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As a local salon owner there are a multitude of challenges you face on a daily basis — keeping clients happy, creating a fun company culture, ensuring inventory is fully-stocked — it seems like the list never ends. However, arguably one of the most challenging aspects to running a successful salon is coming up with fresh ways to attract new clients.
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Salomon Sz 9.5 Waterproof X Alp Mid LTR GTX Hiking Trail Mid Womens shoes,Adidas Women's Adizero Solar Red Neon orange Ambition 4 Track Spikes Size 8,NIKE WOMENS AIR MAX AXIS WHITE LASER orange HYPER PINK SHOES 2018 FREE POST AU,NIB WOMEN'S NIKE AF1 UPSTEP 35 AIR FORCE 1 GLASS SLIPPER RARE SIZE 8.5,
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With a new year upon us, there is ample opportunity to make 2019 your best year yet when it comes to expanding your client list, increasing customer retention and generating more revenue. With that being said, revamping your salon marketing ideas is a great way to conquer these goals. Here’s a list of our favorite ideas that will help set you up for success.
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Free People Women's Velvet Spirit Animal Sneaks shoes HD3 Pink Size 8,
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Adidas Women's Essentials Questar X BYD shoes GG8 Core Black B96490 Size 8,Nike Legend React Women's New Platinum Tint Silver Running shoes AA1626-006,New Women High Top Over The Knee Boot Black Elastic Flat Heel Socks Boots shoes,Fila Women's Lap Ahead Running shoes,Asics Size 7 WIDE GEL SCRAM 4 Black Grey Trail Running Sneakers New Womens shoes,
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New Abound Womens Izzie Black Faux Leather Pull-On Block Heel Boots Size 7,NIKE WOMENS ODYSSEY REACT ORACLE PINK PINK TINT SHOES 2018 BEST SELLER,Retro Womens round toe slip on Suede Hidden wedge Heels Ankle boots casual shoes,RARE Women's Nike Rainbow Delta High Lite Sneakers 365949-112 US 6.5 EU 37.5,NIKE WOMENS ODYSSEY REACT WOLF GREY BLACK PLATINUM SHOES 2018 BEST SELLER,Punk Women Side Zip Leather Pointed Toe Lace Up Chunky Heel Casual Mid Calf Boot,
If you’re not doing this already, you really need to be. Social media pages give salon owners a free (...yes, free!) opportunity to not only promote their business through words, but more importantly visually. Stop just telling potential clients why they should start coming to your salon. Show them! Take photos of your masterpieces, show the difference you make in each client’s life — the time and effort you put into making them beautiful both inside and out.
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Nike Women's Khaki Light Bone Air Force HI UT Sneaker shoes Size 9.5 NEW,Nike Air Max 98 Womens Elemental pink Running Training Retro AH6799-600 NIB,New Women Pull On Pleated High Boots Lady Pointed Blcok Heels Winter Suede Boots,Elegant Ankle Boots Women's Block Heels Suede Pull On Bowknot Ladies Pointy Toe,
Make sure you utilize all the big social media platforms such as:
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CONVERSE ALL STAR CHUCKS TAYLOR OX CT DIVA SCHUHE PINK LEOPARD 143955F, Facebook
New Balance Women's Versi V1 Running shoes size 8 and 8.5,Adidas Women's PRO MODEL 1 Sneaker US 8 rare woven fabric NEW, Twitter
New Balance 996 NB Women's New bluee White Red Casual Lifestyle Sneakers WR996-SL, Pinterest
Nike Wmns Air Zoom Pegasus 34 women running shoes NEW atmosphere grey 880560-006,NIB Columbia Womens Conspiracy Razor Outdry Waterproof shoes Sz 6.5 RP 110,2018 Ladies Square toe Cowboy Booties Mid Block Heel Spring Ankle Boots shoes sz,
Nike Wmns Air Max 97 Olive Green Women New Casual Lifestyle Sneakers 921733-200,2016 NikeLab Women's Sz 7.5 NikeLab Air Max Empire Black (844696-001) 300,Nike Air Max 270 Flyknit White AH6803 100 Women's Size 8 NO BOX TOP,
At the risk of being completely cliche` - remember, a picture is worth a thousand words.
NEW JEFFREY CAMPBELL SENITA MODERN TAUPE SUEDE SLOUCH BOOTS US 10 MSRP 248.00,NEW Brown Thigh High Heels Boots Faux Suede Platform Stiletto Size 6.5 6 1 2,
Nike WOMEN'S Air Max 97 SE BORDEAUX SIZE 7 NEW RARE SAMPLE SHOE gold,
Pierre Cardin Women High Block Heels Ankle Boots Booties,Jeffrey Campbell Wos tall Boots SENITA KH US 6 Black Suede Pull On Heels 1347,Ahnu 'Sugarpine' Waterproof Hiking Sneaker, Women's Size 8, bluee,ADIDAS WOMENS CRAZYCHAOS SNEAKER BLACK GREEN PINK SHOES 2019 BEST SELLER,
Brooks Adiction Walker 1200321b111 Women's White Cream Leather Walking Sz 8.5 M,2018 Hot Sale New Winter Runway Womens High-quality Ankle Boots Leather shoes,PUMA Asha Lace NM wn 7,
Nike Women's Zoom Rival D 9 Track Field Spikes Neon Green Cleats shoes Size 8.5,
Nike WMNS Air Max 1 Ultra Premium JCRD women lifestyle sneakers NEW 861656-901,Aquatalia Frannie Weatherproof Back ZIp High Heeled Ankle Booties Womens Sz 10.5,New Balance Womens Size 11 NB 574 bluee Athlethic Walking Sneakers shoes WL574HRV,Nike Free 5.0 TR Fit 4 Women's Black Lime Green Running shoes Sz 7.5 1428,Nike Women's Lunarglide 8- Multi-colord (844633-999),ASICS WOMENS GEL KAYANO 25 MOJAVE WHITE RUNNING SHOES 2018 SIZES BEST SELLER,
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New ECCO Women's Gillian Slip On pink Dust Leather Slip On Sneakers 285563 01118,
Besides checking out your social media pages or listed profile, clients also frequently spend time on a salon's website. In many cases, your website is your first impression to a new client, and we all know how important a good first impression can be. With that being said, be sure your salon's website offers...
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Adidas Stella Sport Yvori Womens Athletic Training Running shoes Size 7.5M bluee,NIKE WOMENS AIR MAX SEQUENT 3 OBSIDIAN PINK BLAST SHOES 2018 FREE POST AUST, Easy access to information on all your services, pricing, and any specials you may be currently running.
Newest Women's Pointy Toe Stretchy shoes Sequins Shiny Ankle Boots Stilettos, ASICS Gel Kayano 20 Running shoes Women’s Size 7 US Excellent Plus Condition @@,ECCO WMN'S CHARM TIE WALKING SNEAKER WHITE SILVER LEATHER EUR SZ 43 US 12-12.5 M,GUESS High Top Faux shoes shoes Booties Boot Boots Leather Knee Sz 5.5,.
NIKE WOMENS AIR MAX INVIGOR PRINT BLACK PINK SIZE US 8 SHOES FREE POST AUST, The ability to book an appointment easily and seamlessly straight from your website.
Korean Womens Suede shoes High Block Heel Back Zipper Boots Casual US Size 4.5-8, JR Boots & shoes - Women's Tall Knee High Brown Leather Boots - Size 10 M,Nike Cross Terrain 2 shoes Multi color Bright Size 9-1 2 US 43 Euro,Adidas Quesa Running shoes (Women’s) in Grey Two F17 Grey Six True Pink, 180 Eileen Fisher Slingback Sneakers 8 M Grey Graphite Leather SlipOn shoes NIB,.
Hana Mackler Made in Black Leather Boots Knee High 9 AA 3612 Vintage Woman, Links to your social media pages to build your online following.
320 Bernhard Willhelm X Camper US 9 EU 39 Together Himalayan Sneakers 46839-002,
Ladies High Heels Square Toe Zipper Mid Calf Riding Boots Leather Stilettos Heel,Real Leather Women Hidden Wedge Platform Running shoes Shiny Spring Sneaker Cihc,Hoka Women's Challenger ATR 3 1014762 Persian Jewel Green Glow Running Brand New,Elegant women sequins pointed toe flat heels party casual slip on shoes vouge,New Balance 574 Sport Suede Sneaker Castlerock Grey Womens US 10 EU 40.5 UK 8,.
Most clients prefer to go to salons that offer the convenience of online booking. It's one of the most important things a client will look for when choosing a salon to attend. In fact, 60% of consumers want to do business with salons that offer online booking. Now, booking an appointment over the phone? Not the most convenient way of doing things for your clients.
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With the New Women's Sperry Dasher Lille Ankle shoes Booties Medium STS80148 Dark Gry W71,, clients have the ability to book an appointment straight from...
New with box: A brand-new, unused, and unworn item (including handmade items) in the original packaging (such as ... Read moreabout the condition
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New Women Pointed Toe Strappy High Top Fashion Sneaker Wedge Sport Ankle Boots,
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Some smart local businesses for salons to partner up with are...
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For example, try something like: receive $10 off your first visit. All you have to do is make sure you’re providing any potential clients with a little extra incentive to step through your doors. Use these first-time specials as a means to give clients, who might have been slightly unsure, ample motivation for giving your salon a try.
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Guess Original Tall bluee Rubber Womens Rain Boots Sz 9,
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You can’t always reinvent the wheel. In some instances, to attract more clients, you don't have to. Maybe you don’t have any new treatments or services this month - and that’s okay! You can easily work with what you have and essentially make something new from that. Think new product bundles.
On Women's Cloudflow Running shoes Dawn Jade Size 6.5,Ladies high top ankle boots embroidered floral block heel shoes pointed toe heel,Nike WMNS Air Max 1 Premium women lifestyle sneakers NEW black red 454746-010,New Balance WT10GB Athletic shoes - Women's Size 11D, Teal Pink,
NEW Nike Blazer Low Lx Sneaker Velvet Sz. 9.5 - Style AA2017-605 shoes Suede,
Mizuno Women's Wave Paradox Running shoes, White Bright Marigold - 11.5 D,Patent Leather Women Over Knee Boots Platform High Heels Bowknot Zipper shoes,Brooks Cascadia 12 Women's Running shoes 1202331B422 Baja bluee Pink Sz 9.5 M,High wedge heels platform side zip fur lined round toe ankle boots Size 4.5-8.5,Dan Post Kangaroo Western Cowboy Boot Women size 6.5,COLIN STUART Dark Brown Leather Knee High Tall Riding Harness Boots 7.5,
Staying with a retail focused mentality here — consider giving away a free sample gift with purchases from time to time. This marketing idea works to benefit both you and your clients.
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Adidas Terrex Agravic Speed Women's Trail Running shoes Size US 6.5 (c3),
It can be difficult attracting new clients to your salon, but that's only half the battle. The other half is making them stay and come back. A great way to do so is by creating a punch card loyalty program.
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New Kelsie Dagger Brooklyn KDB Womens Grand Leather Buckle Booties Size 6,Hand your punch cards out like candy. A client comes in for a cut? Give them a punch card. A client comes in for consultation? Give them a punch card. The more people who get their hands on your punch cards, the more success you will be at building client loyalty and generating repeat clients.
Pilote & Filles Women's S558 Steel Toe Steel Plate Safety Boots bluee Size 7M,
Europe Women's Fashion Mid Block Heels Square Toe Stretchy Ankle Boots Pull On S,Joie Maine Heels - Women's Size US 6 EU 36, Black,Brooks Addiction 13 Running shoes, Women's Size 11-2E, Navy Teal Purple,Nike WMNS Free 5.0 Running Pink Bright Citrus,Round toe Women Platform High heel Stilettos shoes Patent Leater Hot Ankle Boots,Nike Womens Free Transform Flyknit Electric Green Jade Size 8,.
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The key to a successful referral program is to push incentives that are both enticing, yet simple. For example, maybe you try something such as: New Charles by Charles David Women's Black Ankle Boots Size 9M,. Bottom line, give your current clients incentives to bring new clients to your business for you. They’re a great source you should never underestimate.
Retro Women Lace up Athletic Ankle Boots Military outdoor Sport Winter shoes ee,
Amazing BCBGMAXAZRIA sleek brown leather OTK cuff pirate back zip boots 10,Ariat Heritage R Toe Western Boot- Vintage Western Cowgirl Boy Womens 7.5B Brown,New Nike LunarCharge Premium Women's Running Training shoes Black 923286 014,
Emailing your clients a monthly newsletter is the perfect way for your salon to stay top-of-mind and remind clients to come pay (literally) you a visit. Important things to always include in your newsletter are as follows:
Miss Albright Women's Stenetta Suede Fold-Over Ankle Boot Retail 195 size 6, NEW Womens MERRELL Beacon Mid Waterproof J155056C Brown Purple Sneakers Boots,NIB Christian Louboutin Bip Bip Orlato Silver Lurex Flat High Top Sneakers 42,
Nike Women's Flex Supreme TR 4 Premium Platinum bluee Glow grey Size 6 819027 002,Current specials and promotions
Casual Women Platform Round Toe Plaid Warm Fur Trim Cuffed Mid-Calf Snug Boots99,Ombeline Black Suede Ankle Bootie Heel Closed Toe Size 7 1 2,,NIKE WOMEN AIR MAX LD-ZERO NEW ALL-WHITE US WOMEN SZ 9,Nike Air Max 1 Ultra Moire Women's SZ 12 NEW 704995-002 95 90 97 98 LAB PRM QS,
Reebok Women Work shoes Sneakers Royal Glide Black Casual Lifestyle V53960 New,New FILA ladies Size Uk 5 Moomin Pink Trainers shoes,NIKE Flyknit Lunar 1 ONE Purple Red Black Womens US 7 38 EUR 554888-505,Nike - Size 6.5 M - Purple - New with box - 807594,Italina AD7365 Suede Stiletto Pointy Dress Ankle Booties Choose Sz color,
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190 Ecco Cool 2.0 Textile GTX white shoes EU 40 USA 9 9.5,Nike Classic Cortez Nylon Womens Size 5 Coral Pink shoes 749864 606,Hushpuppies Power Walker ii Sneaker-Women's Size 10 Black,Reba Size 7 Black Suede Leather Boots New Womens shoes,.
Louise Et Cie Andora Black Over the Knee Boots Women's shoes Size 7.5 M NEW,
Not Rated Women's Maddie Over Knee Boot 6 M US Black, Gift cards are the perfect gift for last minute shoppers. Additionally, they are the perfect gift for clients that might know their loved one wants a salon day or one of your products, but doesn't know what to exactly get (i.e. perfect for husbands for anniversaries).
Nike Air Jordan Son of Mars GS 6.5Y Womens 8.5 Platinum Green Abyss 512242-016,EUC MBT Chapa Stone Toning Orthopedic Athletic shoes Sz 41 10,New Nike Womens Free RN Run Distance Running shoes 849661-002 size 5 H2o Repel,Sam Edelman James Brown Leather Ankle Boots Women's shoes Size 9.5 M NEW,
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This does not necessarily mean just when you’re in your salon. This means, always. Think of yourself and your stylists as models for your salon. If you're rocking a killer cut, enough to prompt a passerby to ask which salon you go to, you now have the perfect opportunity to introduce your salon. It pays to look good!
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It's important to know the newest trends in the industry, but it's almost more important to know what's hot in your own backyard.
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