichard