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Salomon Wings Pro 2 Trail Running shoes (For Women) Size 9.5,SAS White Silver Leather Tripad Comfort Adjustable Women's shoes SZ 11 N (S024),Saucony Women's Ride 7 Running shoes,SAUCONY - JAZZ ORIGINAL W (bluesh Green Cream),

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As a local salon owner there are a multitude of challenges you face on a daily basis — keeping clients happy, creating a fun company culture, ensuring inventory is fully-stocked — it seems like the list never ends. However, arguably one of the most challenging aspects to running a successful salon is coming up with fresh ways to attract new clients. 

Revere Comfort shoes Women's Rio Slide Red Snakeprint Leather Slides,shoes women Tacco 3 Plateau  Blk Leather Pleaser STEAM-12,Silver Street Womens Navy Plum Heeled Suede Chelsea Dealer Pull On Ankle Boots,shoes MUNICH Woman BIANCO blue GOAL01D,Running shoes Reebok ONE CUSHION 3.0 V68185,

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River Island Womens UK Size 4 Grey Ankle Boots,Reebok Royal Transport TX M45975 bluee halfshoes,Saucony Women's Grid Excursion Tr12 Trail Running shoes,shoes D.A.T.E. women black Pelle naturale,Scamosciato A251-HL-ST-BKK,shoes VANS women Sneakers black Tessuto VQFKBKA,Rocket Dog Women's Chowchow Cleveland Cotton Sneaker - Choose SZ color,

With a new year upon us, there is ample opportunity to make 2019 your best year yet when it comes to expanding your client list, increasing customer retention and generating more revenue. With that being said, revamping your salon marketing ideas is a great way to conquer these goals. Here’s a list of our favorite ideas that will help set you up for success.

SAUCONY ORIGINALS JAZZ O W shoes FREE TIME women 1044 514,REFEREE-200, 3 3 4'' Heel Mid-Calf Lace-Up Sport Boot by PleaserUSA,Rockport TWZ 2 Mesh Laceup SP Sneaker Leder weiss 174996,SKECHERS FLEX APPEAL 3.0 GO FORWAR shoes FREE TIME women 13069 BBK,shoes VANS Woman Sneakers black Fabric,Natural leather VNA3B3UHRK1,.

Saucony Ride 7 Women's Size 8 Running shoes Green Citron S10241-4 NEW,Skechers 15848 Womens Serene Dream Sneaker- Choose SZ color.,Schutz Bingi Brown Suede Cowhide Block High Heel Single Sole Ankle Booties,Shellys London Lily White Leather Lace-Up Chelsea Platform Wingtip Combat Boot,.

River Island Womens UK Size 7 Black Ankle Boots,Salomon XA Comp 7 CS WP Women's Aluminum light bluee Trail-Running shoes Size 6.5,shoes Vibe Women's Lane High Shaft Boot Cognac Brown Women's Size 10,Rhinestone Leather High Heels shoes by Women's Black Wedge Leather Fur boots,shoes Puma ST Trainer Evo Gleam 361650 01 Man Running Sneakers White Glitter Sil,Skechers Go Walk 4 Satisfy Black White Women's Sz 8 Goga Max 5 Gen Cushioning,.

Running shoes Asics Gel Quantum 180 2 W T6G7N-9090,

SALOMON Speedcross 4 Gtx Balsan Green Tropical green Trekking L40610900,Saucony Peregrine 8 's ,Skechers D'Lites Memory Foam Women's Casual Fashion Sneakers Lightweight Sport,SAUCONY ORIGINALS SCARPA JAZZ - GREYPINK - 8 --40 (883799359920),

Skechers Flex Appeal 3.0 Satellites Mesh Sneakers Womens Trainers,Reebok Womens Plus Lite Hthr Running shoes- Pick SZ color.,Skechers Go Walk Lite Sirena Women's Boat shoes,shoes Fila cage cb mid wmn basket retro sneakers monument grey pink woman,Ryka Women's Devotion Plus 2 Walking shoes,

Riverisland Black Over The Knee boots size 5 38,Ryka Women's RESONANT NRG Cross Trainer - Choose SZ color,Rocket Dog Women's Balto Clatter Pu Ankle Boot,

Skechers Garden Party Retros OG 98 Fashion Sneaker Navy Multi Womens Sz 10,Skechers 81844 bkhp Black with Pink trim 2 3 4 5,shoes women CONVERSE ALL STAR HI CANVAS LTD 1C14FA11,SHOES SKECHERS 73701-NTMT HIGH STREET-GLITTER ROCKERS NAT MULTI WOMAN GLITTER,Sexy 4 Heel Black Patent Shinny Lace Up Ankle High Boots DRE1020 B PLEASER,shoes PRADA LUSSO 1E971H BORDEAUX NUOVE 39 39,5 UK 6,

If you’re not doing this already, you really need to be. Social media pages give salon owners a free (...yes, free!) opportunity to not only promote their business through words, but more importantly visually. Stop just telling potential clients why they should start coming to your salon. Show them! Take photos of your masterpieces, show the difference you make in each client’s life — the time and effort you put into making them beautiful both inside and out.  

shoes DRUNKN MUNKY women Sneakers yellow PU BOS-GAL-306,Salomon Unisex S-Lab Sense 7 Trail Running shoes,Rieker Women's's L2130 Ankle Boots,SALE SALE SALE Brooks Launch 4 Womens Running shoes (B) (541),Skechers Frauen Go Walk 2 Low & Mid Tops Pull On blue Groesse 6.5 US 37.5 EU,shoes IgieCo 1150122 Colour Capra lace gold high fashion,shoes PAPILLA women Tronchetti black PU 654CAMNE,Sam Edelman Women's 'Pembrooke' Boot Black, UK 4 EU 36,Schuler & Sons Philadelphia Black Strapped Leather Riding Boots,sz. 7.5B,

shoes VICTORIA Woman BIANCO PU 125132-BI,Salomon Speedcross 4 Trail Running shoes, Women's Size 8, Teal Pink Black,Saucony Men's Havok Xc2 Track and Field shoes - Choose SZ color,Skechers 14251 Performance Womens Go Walk-Fiji Sandal- Choose SZ color.,

Make sure you utilize all the big social media platforms such as:
Ryka Women's SANDRIA Slip Resistant Sneaker - Choose SZ color, Instagram
Reebok Women's Stealth 8 Boots w Side Zipper- Desert Tan Size 7M, Facebook
Reebok Womens Aztec og varsity Low Top Lace, Stee bluee White Black Red, Size 7.0,shoes DIADORA HERITAGE women SNEAKERS TRENDY BIANCO AZZURRO Inserti in pelle,S, Twitter
shoesbox Womens UK Size 7 Black Leather Ankle Boots, Pinterest

Skechers Go Walk Evolucion Ultra Reach shoes Women,Ryka Olyssia Women's Slip On,Reebok Royal Lumina Pace-W Womens Pace Classic shoes- Choose SZ color.,

Saucony Original Jazz Sneakers, Edizione Limitata, Camoscio, grey,Skechers 22853 Sport Womens All in Fashion Sneaker- Choose SZ color.,Skechers Keepsakes Freezing Temps Faux Fur Mid Calf Boots CHARCOAL SIZE UK 6,

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At the risk of being completely cliche` - remember, a picture is worth a thousand words.

SIZE 7.5 REEBOK CLUB C 85 DIAMOND SILVER BD5758 MET GRY WHT,Skechers Go Walk 3 Riviera Womens UK 3.5 EU 36.5 Khaki Goga Mat Slip On Trainers,

shoes women Tacco 2 Plateau  blue Pleaser HEPBURN-26,

shoes NIKE Woman Sneakers grey Natural leather,PU 918413-004,Sam Edelman Effie Ankle Boot Sz 9,shoes OTTANT8,6 women Sneakers Trendy BIANCO Pelle naturale,Scamosciato 10-16V,Saucony Women's S10421-1 Running shoes,
shoes LACOSTE women SNEAKERS TRENDY blue PU,Tessuto 731SPW0076-092S,Report Women's Sadah Wedge Sandal - Choose SZ color,Reebok Paris Runner Echtleder-Sneaker black,
Reebok White Classic Leather VALENTINE'S Day 191 White Power Red,

Saucony S10424-2 Peregrine 8 Vizired Black Grey Womens Trail Running shoes Size,shoes SAUCONY Womens Grid Shadow Genesis 2 orange Purple sz 9.5 mNEW,River island suede knee high red boots brand new,Reef Women's Cushion Celine Sandal - Choose SZ color,Retro Women Pointy Toe Zip Flats Casual Leather Ankle Boots Winter shoes,shoes D.A.T.E. Woman BIANCO W261-TW-SN-WHS,

Reebok Womens Cn0632 Gymnastics shoes Grey (Cloud Greychalk) 7 UK,Reebok Womens Pink CrossFit Nano 5.0 CF.0021 CR5FT Size 11,Skechers Go Step Snap Trainers Memory Foam Fashion Sports shoes Womens,Skechers DLT-A-Static Flare Black Grey White Women Slip On shoes 88888156-BKGY,shoes NIKE TANJUN (GS) 818381-001,SCHOENEN VROUW PUMA BASKET HEART PATENT WN'S 363073,

shoes PRADA LUSSO 3E5008 PETALO silver NUOVE 39 39,5 UK 6,

Besides checking out your social media pages or listed profile, clients also frequently spend time on a salon's website. In many cases, your website is your first impression to a new client, and we all know how important a good first impression can be. With that being said, be sure your salon's website offers...

Saucony Freedom ISO Ladies Running Trainers UK 7.5 US 9.5 EUR 41 REF 5865 R, Regatta Women's Kota Mid Walking Boots,REM'S FUCHSIA SUEDE HIGH TOP MADE IN ITALY SNEAKER SIZE 40,Ryka Womens Sneaker pink orange 6.5M,
shoes DIADORA women SNEAKERS BIANCO PU 173123-C1070-D,Seychelles Frauen Distinguished Fashion Sneaker, Easy access to information on all your services, pricing, and any specials you may be currently running.
SAS Women's Tour Mesh Comfort Walking Sneakers, Silver, Size 11.0 YfVM, Sam Edelman Women's Ariella Ankle Strap Sandal Jute Glam Mesh,shoes TRIVICT Woman BIANCO L284-S18128-003CL,Saucony Women's Hurricane Iso 4 Running shoes - Choose SZ color,.
Reebok Women's Zquick Lite 2.0 Running shoes 7 UK, The ability to book an appointment easily and seamlessly straight from your website.
SKECHERS D'LITES pink BLOOMS SNEAKERS black BIANCO 13084-BKW, shoes PHILIPPE MODEL Woman BIANCO ARANCIO CLLDV023,SALE  Women New Balance 840 v3  Running W840WP3) US SZ 9.5 FREE SHIPPING ‼️,SEXY Women Thigh High Boots Heels Shinny Black Boots shoes Women Big Size 4-15,shoes DIADORA HERITAGE Woman green red 156548-C5959D,.
shoes PHILIPPE MODEL women SNEAKERS TRENDY BIANCO Pelle naturale CLLDV021, Links to your social media pages to build your online following.

Reebok Womens Hayasu Ultraknit Running shoes- Pick SZ color.,

Salvatore Ferragamo Vala Pumps Leather Black Croco Embossed Maker Size 5 1 2,Sam Edelman Brown Taupe Suede Leather Ankle Boots Size 7 M,Sexy Women Mid-Calf Boots Faux Suede High Heels Boots Winter Black shoes Women,Skechers Go Step Lite Ultrasock Women Trainers 14505 Black (Black) 6.5 UK,shoes women DC Heathrow Special Edition Denim,.

Most clients prefer to go to salons that offer the convenience of online booking. It's one of the most important things a client will look for when choosing a salon to attend. In fact, 60% of consumers want to do business with salons that offer online booking. Now, booking an appointment over the phone? Not the most convenient way of doing things for your clients.

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Reebok. Women Z Pump Fusion 2.0 Knit Neutral Running shoes UK 8.5,shoes adidas Eqt Racing Adv W White Women,SAUCONY shoes femme Light grey fabric suede Shadow sneaker green leather,Salomon Speedcross 4 Slatebluee Fresh Green Women's Running shoes 383104 Size 9.5,shoes BIANCOANTICO women Creepers TAUPE MIELE Pelle naturale 629CAM-TA,.

With the Ryka Aries SMW C8198m2100 Womens Athletic shoes White bluee 10 US 8 UK,, clients have the ability to book an appointment straight from...

Item specifics

New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
Materiale: Tela
Marca: Nike Paese di origine: Made in Indonesia
Allacciatura: Stringhe Colore esatto: Bianco
Stile: Scarpe da ginnastica MPN:


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Salming Miles Women's Running shoes - SS16 - 10 - Pink,REEBOK MULTICOLOR damen shoe vintage BEAUTIFUL gr 36 NEU GREEN blueE PINK LOOK,

Sam Edelman Women's Darrah Fashion Boot,

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Some smart local businesses for salons to partner up with are...
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Rocket Dog Womens Snow Boot Sofie Brown (Chocolate) 8 UK, Rieker-Antistress Women's Mirjam 43711,
Skechers 12420 RELAXED FIT EMPIRE-ROUND UP Ladies Womens Sneaker Trainers Black, Make-up Artists
shoes PRADA LUSSO 1E971H blue NUOVE 39 39,5 UK 6,Skechers GOrun 600 Defiance Ladies Trainers Grey bluee shoes Womens Footwear,Skechers Burst Very Daring Trainers Womens UK 6 US 9 EUR 39 CM 26 4427,
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Sam Edelman Women's Loraine Loafer,,Size 10 40 Alexander Wang Black Suede High Top Perry Lace Up Sneaker shoes 450,

Saucony Guide ISO 2 Women 10.5,

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 For example, try something like: receive $10 off your first visit. All you have to do is make sure you’re providing any potential clients with a little extra incentive to step through your doors. Use these first-time specials as a means to give clients, who might have been slightly unsure, ample motivation for giving your salon a try. 

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shoes VANS women Sneakers black Scamosciato,Tessuto VN0A3TKNQXH,

shoes D.A.T.E. women Sneakers Trendy red gold W261-NW-PN-RDS,Sendra Black Leather Zip Riding Boots Womens Sz 8,Skechers Cleo Rattler Slip-On Women's shoes Size,shoes DIADORA HERITAGE women SNEAKERS TRENDY blue Pelle naturale 156552-C2841-D,

Size 35-43 Autumn Women's high-quality elastic material platform women's boots 2,Reebok P19us shoes woman low sneakers DV3776 WORKOUT LO PLUS WOMEN,Saucony guide 9 size 9,.

Siena 100% Spanish Suede Leather, Kitten Heel, Knee High Boots, Brown, Size 6.5,SKECHERS CHAUSSURE STATEMENTS MEMORY FOAM - BKGY BLKGREY - 39 (191665205777),Reebok Women's Sublite Speedpak Mtm Walking shoes - Choose SZ color,Skechers Goga Mat Slip On Trainers In Black Size UK 4 New,Saucony Women's Kineta Relay Denim Sneaker,Salomon Women's XA COMP 7 CS WP Trail-Running shoes, UK 8.5 EU 42.5,.

You can’t always reinvent the wheel. In some instances, to attract more clients, you don't have to. Maybe you don’t have any new treatments or services this month - and that’s okay! You can easily work with what you have and essentially make something new from that. Think new product bundles. 

Report Women's Elaina Ankle Bootie,Sample Adidas Originals Women's Ultraboost X All Terrain in BY8924 sz 7 PK bluee,Salomon Womens Speedcross 4 Gtx Barbados Cherry Running shoes Size 8 (220208),SAS TMV 7.5M Walk for Life white womens ladies tennis walking sneakers shoes,

S.Oliver Schnürstiefel grey white Veloursleder bluemenmuster Größe 38 40,

shoes BIANCOANTICO Woman BIANCO Fabric,Natural leather DUS338.BI.01,Saucony Women's Freedom ISO Running shoes, Black, 8.5 B(M) US,Saucony Women's Hurricane ISO 2 Running shoes, bluee Silver Citron, 6 M US,SAUCONY - SAUCONY JAZZ ORIGINAL VINTAGE TRAINERS - vegan 9.5,shoes HIDE&JACK Woman Sneakers Trendy BORDEAUX Natural leather TSCLBRDWHT,Skechers women D' Lites 2.0 - Rapide Look à Enfiler Baskets Air Cooled,
Staying with a retail focused mentality here — consider giving away a free sample gift with purchases from time to time. This marketing idea works to benefit both you and your clients. 
Reebok Women's Classic Leather Sneaker Us-white Gum 9 B(M) US, Saucony Originals Women's Shadow Original Sneaker Black Retro shoes,Saucony S10355 3 Freedom Iso bluee Citron Women's Running shoes,shoes TWIN SET-SIMONA BARBIERI Woman black Fabric,Natural leather CA6TWC-006,
Rieker Women's Y0768 Ankle Boots Black (black black 00) 5 UK,Reebok Womens Zprint 3D Running shoes Grey (Ash Grey Sour Melon White Pewter),Skechers 23333 Sport Womens Microburst Dearest Sneaker- Choose SZ color.,REEBOK SHAQNOSIS OG YOUTH SIZE 6.0 SAME AS WOMAN 7.5 NEW V53477 SILVER,shoes Skechers Double Up Flora 807 BLK women Sneakers Black Lace Knit Memory,shoes black GIARDINI Woman Sneakers Trendy black Natural leather,PU A806572D-100,

Rocket Dog Women's Lorena Clarissa Pu Ankle Bootie - Choose SZ color,

It can be difficult attracting new clients to your salon, but that's only half the battle. The other half is making them stay and come back. A great way to do so is by creating a punch card loyalty program. 

Salomon Womens Wings Flyte 2 GTX W Trail Runner 7- Pick SZ color.,Sebago Women's Liteside Two Eye Boat shoes - Choose SZ color,SHOES WOMAN DIADORA GAME WIDE L 501.173087.C7726 WHITE,Rieker Women's 46391 Clogs Black (black) 5 UK,Regatta Professional Prime Softshell Safety Trainer,Saucony Xodus 5.0 Running Athletic shoes Pink Purple S10250-3 Women's New 10 B,.
shoes Converse All Star Strap no Laces In tela alta summer 2019 white 2019,Seychelles Women's Sunshine Fashion Sneaker, Black Cream, 8 M US,Skechers Go Step Lite Ultrasock Women Trainers 14505 in Black Grey & bluee,Salomon Women's X Ultra 3 Mid GTX W Hiking shoes,Crown bluee,9.5 M US, Reebok Women's Sweet Road 2 shoes,Skechers 12623 Sport Womens Flex Appeal 2.0 New Gem Sneaker- Choose SZ color.,Saucony Jazz Low Pro bluee green shoes size US 6 like new,Seed Leather Boot 37 6.5 Excellent Condition,SKECHERS CHAUSSURE SKYLINE MEMORY FOAM - BLK BLKWHT - 39 (192283416316),Ryka Women's Caprice Walking shoes, Black Pink, Size 6.5 US 4.5 UK,,Skechers Go Walk 4 Propel Trainers Slip On Memory Foam Flats shoes Womens Pumps,. 
SCHUHE FRAU PUMA TSUGI JUN WN'S 367038,Hand your punch cards out like candy. A client comes in for a cut? Give them a punch card. A client comes in for consultation? Give them a punch card. The more people who get their hands on your punch cards, the more success you will be at building client loyalty and generating repeat clients.

River Island Womens UK Size 7 (EU 40) Black Bootie,

Saucony Endorphin - - Choose SZ color,shoes da women Sneaker Gishiki Low Bianco women Mcq by Alexander McQueen,Size 7 Wrangler SHOES Womens Ladies Winter Genuine Real Premium Leather boots SP,Rockport Women's Rebecca Pleated Ballet Flat - Choose SZ color,Skechers Hi Lites Slicks - Pink - Size 6 - New With Box,shoes NIKE Woman Sneakers black red AH6803-003,.

Sergio Rossi orange Leather High Top Sneakers Lace Up Athletic shoes US 6 EUR 37,Short black glossy hunter boots,SCARPA SPORTIVA SNEAKER blackGIARDINI NUOVA COLLEZIONE '18 P805060D MADE IN ITALY,SeaVees Legend Cordies Sneaker - Women's,.

The key to a successful referral program is to push incentives that are both enticing, yet simple. For example, maybe you try something such as: SKECHERS BOBS Earthwise Women's Boots (Black, Size 8.5) NEW,. Bottom line, give your current clients incentives to bring new clients to your business for you. They’re a great source you should never underestimate.


Skechers Flex Appeal 2.0 Break Free Women’s Sneakers Navy Pink,shoes NIKE Woman Sneakers green Fabric 819151-303,RYKA Women's Influence Cross Training shoes Sneakers Black Pink bluee Size 8.5 M,

Emailing your clients a monthly newsletter is the perfect way for your salon to stay top-of-mind and remind clients to come pay (literally) you a visit. Important things to always include in your newsletter are as follows:

Riverberry Womens Over the Knee Boots Gina01 Black Size 7.5, Scarpa volley Mizuno Wave Blocker Mid women 9KV-07563 fine serie,Ryka Women's Destiny Cross Trainer,
Ryka Womens Tanacity Fabric Hight Top Lace Up, Grey Silver Lime, Size 10.0 CsdI,Current specials and promotions
Skechers Go Walk Joy-Invite Black Pink Multi Women Walking shoes 15614-BKPK,Skechers D'Lites Biggest Fan black shoes shoes women Sneakers 11930 BKW 2019,,Reef Frauen Reef Voyage Boot Geschlossener Zeh Leder Fashion Stiefel grey Groess,red shoes da running adidas Response W CP8685,

Salvatore Ferragamo Snakeskin Slip On Sneakers SZ 8,Reebok One Spd Breese Tr Cross Training Women's shoes Size 8.5,SHOES SKECHERS 12899 PINK FLEX APPEL 2.0-ESTATES pink FASHION WOMAN SPORTSTYLE,Ryka Women's Devo Plus 2 Walking shoes, Iron Grey,Skechers CONVERSATIONS HOLDING ACES Ladies Relaxed Trainers Charcoal Light bluee,

Skechers Harmony Glider Stretch Fit in Perfect color 9.5 NIB w VG Box Giftable,Sarto by Franco Sarto Women's Candid D'Orsay Pump Cobalt Navy Kid Suede Leather,Shellys London Women's Toddy Ankle Bootie,
Skechers Breathe Easy-Fortune-Knit, Woman Sneakers,Sexy 5 exotic dancer lace up ankle inner zip boots,Revere Women's Zanzibar Strappy Sandal Teal Snake Leather Strappy,shoes MIZUNO women Tennis women BIANCO PU,Tessuto V1GC1770-11,.

Sacai shoes 951781 Grey 23cm,

Romika Women's Cordoba 01 Trainers white (Weiss) 6 UK, Gift cards are the perfect gift for last minute shoppers. Additionally, they are the perfect gift for clients that might know their loved one wants a salon day or one of your products, but doesn't know what to exactly get (i.e. perfect for husbands for anniversaries). 

Skechers GoWalk Lite Intuitive Womens Trainers Memory Foam Original Sports shoes,Reebok Plus Lite 2.0 Mens Athletic shoes Cool Shadow Cloud Grey 7.5 US 7 UK,Sexy Synthetik Lackleder Overkneestiefel Stiletto Boots Spitz Womens Stiefel TOP,Reebok Women's Classic Lthr Pastels Running shoes - Choose SZ color,

Saucony Women's Peregrine 8 Trail Running shoes, S10424-1,

shoes HOGAN Woman blue Natural leather W00N00010GZVU807,shoes STOKTON women Sneakers Trendy BIANCO Pelle naturale 693D,Size 4 New Rocket Dog Womens Ladies Bentley Warm Insulated Winter Boots shoes,Schultz Stelen Gem Sneakers-9.5- 200 MSRP,

This does not necessarily mean just when you’re in your salon. This means, always. Think of yourself and your stylists as models for your salon. If you're rocking a killer cut, enough to prompt a passerby to ask which salon you go to, you now have the perfect opportunity to introduce your salon. It pays to look good! 

Rockport Gerti Welt Brown size 5 boots,

shoes STOKTON Woman BIANCO Natural leather 678D-BI,Reebok Women's Classic Leather Hardware Trainers, Pink (Pale Pink White pink 4,SCHOENEN VROUW PUMA BASKET HEART CANVAS WN'S 366495,Reef Women's Rover Low Sneaker Bungee Sneakers,

Skechers D'Lites Chalet Charcoal Faux Fur Collar Winter Boot- SiZE 8.5 NWB,shoes Superga 2790 Lamew Zeppa women -- gold -- 2790LA 651,Saucony Peregrine 7 RUNSHIELD Women 9,

SALE Ladies Clarks Lisette bluees Black Or Dark Tan Leather Ankle Boots D Fitting,

It's important to know the newest trends in the industry, but it's almost more important to know what's hot in your own backyard.

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Denise Prichard

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